BigMachines Dramatically Improves Customers' Guided Selling Processes with Lean Front-End Release 7.0; Leading On-Demand Platform for Quoting and Configuration Delivers Breakthrough Improvements in Ease-of-Set Up and Maintenance.

DEERFIELD, Ill. & MUNICH, Germany -- BigMachines, Inc., the leading provider of on-demand configuration and quoting software, today announced the general availability of BigMachines LFE 7.0. With BigMachines LFE 7.0, customers can deploy in record time and easily maintain best-of-breed configuration and quoting solutions that enable their sales channels to quickly and accurately quote and order products and services.

To speed system implementation and save administrators time, the new release features on-demand administration tools that enable customers to create and edit complex configuration and guided selling rules from a single window with enhanced layout and user interface generation capabilities. To make it easier than ever to integrate with other applications and web services, BigMachines LFE 7.0 extends BigMachines Service Oriented Architecture (SOA) with additional web service interfaces. In addition, over one hundred customer-driven enhancements and substantial system performance improvements will be implemented. Customers can now receive quicker turnaround for customer support by contacting BigMachines directly through a feature-rich Customer Support portal.

Customers have noticed significant improvements. Conair, a world leader in auxiliary equipment for the plastics processing industry, currently supports about 80 users of BigMachines Lean Front End. "These new features represent a quantum step forward in both ease-of-use and performance," states James Lundquist, eSales Manager at Conair. "We have been impressed by how BigMachines solution has continuously evolved over the past three years to help Conair further streamline its sales processes."

New features include:

--Improved navigation and administration of configurator rules to streamline configuration setup and maintenance.

--Powerful integration and Web Services capabilities- including more published SOAP APIs and certified integration with salesforce.com and Siebel CRM On-Demand.

--Enhanced graphical user interface (GUI) with richer displays.

--Improved Customer Service Portal with on-line Case Management, published libraries of Release Notes and Training materials, customer discussion Forum, and upcoming Roadmap features.

--Technical performance improvements, resulting in 30% faster processing time for some features over previous system benchmarks.

"Our never-ending goal is to drive value for our customers with the fastest to implement, easiest-to-use, and easiest-to-maintain guided selling tools on the market. This release continues to move us closer to that goal for the benefit of our current and future customers," said Godard Abel, co-founder and CEO of BigMachines.

Available today from BigMachines, the Lean Front End can be purchased with a variety of subscription and license models to meet customers' needs. Potential customers can test drive a product demo free of charge at www.bigmachines.com.

About BigMachines, Inc. and BigMachines AG

BigMachines, Inc. founded in 1999 (www.bigmachines.com) provides web-based configurator, quoting, and proposal software and services to help companies streamline their selling processes from customer inquiry-to-order. BigMachines Lean Front-End(R) (LFE) solution digitizes complex selling processes and captures an organization's tribal knowledge to provide online product selection, configurator, quoting, and ordering capabilities for new products and aftermarket parts. BigMachines LFE provides in-depth sales reporting capabilities and easily integrates to existing ERP, CAD, and CRM systems, including its AppExchange certified integration to the on-demand CRM leader salesforce.com (NYSE:CRM).