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Big Hammer Data's Ron Rudolph appointed to GS1 GDSN(TM) Board of Directors.

NASHVILLE, Tenn. -- Big Hammer Data, a division of Edgenet and leading provider of global data synchronization Keeping data in two or more computers up-to-date so that each repository contains the identical information. Data in handheld devices and laptops often require synchronization with the data in a desktop machine or server.  solutions, announced today that its Chief Technology Officer, Ron Rudolph, has been appointed to the GS1 GDSN GDSN Global Data Synchronization Network
GDSN Guardian Digital Secure Network
GDSN Global Digital Seismic Network
[TM] (Global Data Synchronization Network The Global Data Synchronisation Network™ is an internet-based, interconnected network of interoperable data pools and a global registry (the GS1 Global Registry™) that enable companies around the globe to exchange standardised and synchronised supply chain data with their ) Board of Directors. With more than 20 years of experience in the business of data collection, aggregation and publication in the hardlines, automotive, manufacturing and retail industries, he brings a wealth of knowledge and practical experience to the GDSN board.

"We are enthusiastic about Ron's appointment," commented Tom Frederick, president & CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board.  of Edgenet, Inc. "It will be a benefit to both the GDSN community and to our business as our Big Hammer Data division continues to expand its GDSN and Marketing Data Pool offerings."

Rudolph, founder of Big Hammer Data, which merged with Edgenet in 2006, has extensive experience combining business and technology in the data management and collection arena. His addition to the board brings a strong data pool presence to the GDSN.

"We are pleased that Ron Rudolph will be bringing his dedication and experience to the GDSN Board of Directors as the GDSN strives to reach broader global adoption with new industries," said Sally Herbert, President, GS1 GDSN, Inc.

Rudolph will fill a newly created position to advance the level of input by GDSN-certified data pools, where he will also co-chair the GS1 GDSN Data Pool Sub-committee with Milan Turk, Managing Director, Global Customer eCollaboration, Procter & Gamble.

About Edgenet and Big Hammer Data

Edgenet provides visual guided selling Guided Selling is a concept that enhances the sales process of customer specific products and services. Guided Selling enables organizations in an automated fashion to analyze customer needs, determine the proper features, products and services and to translate the result into a  and data solutions to leading retailers and suppliers in the hardlines and home goods industry. Vertically integrating the industry, Edgenet links retailers and suppliers with rich product content and compelling software solutions for in-store, online and in-home selling. Edgenet's Big Hammer Data division maintains the largest and richest data pool in hardlines, serving thousands of suppliers and synchronizing synchronizing,
n a technique that a therapist uses to coordinate his or her breath with that of the client; builds trust and establishes relationship.
 more than 300,000 product items and 21 million attributes. Edgenet solutions empower empower verb To encourage or provide a person with the means or information to become involved in solving his/her own problems  consumers and associates with visual product knowledge, endless buying options and customizable products and services, increasing sales for retailers and manufacturers across all hardlines product segments.

About GS1 GDSN[TM]

GS1 GDSN (Global Data Synchronization Network) is an automated au·to·mate  
v. au·to·mat·ed, au·to·mat·ing, au·to·mates
1. To convert to automatic operation: automate a factory.

, standards-based global environment that enables secure and continuous data synchronization, allowing trading partners to have consistent item data in their systems at the same time. The GDSN network connects retailers and suppliers, via their selected data pools, to the GS1 Global Registry[TM].

To learn more about other Edgenet solutions: United States United States, officially United States of America, republic (2005 est. pop. 295,734,000), 3,539,227 sq mi (9,166,598 sq km), North America. The United States is the world's third largest country in population and the fourth largest country in area.  Corporate Offices: 1-877-EDGENET (334-3638) European Offices: 011+44 1223 257 715
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Publication:Business Wire
Date:Oct 5, 2007
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