Big spin: Pentadyne Power Corp. is poised to rack up significant sales growth thanks to its use of flywheel technology in back-up power generators.FLYWHEELS have been employed for decades as an exotic power source in satellites costing hundreds of millions of dollars, but now a Chatsworth company is making them viable closer to earth. The $45,000 high-tech flywheel power systems manufactured by Pentadyne Power Corp. provide 20 seconds of critical power in the event a main power supply fails--a window of time that allows back-up generators to start up and take over. It's a feature (jargon) it's a feature - From the adage "It's not a bug, it's a feature." Used sarcastically to describe an unpleasant experience that you wish to gloss over. being demanded by technology-based companies that must be sure their power supply never goes down--even for a moment. The seven-year old company had less than $1 million in sales last year, after finally refining its technology. But it expects to more than double that this year and hit $15 million next year after landing several big deals. "Generators don't come on instantaneously, but our system does," said Craig Kitchen, Pentadyne's new chief executive. "The factory never sees a brownout A lowering of AC power voltage for some period of time. Brownouts can be very harmful to electronic equipment if sustained for long periods. Brownouts can cause flickering or a dimming on screen, and the computer may experience intermittent problems as a result. See blackout. . That is our biggest selling point selling point n. An aspect of a product or service that is stressed in advertising or marketing. Noun 1. selling point - a characteristic of something that is up for sale that makes it attractive to potential customers ." Pentadyne is under contract with Galena galena (gəlē`nə) or lead glance, lustrous, blue-gray mineral crystallizing usually in cubes, sometimes in octahedrons. It is the most important ore and the principal source of lead. , Ill.-based Savanna savanna or savannah (both: səvăn`ə), tropical or subtropical grassland lying on the margin of the trade wind belts. Depot Technologies Corp. for as many as 800 units that would be installed in 400 decommissioned ammunition bunkers it is transforming into data centers. The first 40 units were purchased for $1.6 million. The use of flywheels--essentially spinning discs--is actually an ancient technology that archaeologists say date back to ancient Egypt The wheels require energy to get started and keep going, but the spinning wheel spinning wheel Early machine for turning textile fibre into thread or yarn, which was then woven into cloth on a loom. The spinning wheel was probably invented in India, though its origins are unclear. It reached Europe via the Middle East in the Middle Ages. also stores excess power in the form of kinetic energy kinetic energy: see energy. kinetic energy Form of energy that an object has by reason of its motion. The kind of motion may be translation (motion along a path from one place to another), rotation about an axis, vibration, or any combination of that can be quickly discharged when needed (as the wheel slows) but quickly recharged once outside power is restored. Traditional flywheels can lose energy and break down through the friction created by the spinning wheel, but the flywheels developed by Pentadyne minimize that problem two ways: they are made of light-weight carbon fiber and are electromagnetically suspended, meaning they don't touch anything as they spin at 54,000 revolutions per minute (several times faster than a Formula 1 race car engine). "It's starting to prove itself to be reliable, but it's still a relatively young (technology) because of the new lightweight materials being used," said Bill Van Amburg, senior vice president of Calstart, a non-profit consortium that supports advanced technology. Boom and bust In economics, the term boom and bust refers to the movement of an economy through economic cycles. The Boom-Bust economic cycle According to most economists, an economic boom is typically characterized by an increased level of economic output (GDP), a corresponding Pentadyne's roots stem from the mid-1990s when Woodland Hills-based Rosen Motors, run by venture capitalist Venture Capitalist An investor who provides capital to either start-up ventures or support small companies who wish to expand but do not have access to public funding. Notes: Venture capitalists usually expect higher returns for the additional risks taken. Ben Rosen, also founder of Compaq Computer Corp., and his engineer brother Harold developed the flywheel for hybrid cars. The technology reached the demonstration stage in a General Motors Corp. Saturn vehicle, but when GM refused to go past R&D, the Rosens shut down the operation. Paul Craig Paul Craig (born 27 September 1951) is currently Professor of English Law at the University of Oxford and a Fellow of St John's College. Craig is a specialist in Administrative and EU Law. He was educated at Worcester College, Oxford, where he took his BA, MA and BCL. , then chief executive of Capstone Inc., bought the license for the system and left his company to help form Pentadyne, with the idea of using the technology for stationary systems. "Paul recognized there were other applications that had more near-term commercial viability," said Craig's son, Flint, who left a Wall Street investment banking job to join Pentadyne as its chief financial officer and later its chief operating officer Chief Operating Officer (COO) The officer of a firm responsible for day-to-day management, usually the president or an executive vice-president. . The field exploded in the late 1990s with the boom in telecommunications companies--big users of back-up power--but then nearly a dozen startups went under with the sector's bust. Craig himself retired as chief executive--he remains chairman--and Kitchen was hired a month ago to replace him. (Craig is currently traveling the country in an RV.) Still, the company was able to attract $32 million in venture funding since 2001 as it becomes apparent that data storage firms and other digital-age services would increase the demand for secure back-up power. "We see this as being a very fast-growing marketplace," said Maurice Gunderson, managing director of Nth Power LLC (Logical Link Control) See "LANs" under data link protocol. LLC - Logical Link Control , a San Francisco San Francisco (săn frănsĭs`kō), city (1990 pop. 723,959), coextensive with San Francisco co., W Calif., on the tip of a peninsula between the Pacific Ocean and San Francisco Bay, which are connected by the strait known as the Golden venture capital firm that has invested $5.6 million in Pentadyne. "Instead of trying to upgrade the whole grid, which is certainly impractical and some would say impossible, what you do install the Pentadyne product right at the place where the digitally reliable power is needed." Each Pentadyne flywheel unit is the size of a refrigerator and supplies 120 kilowatts of power, enough to run a small data center. They can be linked to supply the 750 kilowatts to three megawatts needed to run a 1 million-square-foot factory. Traditionally, back-up power has been provided by a combination of lead acid batteries and generators. Lead acid technology is still far cheaper up front, costing only $17,000 for an equivalent 120 kilowatts of power. But Pentadyne claims its flywheels will operate for 15 to 20 years, compared with just two to three for a lead acid battery pack. Another selling point: they are easier to maintain and don't have the disposal hassles of a big battery. Those sales pitches are apparently working. Aside from the Savanna Depot contract for the data centers, Pentadyne is selling the systems to Liebert Corp., a Columbus, Ohio Columbus is the capital and the largest city of the American state of Ohio. Named for explorer Christopher Columbus, the city was founded in 1812 at the confluence of the Scioto and Olentangy rivers, and assumed the functions of state capital in 1816. firm that installs uninterruptible power systems to data centers, hospitals, hotels and financial and government institutions. Pentadyne also was awarded the contract to provide 500 flywheel systems for nuclear silos to Beaver Aerospace & Defense Inc. of Lavonia, Mich. as part of the federal government's security modernization program for intercontinental ballistic missiles. "We're really cranking. We have a bright outlook for right now," said Dave Townley, Pentadyne's senior vice president of business and product development. PROFILE Pentadyne Power Corp. Year Founded: 1998 Core Business: Kinetic energy generators Revenues in 2004: $700,000 Revenues in 2005 (projected): $2 million Employees in 2004: 30 Employees in 2005: 40 Goals: Expand into Asia this year and Europe in 2006 Driving Force: Need for uninterruptible back-up power to keep manufacturing, security and data processing systems running |
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