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Big Flower Press Announces Exchange Offer for Its 8 5/8% Senior Subordinated Notes.


NEW YORK--(BUSINESS WIRE)--April 14, 1999--

Big Flower Press Holdings, Inc., a wholly-owned subsidiary of Big Flower Holdings, Inc. (NYSE NYSE

See: New York Stock Exchange
: BGF BGF Black Guerrilla Family (Afro-American prison gang symbol/tattoo)
BGF Boursier du Gouvernement Français (French)
BGF Black Guerilla Family (gang)
BGF Best Guy Friend
), commenced today an offer to exchange $1,000 principal amount of its 8 5/8% Senior Subordinated Notes due 2008, which have been registered under the Securities Act of 1933 (the "Securities Act"), for each $1,000 principal amount of its outstanding 8 5/8% Senior Subordinated Notes due 2008 (the "Private Notes"). $250,000,000 in aggregate principal amount of the Private Notes was issued on December 9, 1998 in a private placement pursuant to Rule 144A Rule 144A

A Securities & Exchange Commission rule modifying a two-year holding period requirement on privately placed securities to permit qualified institutional buyers to trade these positions among themselves.
 and Regulation S under the Securities Act.

The exchange offer will expire at 5:00 p.m. New York City New York City: see New York, city.
New York City

City (pop., 2000: 8,008,278), southeastern New York, at the mouth of the Hudson River. The largest city in the U.S.
 time, on May 14, 1999, unless extended by the Company.

Big Flower is a leading advertising and marketing services and solutions company which provides more than 3,000 retail, advertising agency, broadcasting, manufacturing and newspaper customers with highly-targeted, promotional advertising products, services and software. Big Flower specializes in targeted advertising inserts, data-driven direct mail and direct marketing services, and digital services, including digital image design and production and computer-based management. For the year ended December 31, 1998, the Company's pro forma As a matter of form or for the sake of form. Used to describe accounting, financial, and other statements or conclusions based upon assumed or anticipated facts.

The phrase pro forma
 revenues were approximately $1.8 billion, including acquisitions.
COPYRIGHT 1999 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 1999, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Geographic Code:1USA
Date:Apr 14, 1999
Words:209
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