Big Flower's Laser Tech Expands Services with Dial Corporation; Leading Premedia Provider Awarded Nature's Accents Line.NEW YORK--(BUSINESS WIRE)--April 19, 1999-- Big Flower Holdings, Inc. (NYSE NYSE See: New York Stock Exchange : BGF BGF Black Guerrilla Family (Afro-American prison gang symbol/tattoo) BGF Boursier du Gouvernement Français (French) BGF Black Guerilla Family (gang) BGF Best Guy Friend ) announced today that its digital services premedia group, Laser Tech Color (LTC LTC abbr. lieutenant colonel ), has been awarded premedia responsibilities for The Dial Corporation's (NYSE: DL) Nature's Accents line of personal care products. Earlier this year, LTC and Dial entered into an agreement naming LTC as the preferred premedia provider to Dial. The new agreement is a result of LTC's successful implementation of a digital workflow In print publishing, using the computer to lay out text and illustrations prior to creating film negatives for every page or going directly to plate. Prior to digital workflow, the typesetting and pre-press stages were far more time consuming and labor-intensive. process for Dial's franchise redesign. With a new digital workflow process in place, LTC was able to reduce the time and costs associated with Dial's production cycle of premedia materials. Among the services LTC will provide for the Nature's Accents line are digital file preparation for printing and the development of a content management program to store all Dial images, including those for the Dial and Nature's Accents brands. "LTC's enthusiasm and understanding of our business, combined with its proven track record for managing workflow processes, made it the ideal choice to be the premedia provider for the Nature's Accents line of products," said Brian Houck, Manager, Package Design for Dial. "We're extremely pleased that Dial has recognized our accomplishments and awarded us the Nature's Accents line," said Brian Mason For the meteoriticist, see . Brian Mason is a Canadian politician and current leader of the Alberta New Democrats. Mason studied political science at the University of Alberta in Edmonton and went on to serve as executive director of the Federation of Alberta Students , Chief Executive Officer of Laser Tech Color. "With our knowledge of innovative technologies and processes, we were able to increase the efficiency of Dial's packaging production workflow. Because of our past success for Dial, they have provided us with a global stage on which to demonstrate our capabilities." Headquartered in Scottsdale, Arizona Scottsdale (O'odham Vaṣai S-vaṣonĭ) is a city in Maricopa County, Arizona, United States, adjacent to Phoenix. Scottsdale has become internationally recognized as a premier and posh tourist destination, while maintaining its own identity and culture as " , The Dial Corporation is one of America's leading manufacturers of consumer products, including Dial soaps. This year, Dial is celebrating 51 years as America's leading antibacterial soap antibacterial soap A bactericidal agent used to clean the skin–eg, Betadine, pHisoHex . The Dial Corporation also manufactures Renuzit air fresheners, Purex laundry detergents and Armour Star canned meats. Dial products have been in the American marketplace for more than 100 years. For more information about the Dial Corporation, visit their web site at www.dialcorp.com. Dallas-based LTC, the digital premedia unit of Big Flower Holdings, Inc. (NYSE: BGF), is a leading provider of digital image advertising solutions specializing in creative services Creative Services are a subsector of the creative industries, a part of the economy that creates wealth by offering creativity for hire to other businesses. Examples include:
Big Flower Holdings, Inc. is a leading advertising and marketing services and solutions company which provides more than 3,000 retail, advertising agency, broadcasting, manufacturing and newspaper customers with highly-targeted, promotional advertising products, services and software. Big Flower specializes in targeted advertising inserts, data-driven direct mail and direct marketing services, and digital services, including digital image design and production and computer-based management. For the year ended December 31, 1998, the Company's pro forma As a matter of form or for the sake of form. Used to describe accounting, financial, and other statements or conclusions based upon assumed or anticipated facts. The phrase pro forma revenues were approximately $1.8 billion, including acquisitions. |
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