Beyond 360 Garners Exceptional Talent.Business Editors SEATTLE--(BUSINESS WIRE)--Oct. 25, 2000 Just opening its doors for business is Beyond 360, a company providing creative agencies and marketers with an infrastructure of web application services See ASP and Web services. aimed at creating branded online relationships and offline sales. They have already built an exceptional 17-person team of technology and creative professionals. Steve MacDonald Steve Macdonald is a filk musician (singer/songwriter) from Michigan, who also appears at Renaissance Faires as "Gallamor the Bard". He served for several years as the Pegasus Award Evangelista, and was responsible for many changes in the award process that led to much greater , Founder and CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board. , draws on 13 years of advertising and interactive marketing experience with national consumer brands such as Coca-Cola, Nike, VISA and Procter & Gamble. "We are developing a totally new interactive marketing model for deployment by consumer-oriented brands unlike anything corporate America has ever seen before." Eddie Yip, Co-founder and Vice President of Product Development, has a decade of technology experience specializing in web-based application See Web application. services. Part of the original team to launch Microsoft Network See MSN. Microsoft Network - The Microsoft Network (MSN (1) (MicroSoft Network) A family of Internet-based services from Microsoft, which includes a search engine, e-mail (Hotmail), instant messaging (Windows Live Messaging) and a general-purpose portal with news, information and shopping (MSN Directory). ), Eddie has successfully recruited a team of largely Microsoft professionals to Beyond 360. Beyond 360's development team has expertise in developing Mac and Windows applications for Microsoft Office Microsoft's primary desktop applications for Windows and Mac. Depending on the package, it includes some combination of Word, Excel, PowerPoint, Access and Outlook along with various Internet and other utilities. , SQL Server databases and proprietary portal solutions. The 24x7 operations team brings with them over 30 years of experience running enterprise-level network services. And since Beyond 360 is initially focusing on the pre-teen market, a creative team has been hand-picked for their experience designing and producing products for companies such as Disney Interactive, Nickelodeon, Humongous Entertainment, Edmark, PBS Kids and The Learning Company. Beyond 360 has also attracted industry luminaries to their advisory board from the entertainment, technology and marketing industries: Walt Disney's former Vice President responsible for worldwide corporate business development, the chief architect of the Microsoft Network (MSN) and former board member of the once largest independent ad agency in the world (Foote, Cone & Belding). |
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