Big City Bagels Hires T.G. Madison as Ad Agency.HICKSVILLE, N.Y.--(BUSINESS WIRE)--June 26, 1996--New York's Big City Bagels (NASDAQ NASDAQ in full National Association of Securities Dealers Automated Quotations U.S. market for over-the-counter securities. Established in 1971 by the National Association of Securities Dealers (NASD), NASDAQ is an automated quotation system that reports on :BIGC BIGC Beijing Institute of Graphic Communication (China) ) has selected T.G. Madison Advertising as its new agency of record. The announcement was made today by Big City Bagel's Mark Weinreb, chief executive officer. "T.G. Madison (based in Atlanta) was selected for their depth of experience in the food, restaurant and franchise businesses. We have tremendous growth plans and we believe T.G. Madison can have a significant impact on building Big City Bagels' brand recognition and franchise development," he said. The agency will begin working on franchise recruitment and support programs immediately. TGM's Chairman and Chief Creative Officer, Joanne Truffelman said, "We are extremely excited to work in one of the hottest growth segments in the country and, even more excited to work with Big City Bagels. Their oversized o·ver·size n. 1. A size that is larger than usual. 2. An oversize article or object. adj. o·ver·size also o·ver·sized Larger in size than usual or necessary. bagel is unique, along with their many other menu items and their store design and operations are far superior to the competition. It's easy to do great advertising when you have a great product." Big City Bagels currently has locations in Minnesota, Arizona Arizona (âr'əzō`nə), state in the southwestern United States. It is bordered by Utah (N), New Mexico (E), Mexico (S), and, across the Colorado R., Nevada and California (W). , Utah and throughout California with stores opening in Idaho and Texas. Big City Bagels is a publicly-traded New York New York, state, United States New York, Middle Atlantic state of the United States. It is bordered by Vermont, Massachusetts, Connecticut, and the Atlantic Ocean (E), New Jersey and Pennsylvania (S), Lakes Erie and Ontario and the Canadian province of company. CONTACT: Big City Bagels Stacy Imyak, 847/291-8420 ext. 224 |
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