Billy Martin's USA Inc. Engages Magnum Financial Group.

Business Editors

HOLLYWOOD, Calif.--(BUSINESS WIRE)--Nov. 19, 2001

Billy Martin's USA Inc. (NQB:BMTN) -- a well-known retailer of "Western lifestyle" consumer products, including apparel, accessories, jewelry, footwear and home furnishing products -- today announced its engagement of Magnum Financial Group LLC, a Los Angeles-based financial communications specialist, to assist in broadening the company's audience within the investment community and financial media.

Michael S. Manahan, president of Magnum, offered, "At Magnum, we seek out early-stage companies that we believe have the potential for exponential growth, allowing those companies to transition to senior exchanges such as Nasdaq or the American Stock Exchange, and to obtain the support of major investment banking firms and institutional investors.

"Our investment community contacts are looking to get in on the ground floor before our clients' companies become well known, and thereby achieve superior returns on their investments. We believe Billy Martin's fits very well into this profile, and our objective is to assist management in building stockholder value."

Manahan continued, "We are also excited about Billy Martin's business. Not only has the Billy Martin name been around for 23 years, but it is also well known and respected.

"Today we are seeing a revival of American pride in the United States. Billy Martin's is a born-and-bred American company that represents and celebrates a significant part of our country's heritage.

"We believe that the company's Western-inspired merchandise will adeptly satisfy the growing consumer demand in this market. It is because of current market demand, Billy Martin's reputation for excellence in retail, and its plans for expansion into the wholesale and licensing markets, that we feel confident of its future success."

Commenting on Magnum's engagement, Doug Newton, Billy Martin's original founder and current president & chief executive officer, remarked, "After an exhausting search and much due diligence, we are pleased to bring Magnum on board.

"We intend to ensure that both our current and potential stockholders hear the company's short-range accomplishments and long-term plans for accelerated growth. We are implementing a multitiered campaign to get our story and investment opportunity out to the public.

"By engaging Magnum, we have signaled the launch of this campaign. Magnum, a specialist firm, was hired to bring our stock price and resulting market capitalization in line with our plans to take Billy Martin's USA Inc. to the next level."

About Billy Martin's USA Inc.

Hitech Resource Corp., a public company quoted on the National Quotation Bureau's Electronic Quotation System (commonly known as the "Pink Sheets") recently changed its corporate name to Billy Martin's USA Inc. and its trading symbol to BMTN in anticipation of completing the acquisition of Billy Martin's Western Wear, LA, Inc.

Billy Martin's is a developer, marketer, licensor and retailer of high-quality, popular-priced American and Western-inspired consumer products. The Billy Martin's brand name is one of high fashion, style, and an affiliation with VIP's and celebrities from the entertainment world.

For more information, visit www.billymartin.com or www.magnumfinancial.com.

About Magnum

Los Angeles-based Magnum Financial Group LLC is a financial communications, corporate development and financial advisory firm representing middle-market and micro-cap companies as well as those companies planning to become public. Magnum is well recognized for its knowledge of the capital markets, communications strategies and substantial contacts in the investment community.

For more information, visit www.magnumfinancial.com.