Big League Chew(R) to Honor Cal Ripken Jr. and His Hall-of-Fame Career With 'Live the Dream' Promotion.Chance to Own One-of-a-Kind Memorabilia and Trip to National Baseball Hall of Fame([R]) Induction Ceremony CHICAGO -- The Wm. Wrigley Jr. Company The Wrigley Company (NYSE: WWY) was founded on April 1, 1891 originally selling products such as soap and baking powder. In 1892, William Wrigley, Jr., the company's founder, began offering chewing gum with each can of baking powder. (NYSE NYSE See: New York Stock Exchange : WWY WWY Where Were You? ) is celebrating baseball living-legend Cal Ripken Jr.'s monumental induction into the National Baseball Hall of Fame with the launch of the "Big League Chew Big League Chew is a brand of bubble gum that is shredded and packaged in an aluminum foil pouch. It was created by Portland Mavericks left-handed pitcher Rob Nelson, and pitched to the Wrigley Company by former New York Yankee All-Star Jim Bouton, a Maverick teammate of Nelson's, Live the Dream" promotion, which features a one-of-a kind Big League Chew package immortalized with Cal Ripken Jr.'s signature and caricature likeness to be auctioned online for charity beginning today, and one grand-prize trip for four to this summer's Hall of Fame weekend in Cooperstown, NY, July 27-30, 2007. "We are excited about bringing Cal Ripken Jr.'s Hall of Fame experience to the millions of baseball fans who grew up chewing Big League Chew and rooting for number 8," said Rob Nelson, inventor of Big League Chew. "Big League Chew was created nearly thirty years ago so that fans could enjoy a bubble gum that is part of the big league experience. As young ballplayers continue to 'dream big,' we can think of no better role model than Cal for his work ethic work ethic n. A set of values based on the moral virtues of hard work and diligence. work ethic Noun a belief in the moral value of work on-the-field and his generosity off it." From February 20-27, 2007, fans can bid on an exclusive Ripken-autographed pack of Big League Chew in an online auction hosted at ebay.com/bigleaguechew. Proceeds will go to the Cal Ripken Sr. Foundation, an organization that brings baseball and softball programs to disadvantaged youth and encourages kids to lead a healthy lifestyle. "Big League Chew has been a wonderful partner for me and Ripken Baseball for a long time. Bubble gum and baseball just go together so this is a very natural relationship for us," said Cal Ripken. "It's great that they are celebrating the Hall of Fame induction this summer and I thank Big League Chew for their support of the Cal Ripken, Sr. Foundation and all we are trying to do to help kids everywhere." Specially marked packages of Big League Chew are also available now for a limited time that give fans an opportunity to share in the excitement of Ripken's induction. In addition to the grand prize, Big League Chew is giving away one of more than 10,000 instant prizes including autographed Cal Ripken baseball cards, trips to Ripken Baseball camps, memberships to the National Baseball Hall of Fame and Museum “Baseball Hall of Fame” redirects here. For the similarly styled institution of Japanese baseball, see Japanese Baseball Hall of Fame. The National Baseball Hall of Fame and Museum , Nike batting gloves Batting gloves are a component in baseball sportswear. The glove covers one or both hands of a batter, providing comfort, heat, improved grip, and shock absorption when hitting the ball. and baseball mitts, and free packs of Big League Chew. More information on the promotion can be found at www.bigleaguechew.com. About Wrigley The Wm. Wrigley Jr. Company is a recognized leader in confections with a wide range of product offerings including gum, mints, hard and chewy chew·y adj. chew·i·er, chew·i·est Needing much chewing: chewy candy. chew i·ness n. candies, and lollipops. The Company has global sales in excess of $4 billion and distributes its world-famous brands in more than 180 countries. Three of these brands - Wrigley's Spearmint Wrigley's Spearmint is a brand of Wrigley's chewing gum. Wrigley's launched the brand in 1893 and markets the gum as its classic brand, although the company's brand Juicy fruit has been on the market slightly longer. ([R]), Juicy Fruit Juicy Fruit is a flavor and brand of chewing gum made by Wrigley's. Introduced in the United States in 1893, Juicy Fruit almost immediately became one of the best-selling brands in the country, and remains so today. ([R]), and Altoids([R]) - have heritages stretching back more than a century. Other well-loved brands include Doublemint([R]), Life Savers([R]), Big Red([R]), Boomer([R]), Pim Pom([R]), Winterfresh([R]), Extra([R]), Freedent([R]), Hubba Bubba([R]), Orbit([R]), Excel([R]), Creme Savers([R]), Eclipse([R]), Airwaves([R]), Solano([R]), Sugus([R]), P.K.([R]), and Cool Air([R]). The BIG LEAGUE CHEW trademark is used under license from the Rob Nelson Company. About the Cal Ripken, Sr. Foundation The Cal Ripken, Sr. Foundation (www.ripkenfoundation.org) is a non-profit organization dedicated to providing baseball and softball programs to underprivileged children, with the goal of inspiring them to be the best they can be and to reach for their dreams. |
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