Big Brothers Big Sisters of the Bay Area Selects Activa PR to Launch 50th Anniversary Campaign and New Social Network.Tech-Focused, Results-Driven Agency Puts PR to Work for Leading Bay Area Non-Profit SAN FRANCISCO -- Activa PR today announced that it has been selected as the public relations public relations, activities and policies used to create public interest in a person, idea, product, institution, or business establishment. By its nature, public relations is devoted to serving particular interests by presenting them to the public in the most agency of record for Big Brothers Big Sisters of the Bay Area (BBBSBA). Activa PR is donating public relations services and resources to help BBBSBA communicate its innovative strategy as it enters its 50th year of service to Bay Area children. As BBBSBA kicks off its 50th campaign, they have set out an ambitious goal: to serve 5,000 Bay Area kids by 2010, a fivefold fivefold Adjective 1. having five times as many or as much 2. composed of five parts Adverb by five times as many or as much Adj. 1. increase from 1,000 today, and to raise $5 million on top of BBBSBA's 2008 $2.5 million budget. The agency has also launched a new cutting-edge online community, which Activa PR is helping to promote. Getting the word out about the campaign and new social network through public relations is a vital and strategic component of BBBSBA's initiative. "The results we have seen since partnering with Activa PR have been phenomenal. Features in important local publications such as the San Francisco Chronicle The San Francisco Chronicle was founded in 1865 as The Daily Dramatic Chronicle by teenage brothers Charles de Young and Michael H. de Young.[2] The paper grew along with San Francisco to become the largest circulation newspaper on the West Coast of the , Oakland Tribune, and the San Francisco Business Times have provided Big Brothers Big Sisters of the Bay Area with stellar exposure, translating into greater interest and awareness in our organization," said Richard Miles, CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board. , Big Brothers Big Sisters of the Bay Area. "Activa PR's deep technology and business expertise makes them the perfect partner as we move forward with our aggressive campaign and new Web 2.0 strategy." "We are thrilled to be partnering with Big Brothers Big Sisters of the Bay Area on their exciting 50th anniversary campaign and Web 2.0 technology initiative," said Activa PR Principal Marina Rosales Greenwood. "Activa PR always seeks to give back by working with effective, forward-thinking organizations such as Big Brothers Big Sisters of the Bay Area, and we are delighted to put the power of public relations to work for such a great cause." About Big Brothers Big Sisters of the Bay Area Big Brothers Big Sisters of the Bay Area has been serving the San Francisco Bay Area “Bay Area” redirects here. For other uses, see Bay Area (disambiguation). The San Francisco Bay Area, colloquially known as the Bay Area or The Bay since 1958. As part of the oldest, largest and most effective youth mentoring organization in the U.S., BBBSBA has been at the forefront of positive change in the lives of Bay Area kids for 50 years. The BBBSBA mission is to provide positive mentors for Bay Area boys and girls boys and girls mercurialisannua. and support these relationships to ensure life-transforming results. With this support, these relationships thrive and make a powerful impact. The BBBSBA vision is to make an impact on the Bay Area by growing to serve at least 5,000 children a year by 2010. To learn more or to make a donation online, visit www.bbbsba.org. About Activa PR Headquartered in San Francisco, Activa Public Relations, Inc. (Activa PR) is a full-service PR agency providing results-driven programs to help emerging technology and management consulting firms List of Management Consulting Firms 1. McKinsey & Company 2. Marakon Associates 3. Boston Consulting Group (BCG) 4. A.T. Kearney 5. Booz Allen Hamilton (BAH) 6. Monitor Group 7. Bain & Company 8. Roland Berger achieve their business goals. Since 2001 Activa PR has promoted companies in a broad range of technology spaces, including network security, enterprise software, B2B (Business to Business) Refers to one business communicating with or selling to another. See B2B e-commerce, B2C and B2G. B2B - business to business , online publishing, virtualization An umbrella term for enhancing a computer's ability to do work. Following are the ways virtualization is used. Hardware Virtualization Partitioning the computer's memory into separate and isolated "virtual machines" simulates multiple machines within one physical computer. and web services. Our management consulting expertise spans business acumen, sales & leadership training and change management, among other practices. For more information, visit the Activa PR website at: www.activapr.com or call 415-776-5350. |
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