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BigBand Networks Unveils its New Broadband Multimedia-Service Router, Showing First-Ever Public Demonstrations of Large-Scale Delivery of Integrated Video, Audio and Data TV Services.


Business/High-Tech Editors

The Western Show 2000

LOS ANGELES--(BUSINESS WIRE)--Nov. 29, 2000

Several Industry Firsts Achieved in Collaboration with

Applications from Microsoft, PowerTV, Concurrent Computer and

SeaChange International This article or section is written like an .
Please help [ rewrite this article] from a neutral point of view.
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 at Western Cable Show

BigBand Networks BigBand Networks (known as BigBand ; NASDAQ: BBND) is a multinational corporation headquartered in Redwood City, California, United States. BigBand manufactures and sells digital video and data processing platforms and solutions in areas ranging from digital video to CMTS. , Inc. is unveiling here at the Western Cable Show its new Broadband Multimedia-Service Router (BMR BMR basal metabolic rate.

BMR
abbr.
basal metabolic rate


BMR,
n See basal metabolic rate.


BMR

basal metabolic rate.
)(TM), showing publicly for the first time a solution designed for the large-scale delivery of advanced services to the television, such as video-on-demand (VOD See video-on-demand.

VoD - video on demand
), e-commerce, e-mail and Web browsing.

The company is showcasing the unique capabilities of the BMR, including the ability to route multiple media in their native formats, the delivery of integrated broadcast-quality video, audio and data applications, and the dynamic allocation of bandwidth across multiple services. The company is demonstrating the BMR and its capabilities in BigBand Networks' booth, number 4409 in the West Hall of the Los Angeles Convention Center The Los Angeles Convention Center (abbreviated LACC) is a convention center in downtown Los Angeles. The LACC hosts annual events such as the Greater Los Angeles Auto Show, and was best known to video games fans as host to E3 until its cessation in 2006. , from November 29 to December 1.

"BigBand Networks is demonstrating unprecedented functionality, efficiency and control for cable operators with several industry firsts at the Western Cable Show. We are doing this through the BMR's support of commercial applications from leading interactive television and VOD vendors, delivered to televisions connected through today's most popular digital set-top boxes," said Amir Bassan-Eskenazi, president and CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board.  of BigBand Networks. "The key is our NativeMedia(TM) technology, which allows the entire digital spectrum to behave as an open packet-switched network, without replacing existing equipment or techniques, or the need to move all services toward exclusively MPEG (Moving Pictures Experts Group) An ISO/ITU standard for compressing digital video. Pronounced "em-peg," it is the universal standard for digital terrestrial, cable and satellite TV, DVDs and digital video recorders (DVRs).  transport or IP transport."

The BMR products were developed in close collaboration with multiple system operators (MSOs) and application vendors to address current cable industry needs. Gartner Dataquest senior industry analyst Pattie A. Reali said, "As cable moves increasingly toward integrated video, data, entertainment and on-demand services, a new class of equipment is called for to route and synchronize these multiple media offerings from a single platform. Companies such as BigBand Networks are breaking new ground with solutions that combine the ability to dynamically allocate bandwidth for different services, and carry MPEG and IP content together."

The demonstrations of BigBand Networks' BMR product line include new functionality and several capabilities never publicly shown before in a single scalable platform:

First Dynamic Allocation of Bandwidth to IP Data and MPEG Video

Traffic

BigBand Networks is demonstrating the BMR's ability to multiplex and synchronize MPEG and IP content together. Using NativeMedia, bandwidth can be dynamically allocated across different services carrying different media for the first time to combine MPEG (as in VOD and digital broadcast) with IP (as in e-mail, Web browsing and instant messaging Exchanging text messages in real time between two or more people logged into a particular instant messaging (IM) service. Instant messaging is more interactive than e-mail because messages are sent immediately, whereas e-mail messages can be queued up in a mail server for seconds or ) within the same 6 MHz (MegaHertZ) One million cycles per second. It is used to measure the transmission speed of electronic devices, including channels, buses and the computer's internal clock. A one-megahertz clock (1 MHz) means some number of bits (16, 32, 64, etc.  channel of spectrum. This gives MSOs greater bandwidth efficiency The introduction to this article provides insufficient context for those unfamiliar with the subject matter.
Please help [ improve the introduction] to meet Wikipedia's layout standards. You can discuss the issue on the talk page.
, more economic utilization of resources deployed in their plants, and new functionality for advanced services combining different media and content sources. At the Western Show, the BMR dynamically allocates bandwidth to a variety of commercial applications, including VOD from SeaChange and Concurrent, Microsoft interactive MPEG applications to set-top boxes, and PowerTV in-band IP data to set-top boxes. These applications serve the Motorola DCT-2000 and Scientific-Atlanta Explorer 2000, which are the leading digital set-top boxes currently deployed in cable networks.

First Scalable In-Band Data Traffic to Set-Top Box

BigBand Networks is showing the missing link between the IP network and the cable MPEG network. The efficient integration of the two is achieved through encapsulation (1) In object technology, the creation of self-contained modules that contain both the data and the processing. See object-oriented programming.

(2) The transmission of one network protocol within another.
 and routing of IP traffic through an in-band QAM (1) (Quality Assessment Measurement) A system used to measure and analyze voice transmission.

(2) (Quadrature Amplitude Modulation) A modulation technique that employs both phase modulation (PM) and amplitude modulation (AM).
 modulator Modulator

Any device or circuit by means of which a desired signal is impressed upon a higher-frequency periodic wave known as a carrier. The process is called modulation. The modulator may vary the amplitude, frequency, or phase of the carrier.
 to standard set-top boxes, instead of delivering data through much more bandwidth-restricted out-of-band QPSK (Quadrature Phase Shift Keying) A phase modulation technique that transmits two bits in four modulation states. See PSK and phase modulation.  modulation. Such capabilities are shown in conjunction with PowerTV's SofaSurf Web browser The program that serves as your front end to the Web on the Internet. In order to view a site, you type its address (URL) into the browser's Location field; for example, www.computerlanguage.com, and the home page of that site is downloaded to you.  on the Explorer 2000. In cooperation with SeaChange, BigBand Networks is also demonstrating a VOD navigation service using an in-band path to the DCT-2000. Through its in-band delivery of IP, the BMR is the first viable solution for large-scale provision of such services.

First VOD Rate Adaptation Solution

BMR applications for digital video boost simultaneous video sessions per QAM modulator by over 50%, while maintaining the quality of the content. The BMR statistically multiplexes and adapts video bit-rates on the fly. Using constant bit-rate MPEG streams, today's VOD systems put approximately ten VOD streams in each QAM256 channel. BigBand Networks is demonstrating that its NativeMedia Processing Engine increases QAM capacity to sixteen streams with minimal quality loss to any particular stream. This is accomplished at unprecedented density, with capability to process thousands of video sessions through a massively scalable solution. Moreover, using dynamic bandwidth allocation Dynamic Bandwidth Allocation (DBA) is a technique by which traffic bandwidth in a shared telecommunications medium can be allocated on demand and fairly between different users of that bandwidth. , the more efficient video traffic can be synchronized with IP data for new personalized, multimedia applications.

First Video over Ethernet to Cable Solution

Further demonstrating the BMR's ability to operate with both MPEG and IP transport networks, BigBand Networks is taking high quality video streams fed from an IP network through a gigabit Ethernet An Ethernet standard that transmits at 1 Gbps. Used mostly to connect high-end workstations and servers as well as for network backbones, Gigabit Ethernet transmits full duplex from point to point using switches and half duplex in a shared environment (CSMA/CD) using a hub.  interface, and outputting them on an MPEG network through a DVB-ASI DVB-ASI Digital Video Broadcasting - Asynchronous Serial Interface  interface. This opens new capabilities and revenue generating opportunities for MSOs by expanding the efficiency and flexibility of transporting content onto cable networks.

About the BMR

The BMR enables the next generation cable network, based on packet switching across a variety of broadcast-quality multimedia content sources and advanced, interactive services. The BMR routes and integrates together multiple media formats, including both MPEG video and IP data. In a scalable platform, it can support thousands of concurrent sessions of services such as broadcast video, the Web, video on demand (VOD), audio and data to a full range of customer devices.

BigBand Networks is displaying both the high capacity BMR1200(TM) and space-efficient BMR100(TM). These systems feature the modular and patented NativeMedia Operating System that runs inside the BMR and uniquely routes, manipulates and synchronizes the delivery of multiple media types in their native formats. This technology is the foundation of the product line's NativeMedia Routing Engine and NativeMedia Processing Engine, which enable several unprecedented product capabilities that are being demonstrated.

With applications running through the BMR, higher effective capacity, greater operator control and more multimedia functionality can be achieved over cable networks. MSOs can realize opportunities to increase revenues and reduce costs associated with both new and existing services and content over their networks.

About Big Band Networks

BigBand Networks, Inc. designs, manufactures, sells and supports Broadband Multimedia-Service Routers, a new class of router that uniquely routes and integrates video, audio and data in their native formats and enables service providers to deliver broadcast-quality content and advanced, interactive services to the mass market. The company is funded by Redpoint Ventures, Pilot House Ventures, Cedar Fund and Evergreen Investments and is based in Fremont, California. Additional information can be found at www.bigbandnet.com.
COPYRIGHT 2000 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2000, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Date:Nov 29, 2000
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