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BigBand Networks Selected by Five Chinese Cable Operators for Digital TV Expansion.


Cable operators in five provinces--Tibet, Jiangsu, Gansu, Jiangxi and Shanxi--deploy BigBand's BMR BMR basal metabolic rate.

BMR
abbr.
basal metabolic rate


BMR,
n See basal metabolic rate.


BMR

basal metabolic rate.
([R]) to expand digital services in advance of 2008 Olympics

REDWOOD CITY Redwood City, city (1990 pop. 66,072), seat of San Mateo co., W Calif., on San Francisco Bay; inc. 1868. Manufactures include commmunications, electrical, electronic, and medical equipment. , Calif. -- BigBand Networks BigBand Networks (known as BigBand ; NASDAQ: BBND) is a multinational corporation headquartered in Redwood City, California, United States. BigBand manufactures and sells digital video and data processing platforms and solutions in areas ranging from digital video to CMTS. , Inc. (NASDAQ NASDAQ
 in full National Association of Securities Dealers Automated Quotations

U.S. market for over-the-counter securities. Established in 1971 by the National Association of Securities Dealers (NASD), NASDAQ is an automated quotation system that reports on
: BBND), today announced that five additional Chinese cable operators are deploying its Broadband Multimedia-Service Router (BMR[R]) to process and deliver digital television services. The customers initiating these new deployments include Tibet Cable, Taicang Cable in Jiangsu province near Shanghai, Jiayuguan Cable in Gansu province, Nanchang Cable in Jiangxi province and Luan Cable in Shanxi province.

"The BMR's ability to deliver and manage high-quality digital video services has made it a leading digital headend solution in China," said Mr. Chuanhua Qu, director of Taicang Cable in Jiangsu province. "We're using the BMR to deliver 100 digital TV programs to more than 80,000 subscribers."

The new customers are using the BMR to improve the bandwidth efficiency The introduction to this article provides insufficient context for those unfamiliar with the subject matter.
Please help [ improve the introduction] to meet Wikipedia's layout standards. You can discuss the issue on the talk page.
 and optimize picture quality of their digital TV services. China continues to be one of the fastest growing digital TV markets in the world, as local operators continue to expand digital services in advance of the upcoming 2008 summer Olympic Games The Summer Olympic Games or the Games of the Olympiad are an international multi-sport event held every four years, organised by the International Olympic Committee.  in Beijing. BigBand now counts more than 40 service providers in China as customers.

"The BMR's reputation for quality and reliability is well-known in China, and the product has lived up to its reputation in our deployment," said Dr. Li Zuoxin, general manager of Nanchang Cable. "We can use the BMR today for a range of digital video processing Video processing techniques are used in video codecs, video players and other devices. For example—commonly only design and video processing is different in TV sets of different manufactures.  functions, with the potential to add support for switched digital video See switched video. , video-on-demand and other advanced functions in the future."

The BMR is one of the most widely-deployed video networking platforms in the world. The product's programmable, modular architecture allows it to be upgraded and reconfigured easily, allowing service providers to add support for new functionality only as needed as needed prn. See prn order.  to generate increased return on capital investment. The BMR switches and processes MPEG (Moving Pictures Experts Group) An ISO/ITU standard for compressing digital video. Pronounced "em-peg," it is the universal standard for digital terrestrial, cable and satellite TV, DVDs and digital video recorders (DVRs).  content over IP, and supports a wide assortment of applications including switched digital video, digital ad insertion, HDTV (High Definition TV) A set of digital television (DTV) standards that offer the highest resolution and sharpest picture. Although some HDTV sets are available in standard (rather square) screen sizes, the overwhelming majority of sets are wide screen, which eliminates , video on demand, network-based DVR (1) (Digital Video Recorder) A device that records video onto a hard disk from one or more ceiling mounted video cameras. Part of a security system, the DVR typically supports 4, 8 or 16 separate camera channels. , digital television management, IP video transport and digital simulcast.

"China's digital television viewership is rapidly accelerating," said Rick Ford, vice president of Asia-Pacific for BigBand Networks. "We're leveraging our experience with some of the world's most ambitious video service rollouts to support China's operators as they scale to support millions of new digital TV subscribers in advance of next year's Olympics."

For additional information about the BMR in Mandarin, visit http://www.bigbandnet.com/downloads/bigband-bmr1200-datasheet- mandarin.pdf(Due to its length, this URL URL
 in full Uniform Resource Locator

Address of a resource on the Internet. The resource can be any type of file stored on a server, such as a Web page, a text file, a graphics file, or an application program.
 may need to be copied/pasted into your Internet browser's address field. Remove the extra space if one exists.). For additional information in English, visit http://www.bigbandnet.com/index.php/bmr1200.html. For information about how to purchase a BMR in China, please contact BigBand Networks in Hong Kong at +85.2.3151.7304, in Beijing at +86.10.6512.6860 or in Shanghai at +86.21.6391.6125; or send email to asiapac@bigbandnet.com.

About BigBand Networks

BigBand Networks, Inc. (NASDAQ:BBND) provides broadband service providers with innovative network solutions designed to make it easier to move, manage and monetize video. These solutions are based on BigBand's video-networking platforms that are built to enable efficient and reliable delivery across a wide range of services, including digital TV, high definition TV, addressable Reachable. When something is addressable, it can be identified and manipulated independently of its surroundings. For example, screen pixels and RAM memory are addressable. Each of the screen's picture elements can be individually turned on and off, and each of the memory's bytes can be  advertising, video-on-demand and interactive TV. BigBand Networks' customers include more than 200 service providers--including six of the ten largest service providers in the U.S.--and leading cable and telco service providers in North America, Asia, Europe and Latin America. BigBand Networks is based in Redwood City, Calif., with offices worldwide. For additional information about the company, please call +1.650.995.5000, email info@bigbandnet.com or visit www.bigbandnet.com.

BMR and al other BigBand Networks brand and product names are service marks, trademarks or registered trademarks of BigBand Networks, Inc., in the United States and other countries. All other marks are the property of their respective owners.

This release contains "forward-looking statements" as defined under the U.S. Federal Securities Laws, including the Private Securities Litigation Reform Act The Private Securities Litigation Reform Act of 1995 (PSLRA) implemented several significant substantive changes affecting certain cases brought under the federal securities laws, including changes related to pleading, discovery, liability, class representation and awards fees and  of 1995, and is subject to the safe harbors created by such laws. Forward-looking statements may relate to, but are not limited to the features of BigBand Networks' BMR and the potential benefits to be derived from BigBand Networks' BMR by Chinese operators. Such forward-looking statements are based on current expectations that involve a number of uncertainties and risks that may cause actual events or results to differ materially. Factors that could cause actual events or results to differ materially include, among others, the following: rapid technological change that can adversely affect the demand for BigBand's products, shifts in customer demand, shifts in strategic relationships, delays in BigBand's ability to deliver or decisions to discontinue its products and services, or announcements by competitors. These and other risks may be detailed from time to time in BigBand's periodic reports filed with the Securities and Exchange Commission, copies of which may be obtained from www.sec.gov. BigBand Networks is under no obligation to (and expressly disclaims any such obligation to) update or alter its forward-looking statements whether as a result of new information, future events or otherwise. Information contained in our website is not incorporated by reference in, or made part of this press release.
COPYRIGHT 2007 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2007, Gale Group. All rights reserved.

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Publication:Business Wire
Geographic Code:9CHIN
Date:Nov 27, 2007
Words:892
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