Beverage Data Network Selects MicroStrategy's DSS Broadcaster as Active Portal for Delivery of Wine & Spirit Information.VIENNA, Va.--(BUSINESS WIRE)--March 22, 1999-- New Intelligence Solution will Help Company Reinvent the Service It Provides Customers MicroStrategy(R) Incorporated (Nasdaq: MSTR MSTR Microstrategy, Inc (stock symbol) MSTR Master MSTR Minneapolis and St. Louis (railroad) MSTR Master Mode ), a leading worldwide provider of mission-critical decision support systems, today announced that Beverage Data Network (BDN BDN Borland Developer Network BDN Bangor Daily News (Maine, USA) BDN Business Development Network BDN Bell Data Network BDN Bulk Data Network BDN Busy Doing Nothing (band) BDN Buffered Delta Network ), a provider of specialized data management and electronic information services See Information Systems. to wine and spirits distributors on behalf of manufacturers and importers, has selected MicroStrategy's DSS (1) (Digital Signature Standard) A National Security Administration standard for authenticating an electronic message. See RSA and digital signature. (2) (Digital Satellite S Broadcaster(TM) 5.5 as the platform for the development of an active information portal to more effectively service its customers. DSS Broadcaster 5.5 became generally available earlier today (see related announcement). BDN collects, formats, and distributes wine industry data to organizations across the wines and spirits industry. With MicroStrategy's DSS Broadcaster 5.5 and DSS Web(TM) products, BDN provides a fast and intelligent means for users to receive and act upon mission-critical information. "We used to collect industry data on sales and product movement from manufacturer to distributor, then cleanse and format the information before delivering it," said Steve Bliss, CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board. of BDN. "We had no means, however, by which to extend our warehouse for day-to-day decision support. With MicroStrategy, our clients can now access our warehouse anytime, from anywhere, directly after being notified by DSS Broadcaster that critical information exists. MicroStrategy is helping us reinvent the service we provide our customers." DSS Broadcaster delivers personalized information to BDN customers on a need-to-know basis via email. Decision-makers use this information to analyze sales and product performance. For example: o a leading liquor manufacturer may wish to analyze the sales of a recently launched top-shelf bourbon; o a sales manager sales manager n → gerente m/f de ventas sales manager n → directeur commercial sales manager sale n → can be alerted when new product sales exceed expectation, or when inventory is low; and o a marketing executive can run analyses on similar products to analyze new product movement. BDN is providing its customers with the tools necessary to analyze business trends, as well as save time and money for industry players who need to act swiftly to capitalize on Cap´i`tal`ize on` v. t. 1. To turn (an opportunity) to one's advantage; to take advantage of (a situation); to profit from; as, to capitalize on an opponent's mistakes s>. emerging opportunities. "Before developing a strategic relationship with MicroStrategy, BDN stayed out of the business intelligence market," added Bliss. About MicroStrategy Incorporated MicroStrategy is a leading worldwide provider of enterprise decision support system ("DSS") software and related services. MicroStrategy's product line (DSS Suite(TM)) enables both active and passive delivery of information from large-scale databases, providing Global 2000 enterprise user communities with timely answers to mission-critical questions. MicroStrategy's decision support platform enables users to query and analyze the most detailed, transaction-level databases, turning data into business intelligence. In addition to supporting internal enterprise users, MicroStrategy's products extend DSS beyond corporate boundaries to customers, partners and supply chain constituencies through a broad range of pull and push technology such as the Internet, e-mail, telephones, pagers and other wireless communications devices. MicroStrategy also offers a comprehensive set of consulting, training and support services support services Psychology Non-health care-related ancillary services–eg, transportation, financial aid, support groups, homemaker services, respite services, and other services for its customers and partners. MicroStrategy has over 650 customers across such diverse industries as retail, telecommunications, finance, insurance, healthcare, pharmaceuticals and consumer packaged goods. MicroStrategy's customers use DSS Suite to perform mission-critical activities such as: customer segmentation and profitability analysis; supply chain management; one-to-one customer marketing; financial analysis; customer acquisition, retention, and churn analysis; merchandising and inventory analysis; product category management; and customer risk profiling. Representative MicroStrategy customers include American Express Travel Services, CVS (1) (Concurrent Versions System) A version control system for Unix that was initially developed as a series of shell scripts in the mid-1980s. CVS maintains the changes between one source code version and another and stores all the changes in one file. Pharmacy, Harris Teeter, IMS (1) See IP Multimedia Subsystem. (2) (Information Management System) An early IBM hierarchical DBMS for IBM mainframes. IMS was widely implemented throughout the 1970s under MVS and continues to be used under z/OS. America, Kmart, MCI (1) (Media Control Interface) A high-level programming interface from Microsoft and IBM for controlling multimedia devices. It provides commands and functions to open, play and close the device. (2) (Microwave Communications Inc. WorldCom, Merck-Medco, Nike, and Ralston Purina. MicroStrategy has also entered into relationships with more than 145 system integration, application development and platform partners, including Acxiom, Andersen Consulting, HNC (HNC Software Inc., San Diego, CA) A software company that specialized in products that detect credit card fraud, manage merchant risk, automate lending decisions and home valuations and manage retail inventories. Founded in 1986 by Robert Hecht-Nielsen and Todd W. Software, IBM (International Business Machines Corporation, Armonk, NY, www.ibm.com) The world's largest computer company. IBM's product lines include the S/390 mainframes (zSeries), AS/400 midrange business systems (iSeries), RS/6000 workstations and servers (pSeries), Intel-based servers (xSeries) , NCR (NCR Corporation, Dayton, OH, www.ncr.com) A technology company specializing in financial terminal transactions, retail systems and data warehousing. Until the late 1990s, NCR was heavily invested in the hardware side of the industry, known worldwide as a major manufacturer of computers , and Oracle. For more information, please visit MicroStrategy's Web site: www.strategy.com. ------- MicroStrategy, DSS Broadcaster, DSS Web and DSS Suite are either trademarks or registered trademarks of MicroStrategy Incorporated in the United States and certain other countries. Other product and company names mentioned herein may be the trademarks of their respective owners. This press release includes statements that may constitute "forward-looking" statements, usually containing the words believe," "estimate," "project," "expect" or similar expressions. Forward-looking statements inherently involve risks and uncertainties that could cause actual results to differ materially from the forward-looking statements. Factors that could cause or contribute to such differences include continued acceptance of the Company's products in the marketplace, the timing of significant orders, delays in the Company's ability to develop or ship new products, market acceptance of new products, competitive factors, general economic conditions, currency fluctuations, and other risks detailed in the Company's registration statements and periodic reports filed with the Securities and Exchange Commission. By making these forward-looking statements, the Company undertakes no obligation to update these statements for revisions or changes after the date of this release. |
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