Billboards or other outdoor ads.

CLIENT: CHS, Inc., Inver Grove Heights, MN--Ann Mann

[ILLUSTRATION OMITTED]

AGENCY: Colle+McVoy, Minneapolis, MN--Aaron O'Keefe

MESSAGE: The Cenex brand is your reliable, trusted energy partner.

AUDIENCE: Agricultural producers, equipment and vehicle owners and rural homeowners who use energy products including fuel, lubricants and propane.

MERIT: Winfield Solutions: CROPLAN Genetics brand / Colle+McVoy

NATIONAL FINALISTS: Pioneer Hi-Bred International/McCormick Company Bayer CropScience LP / Rhea & Kaiser Marketing Communications (2) United Soybean Board / Osborn & Barr Communications Valent U.S.A. Corporation / archer>malmo Bayer CropScience / Rhea & Kaiser Marketing Communications (2)