BigStar Entertainment and ValueVision to Launch "The Bigstar Show" May 16.

Business & Entertainment Editors/Technology, Finance & Film Writers

NEW YORK--(BUSINESS WIRE)--May 5, 2000

BigStar Television Show Features Movie-Related Entertainment and

Home Shopping on ValueVision's SnapTV Network

BigStar Entertainment Inc. (Nasdaq: BGST), which operates www.bigstar.com, a leading Shop-A-Tainment(TM) filmed entertainment destination site and online movie superstore, and ValueVision International Inc. (Nasdaq: VVTV), a leading national shopping network, today announced the launch of a live weekly movie-themed show on ValueVision's SnapTV network. "The BigStar Show" will merge live TV and the Internet to promote the purchase of celebrity and movie-related products to a worldwide audience.

Bigstar.com and ValueVision will each gain new audience share as BigStar's customers are drawn to "The BigStar Show" and ValueVision's viewers are introduced to the bigstar.com Web site. "The BigStar Show" will air weekly Tuesdays from 10:00 p.m. to 11:00 p.m. (EDT), beginning May 16, 2000. The show can also be seen via Webcast on www.bigstar.com and www.vvtv.com.

David Friedensohn, CEO of BigStar Entertainment, said: "BigStar Entertainment is extremely excited to be included in the first true convergence opportunity of Internet, filmed entertainment and television commerce. ValueVision offers us a new distribution channel and increases our selling power. At the same time, we will be able to generate awareness for our brand as an entertainment destination online and off-line."

According to Cary Deacon, the president of marketing at ValueVision, "As we continue to bring new and interesting shows to our viewers across converged delivery channels, we're delighted to add "The BigStar Show" to our lineup of SnapTV programming. Building BigStar's brand name over time and sales overnight in a live transactional selling environment is a testament of ValueVision's ability to maximize its partner relationship through an alternative marketing medium."

"The BigStar Show" features veteran hosts Shawn Wilsie and Michelle Murphy and is designed to focus on a specific theme such as "Summer Blockbusters," "Just for Kids," and "Spies and Suspense." The first show will highlight "100 Years of Hollywood," which will include hard-to-find movie collections, movie merchandise and one-of-a-kind replicas of the Hollywood jewelry worn by Natalie Wood, Marilyn Monroe, and Bette Davis.

One of the first shows will feature an appearance by Linda Blair, most known for her dramatic role in the "Exorcist". Ms. Blair has signed a limited number of "Exorcist" 25th Anniversary Special Edition Collector Sets that will be for sale exclusively on "The BigStar Show." Also, on May 23, Doug Momary, the original star of the popular children's show "The New Zoo Revue," will appear as a special guest on "The BigStar Show."

"The BigStar Show" will also feature interactive contests intended to drive traffic to bigstar.com and to increase audience participation in the show. Television viewers and bigstar.com visitors will have opportunities to win prizes such as vacation packages, movie memorabilia and gift sets.

"The BigStar Show" will air on ValueVision, including the cable station's top 10 markets: New York, San Francisco, San Diego, Philadelphia, Hartford, Conn., Boston, Detroit, Orlando, Fla., Tampa, Fla. and Los Angeles. ValueVision is the third largest home-shopping television network in the United States, currently available to more than 33 million TV households. ValueVision will soon be relaunched under the SnapTV brand and will be the first home-shopping channel to be co-branded with an Internet portal.

BigStar Entertainment will promote the show via a direct mail campaign to ValueVision customers, through commercials running on ValueVision's SnapTV, and via a direct e-mail campaign to bigstar.com's 1.7 million newsletter subscribers. ValueVision will also heavily promote "The BigStar Show" on its Web site at vvtv.com. An aggressive advertising campaign on major cable TV networks and NBC TV-affiliated channels is also planned.

In upcoming shows, "The BigStar Show" will feature celebrity hosts, movie trailers and clips, and short studio features.

About ValueVision International

ValueVision International, Inc. owns and operates the third largest and fastest growing home shopping network and a companion Internet shopping web site. Both are being rebranded as Snap TV and snaptv.com, respectively, as part of a wide-ranging direct e-commerce strategy the Company is pursuing with NBC Internet, Inc. (Nasdaq: NBCI - news). The moves are expected to position SnapTV and NBCi as the leaders in the ongoing convergence of television and the Internet, combining the promotional and selling power of television with the purely digital world of e-commerce. ValueVision, which is approximately 36% owned by GE Equity and NBC, offers live programming 24 hours a day, 365 days a year. As of January 31, 2000, approximately 33 million homes are able to receive the Company's programming on either a full- or part-time basis. Additionally, the programming appears live on the Company's web site via webcasting. ValueVision also holds a 12.5% equity stake in Ralph Lauren Media, a new and separate company that will bring the Polo Ralph Lauren American lifestyle experience to consumers. For more information about ValueVision, please see the company's web site at www.vvtv.com.

The Private Securities Litigation Reform Act of 1995 provides a "safe harbor" for forward-looking statements. Certain information included in this news release contains statements that are forward-looking such as statements relating to increased revenue and cable home distribution, the Company's future profitability, entrance into e-commerce, the launching of the Company's Internet initiative, snaptv.com, the timing of the SnapTV launch, the success of the Ralph Lauren Media joint venture, and the continuing success in developing new strategic alliances (including the GE Equity, NBC, and Ralph Lauren Media alliances). There are certain important factors, such as consumer spending and debt levels, interest rates, competitive pressure on sales and pricing, and the maintenance of distribution of the Company's programming that could cause results to differ materially from those forward-looking statements. Investors are cautioned that all forward-looking statements involve risks and uncertainty, including the possibility that revenues and cable distribution will not continually increase, that gross profit margins will decrease, that e-commerce and the Company's rebranding to SnapTV will not be successful, the successful performance of our equity investments, and other strategic alliances (including the GE Equity, NBC, and Ralph Lauren Media) may not result in increased revenues, earnings, or subscribers. For more information on the potential factors that could affect the Company's financial results, investors should refer to the Company's recent filings with the Securities and Exchange Commission, including the Company's annual report on Form 10-K, quarterly reports on Form 10-Q, and current reports on Form 8-K.

About BigStar Entertainment

BigStar Entertainment Inc. (Nasdaq: BGST) operates bigstar.com (AOL keyword: BigStar), a leading Shop-A-Tainment(TM) destination site, based on internal analysis of traffic, sales and other metrics. Bigstar.com is exclusively dedicated to filmed entertainment products and sells more than 40,000 titles of videos and digital video discs (DVDs). BigStar's offering of more than 8,000 movie trailers is among the largest on the Internet. BigStar has forged strategic alliances with companies including ValueVision (Nasdaq: VVTV), StarMedia (Nasdaq: STRM), AOL Moviefone (NYSE: AOL), Shop-at-AOL, Earthlink (Nasdaq: ELNK), Yahoo!Chat (Nasdaq: YHOO) and Flirt.com, among others.

This news release may contain statements of a forward-looking nature relating to the future events or the future financial results of BigStar Entertainment. Investors are cautioned that such statements are only predictions and that actual events or results may differ materially. In evaluating such statements, investors should specifically consider the various factors which could cause actual events or results to differ materially from those indicated from such forward-looking statements, including the matters set forth in BigStar Entertainment's reports and documents filed from time to time with the Securities and Exchange Commission.