Better deal.
Better Deal: News Corp. is seeking to expand the relationship
between its social networking Web site See social networking Web sites and social networking site. MySpace The most popular social networking site on the Web, especially for teenagers and people under 30. Founded in 2003 by Tom Anderson and Chris DeWolfe, MySpace was acquired by Rupert Murdoch's News Corporation via its $500 million purchase of parent company Intermix in 2005. .com and search engine
Google (Google, Mountain View, CA, www.google.com) The largest search engine on the Web, founded by Larry Page and Sergey Brin, two Stanford University students. In 1996, they developed their "BackRub" search engine, named after its unique page ranking method (explained below). Inc. News Corp. chief Rupert Murdoch and executives from both
companies were said to be scheduled to meet here in L.A. to possibly
expand the recently signed advertising deal between the two companies.
Plans for the meeting come just days after Google bought YouTube for
$1.65 billion, significantly boosting Google's presence in the
Web-video arena. YouTube is a competitor to MySpace, but the site
depends on the Santa Monica-based social networking site A Web site that provides a virtual community for people interested in a particular subject or just to "hang out" together. Members create their own online "profile" with biographical data, pictures, likes, dislikes and any other information they choose to post. for a
substantial share of its audience.
COPYRIGHT 2006 CBJ, L.P.
No portion of this article can be reproduced without the express written permission from the copyright holder.
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