Beyond.com Corporation Unveils Affiliate Program to Provide New Sales Channels for eStores; Program Will Help Drive New Traffic and Sales Opportunities for eStore Clients.Business Editors/High-Tech Writers SANTA CLARA Santa Clara, city, Cuba Santa Clara (sän`tä klä`rä), city (1994 est. pop. 217,000), capital of Villa Clara prov., central Cuba. , Calif.--(BUSINESS WIRE)--Sept. 5, 2001 E-commerce service provider An organization that provides any combination of consulting, software and computer systems for e-commerce Web sites. Beyond.com Corp. (Nasdaq:BYND) today announced the launch of an affiliate program for its eStore clients. The eStore Affiliate Program (http://www.beyond.com/mall/cat/beyond_affiliate.htm) provides additional sales channels for Beyond's eStore clients by creating a network of partners, resellers, and advertisers that will promote and sell their products. Beyond implements and manages each affiliate network An affiliate network acts as an intermediary between publishers (affiliates) and (merchant) affiliate programs. It allows publishers to find affiliate programs, which are suitable for their website and it helps websites offering affiliate programs reach its target audience. on behalf of many of the company's eStore clients. Nearly 20% of Beyond's eStore clients are already taking advantage of the program. "Beyond.com has a long history of success with affiliate programs through our own legacy eStore," said Cheryl DeGrasse, director of eStore Marketing for Beyond.com Corp. "Now we are able to offer those same benefits to our eStore clients to help them maximize their marketing and sales efforts." In the past, Beyond.com's own affiliate program generated 30% of the company's online store revenue. "Participating in Beyond.com's Affiliate Program is an excellent way for us to broaden the exposure of our products and our online store," said Timothy Klabunde, Marketing Communications Marketing communications (or marcom) are messages and related media used to communicate with a market. Those who practice advertising, branding, direct marketing, graphic design, marketing, packaging, promotion, publicity, sponsorship, public relations, sales, sales manager for Telex Communications Telex Communications was a Burnsville, Minnesota-based manufacturer of hearing aids and audio equipment. Founded in 1936 as a maker of hearing aids, it merged in 1998 with Electro-Voice, a competitor founded in 1930 which provided John Glenn's microphone during his orbit of earth Inc. (www.telex.com). "We look forward to taking advantage of this incremental Additional or increased growth, bulk, quantity, number, or value; enlarged. Incremental cost is additional or increased cost of an item or service apart from its actual cost. exposure to help sell our products." About Beyond.com Corp. Beyond.com Corp. is an e-commerce service provider that builds, manages and markets online stores (eStores) for businesses. The company provides a full suite of marketing programs and services to help maximize their client's eStore sales activities and increase revenues. Beyond also sells software and computer related products to the government, corporate and consumer markets. Beyond.com Corp. trades on the Nasdaq National Market under the symbol "BYND." More information on the company can be found in the company's filings with the Securities and Exchange Commission (SEC), or by visiting www.beyond.com. Safe Harbor Safe Harbor 1. A legal provision to reduce or eliminate liability as long as good faith is demonstrated. 2. A form of shark repellent implemented by a target company acquiring a business that is so poorly regulated that the target itself is less attractive. Statement Certain statements in this press release are forward-looking within the meaning of Section 27A of the Securities Act of 1933, as amended a·mend v. a·mend·ed, a·mend·ing, a·mends v.tr. 1. To change for the better; improve: amended the earlier proposal so as to make it more comprehensive. 2. , and Section 21E of the Securities Exchange Act of 1934, as amended. Such statements are subject to substantial risks and uncertainties. Actual results could differ materially from any future and past performance suggested above. Factors that might cause such a difference include, but are not limited to the functionality, performance and marketability of the eStore Affiliate Program, as well as the receptivity receptivity, n the state of being open to the action of a drug or homeopathic remedy. See also reactivity. of the market to this program. Beyond.com Corp.'s business is subject to other risks, including reductions in or cancellations of customer orders, changes in relationships with software suppliers, changes in relationships with strategic partners, changes in the product mix sold by the company, competition from other online software resellers or publishers, and market acceptance of the company's new profitability initiatives, as well as other risk factors described in the company's filings with the SEC. Beyond.com Corp. news and product/service information is available at the company's World Wide Web site located at http://www.beyond.com. |
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