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Bill Linehan Named Vice President, Product Development for Starwood Hotels & Resorts.


Business Editors

WHITE PLAINS, N.Y.--(BUSINESS WIRE)--Sept. 3, 2002

Starwood Hotels & Resorts Worldwide, Inc. (NYSE NYSE

See: New York Stock Exchange
: HOT) named Bill Linehan, a 17-year hotel and marketing veteran, as vice president, product development.

In this newly created position, Linehan is responsible for distribution growth for Starwood's new-build prototype development, which includes alignment of design and development, marketing, operations, technology and training to support Starwood prototype hotels. Linehan will report in to the real estate and development division headed by Ted Darnall, president, Starwood Real Estate Group.

"Starwood continues to develop industry-firsts that establish us as the market leaders for guest comfort and design. As the world's largest hotel owner/operator, we've been able to identify and implement key practices from all aspects of hotel operations from our vast portfolio of the world's most dynamic brands in developing innovative, full-service, cost-effective prototypes," said Ted Darnall. "Bill's extensive background gives him insight into operations marketing and branding which make him well-suited to take on this very important role within Starwood."

Prior to joining Starwood, Linehan was instrumental in the recent acquisition by Suburban Franchise System, Inc., which acquired the Suburban Lodge brand where he developed growth strategies that included a new identity and positioning for Suburban Extended Stay Hotels Extended Stay Hotels (ESH) is a hotel brand that is the culmination of a rapid expansion in the extended stay hotel extended stay lodging market.

Extended Stay Hotels is now one of the most recognized brands in the extended stay industry.
. Previously, Linehan provided strategic planning Strategic planning is an organization's process of defining its strategy, or direction, and making decisions on allocating its resources to pursue this strategy, including its capital and people.  and business development within the hospitality industry for Radiant Systems, a software solutions company. Linehan's tenure in the hotel industry includes launching Staybridge Suites Staybridge Suites is a brand name applied to hotels within the InterContinental Hotels Group. Staybridge Suites
Staybridge SuitesĀ® is an innovative all-suite hotel brand designed to meet the needs of extended-stay guests.
 by Holiday Inn for Six Continents Hotels where he created and managed the image, brand and market position of the brand. He also served in other sales and marketing roles with Hyatt, Hilton International and ITT ITT Initial Teacher Training (UK)
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ITT Invitation To Tender
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 Sheraton.

Linehan received his Bachelor of Science Noun 1. Bachelor of Science - a bachelor's degree in science
BS, SB

bachelor's degree, baccalaureate - an academic degree conferred on someone who has successfully completed undergraduate studies
 degree from Johnson & Wales Wales, Welsh Cymru, western peninsula and political division (principality) of Great Britain (1991 pop. 2,798,200), 8,016 sq mi (20,761 sq km), west of England; politically united with England since 1536. The capital is Cardiff.  University and earned his International Executive Masters of Business Administration from Lancaster University in England. He is the recipient of six Adrian Marketing awards and one Golden Bell Public Relations public relations, activities and policies used to create public interest in a person, idea, product, institution, or business establishment. By its nature, public relations is devoted to serving particular interests by presenting them to the public in the most  award from the Hospitality Sales and Marketing Association International. Linehan is married with three children and is based in Starwood's White Plains, NY corporate headquarters.

Starwood Hotels & Resorts Worldwide, Inc. is one of the leading hotel and leisure companies in the world with more than 740 properties in more than 80 countries and 110,000 employees at its owned and managed properties. With internationally renowned brands, Starwood is a fully integrated owner, operator and franchisor of hotels and resorts including: St. Regis, The Luxury Collection, Sheraton, Westin, Four Points by Sheraton Four Points by Sheraton is Starwood Hotels & Resorts mid-market hotel brand, targeted towards business travelers and small conventions. Four Points was created by the former ITT Sheraton before Starwood acquired the firm in 1998. , W brands, as well as Starwood Vacation Ownership, Inc., one of the premier developers and operators of high quality vacation interval ownership resorts. For more information, please visit www.starwood.com

Join Starwood's Press Release Alert Service to Receive Starwood Company News and Information simply access the Starwood website, at www.starwood.com. Once you reach the home page, simply click on "Corporate Information" then click on "Company News", enter your e-mail address, and click "Subscribe".
COPYRIGHT 2002 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2002, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Comment:Bill Linehan Named Vice President, Product Development for Starwood Hotels & Resorts.
Publication:Business Wire
Geographic Code:1USA
Date:Sep 3, 2002
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