Beyond Banner Ads -- A Better Venue for B2B Advertisers; WellBid's Exclusive Profile Links are the Next Step in Online Advertisement for Business.Business/Energy Editors &Technology Writers DENVER--(BUSINESS WIRE)--Jan. 31, 2000 WellBid Inc., an Internet company pioneering e-commerce for the upstream oil and gas industry, today announced the introduction of its patent-pending Profile Links(TM). This highly targeted form of online advertising allows sellers to provide geographically and categorically specific information about the quality of their products and services to buyers at the purchase decision point, providing a way for sellers to promote their goods and services In economics, economic output is divided into physical goods and intangible services. Consumption of goods and services is assumed to produce utility (unless the "good" is a "bad"). It is often used when referring to a Goods and Services Tax. on more than price alone. According to according to prep. 1. As stated or indicated by; on the authority of: according to historians. 2. In keeping with: according to instructions. 3. a recent report by Forrester Research Forrester Research is an independent technology and market research company that provides its clients with advice about technology's impact on business and consumers. Corporate facts
&uot;Profile Links are like a virtual 'push' of almost unlimited seller information,&uot; said WellBid CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board. Jeff Livesay. &uot;With this new feature, our Internet-based service dramatically increases sellers' ability to place product and service information directly in front of their customers -- oil and gas producers and operators -- in the most targeted fashion possible. Profile Links are a huge improvement over the 'spray and pay' methods used by many advertisers, allowing sellers to communicate critical, decision-impacting information at the purchase decision point.&uot; Profile Links differ from banner ads in many important ways. First, they are unobtrusively un·ob·tru·sive adj. Not undesirably noticeable or blatant; inconspicuous. un ob·tru placed to avoid distracting dis·tract tr.v. dis·tract·ed, dis·tract·ing, dis·tracts 1. To cause to turn away from the original focus of attention or interest; divert. 2. To pull in conflicting emotional directions; unsettle. and irritating buyers. Profile Links appear only when they will be useful during a buyer's decision-making process. This eliminates the &uot;lost surfer&uot; effect of more traditional banner ads, and allows users to finish the well project work they came to WellBid to complete. For example, when an engineer is specifying cementing requirements for a specific well project in a geographic region or basin, he or she sees all of the sellers offering cementing services in that region, complete with fast links to any company information the seller wishes to provide. This information can include the service company's profile, engineering information on a company's specific services, product or service descriptions, online catalogs Similar to an online library or databases in the information storage respect, ‘’’online catalogs’’’ allow potential customers to browse a company’s items for sale from a different location using the internet. , case studies for a particular basin, credit ratings, Web site, technical articles, company information such as safety records and history, or virtually any other aspects of the company's operations, products or services. All of this information is immediately available for the operator's use in one central location. Armed with this powerful new tool, the WellBid user can make more efficient decisions about the well project on which he or she is working, and the quality of the products and services available from sellers, instead of making decisions based solely on price. Profile Links provide stronger visibility to sellers promoting their products and services than traditional advertising methods, but without interfering with the user's work in progress. Multiple sellers can advertise at the same time using Profile Links, providing buyers with more information to help in making a procurement decision. Additionally, Profile Links do not contain complicated rich media that delay page loading, resulting in fast, functional tools that support the job tasks and work flow of operators and drilling engineers specifying their well projects. About WellBid Inc. Using the power and convenience of the Internet, WellBid offers application services See ASP and Web services. to reduce costs, improve efficiencies, and provide a venue for online procurement of products and services for the upstream oil and gas industry. Until WellBid, the oil and gas industry had no standard process for engineers and service companies to communicate requests and negotiate proposals for goods and services for the drilling, completion and remedial REMEDIAL. That which affords a remedy; as, a remedial statute, or one which is made to supply some defects or abridge some superfluities of the common law. 1 131. Com. 86. The term remedial statute is also applied to those acts which give a new remedy. Esp. Pen. Act. 1. workovers of oil and gas wells. WellBid's first business-to-business Internet application covers procurement for well construction and repair. WellBid Inc. is located at 4155 East Jewell Avenue, Suite 225, Denver, Colorado, 80222. For more information about WellBid products or services, visit their web site at http://www.wellbid.com, e-mail info@wellbid.com, fax 303/300-3534, or call 303/300-3520. (TM) The term Profile Links is a trademark of WellBid Inc. |
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