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Beverly W. Macy joins SoftAware Networks as Vice President of Marketing.


Business Editors

MARINA DEL REY Del Rey may refer to:
  • Del Rey, California, a census-designated place in Fresno County, California
  • Del Rey, Los Angeles, California, a small district in the west side of Los Angeles
  • Del Rey (band), an indie rock band
, Calif.--(BUSINESS WIRE)--March 7, 2000

SoftAware Networks, the leading provider of Global Server Networks, today announced that Beverly W. Macy, a corporate executive in marketing with 20 years of experience, has joined the company as vice president of marketing.

Macy will be responsible for planning and executing comprehensive marketing strategies and programs, as well as creating and implementing corporate brand-building and product marketing strategies.

Prior to joining SoftAware Networks, Macy served in a series of increasingly responsible marketing and management positions at Xerox Corporation (company) XEROX Corporation -

http://xerox.com/.

See also XEROX PARC, XEROX Network Services.
. In her most recent position in the Worldwide Marketing Operations for Xerox's Printing Systems Division, a $2.3 billion sector, she was responsible for providing vision and direction for the development of worldwide marketing programs.

"We are very excited that Beverly has decided to lead our marketing team," said Marshall Rockwell, CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board.  at SoftAware Networks. "Beverly's brand-building and business-to-business marketing experience at Xerox will be extremely helpful at SoftAware Networks as she helps us to create and promote the SoftAware brand."

Macy began her career in 1980 at the Federal Systems Division of Wang Laboratories Wang Laboratories - Computer manufacturer, known for their office automation products.

Quarterly sales $208M, profits $3M (Aug 1994).
, leading a team of systems integrators and programmers. During her tenure at Wang, she earned the Achiever's Award for Excellence in Technical Resource Management.

Macy embraces community service as a core corporate value and in 1993 accepted the Excellence in Community Service award from the Los Angeles Los Angeles (lôs ăn`jələs, lŏs, ăn`jəlēz'), city (1990 pop. 3,485,398), seat of Los Angeles co., S Calif.; inc. 1850.  Mayor's office for her participation in Rebuild LA. Currently, Macy is a guest lecturer at UCLA UCLA University of California at Los Angeles
UCLA University Center for Learning Assistance (Illinois State University)
UCLA University of Carrollton, TX and Lower Addison, TX
 Extension's Executive Marketing Program.

Founded in 1994, SoftAware Networks is the leading provider of Global Server Networks for latency-critical Internet applications such as game networks, VoIP, high-end ASP solutions and streaming content. In addition, the company's experienced team of technologists delivers a host of other value-added services including professional services (job) professional services - A department of a supplier providing consultancy and programming manpower for the supplier's products. , co-location facilities and Internet access.

The firm's clients include many prestigious companies including USWeb/CKS, CarsDirect.com, Paramount Pictures, FOX Kids, Hollywood Stock Exchange, eCompanies and Nestle Foods. For more information, go to http://www.softaware.com.
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Copyright 2000, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Date:Mar 7, 2000
Words:335
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