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Best Buy To Be Presenting Sponsor of Mat Hoffman's Crazy Freakin' Bikers Series in 2002.


Business Editors & Sports/Entertainment Writers

OKLAHOMA CITY--(BUSINESS WIRE)--Jan. 24, 2002

The Hoffman Sports Association announced today that Best Buy, North America's number one specialty retailer of consumer electronics, personal computers, entertainment software and appliances, will be the presenting sponsor of Mat Hoffman's 2002 Crazy Freakin' Bikers (CFB CFB Canadian Forces Base ) Series.

Beginning its third year, the 2002 CFB Series is a three-part bicycle stunt competition and enthusiast gathering that qualifies riders to the EXPN EXPN Expand  Invitational events and the X Games X Games Sports medicine The official Olympics of 'extreme sports' sponsored by ESPN, held annually during the summer. See Extreme sports. . Amateur and professional riders, will be able to compete in four categories: Dirt, Flat, Park and Vert or Half-Pipe. Professionals will compete for $87,000 in prize money.

Nearly 15,000 people attended the 2001 CFB Series and more than 5.3 million people viewed the series on ESPN ESPN Entertainment and Sports Programming Network  and ESPN2.

"We have thoroughly enjoyed working with Best Buy on several other projects and are excited about Best Buy's involvement in the CFB Series," said Steve Swope, director-Hoffman Sports Association. "The Best Buy-CFB relationship will add to the success of the series and is a perfect fit to our growing organization. We are working with Best Buy on some special on-site activities that will make the CFB's even more fun and exciting than in 2001 for competitors and fans alike."

"Best Buy is excited to continue building our relationship with the world of action sports and their athletes," said Debbie Estes, director of Promotion and Events for Best Buy. The sponsorship with Hoffman's CFB enables us to turn on the fun for the young, technosavvy consumer."

About Hoffman Sports Association

The HSA HSA Health Savings Account (US)
HSA Human Serum Albumin
HSA Human Services Agency (Nevada)
HSA Health Services Agency
HSA Health and Safety Authority (Ireland) 
 is the production team that produces and sanctions bicycle stunt events in the United States United States, officially United States of America, republic (2005 est. pop. 295,734,000), 3,539,227 sq mi (9,166,598 sq km), North America. The United States is the world's third largest country in population and the fourth largest country in area.  and internationally for many organizations, including ESPN's X Games. The prestigious list of experience includes organizing the "Sport is Art" segment of the closing ceremonies of the Centennial Olympic Summer Games This article is about the Epyx video game series. For the international multi-sport event, see Summer Olympic Games.
Summer Games is a sports video game developed by Epyx and released by U.S. Gold based on sports featured in the Summer Olympic Games.
 (1996), the Crazy Freakin' Bikers (CFB) series, the bicycle stunt segments of ESPN's B3/X Trials, the new EXPN Invitational events, ESPN's X Games (United States and international events) and international events such as freestyle.ch in Zurich, Switzerland. The H.S.A. is recognized as the leading sport organizer, events producer and sanctioning body in bicycle stunt, and action sports.

About Best Buy Co., Inc.

Minneapolis-based Best Buy Co., Inc. (NYSE NYSE

See: New York Stock Exchange
:BBY BBY Best Buy (stock symbol)
BBY Before Battle of Yavin (Star Wars)
BBY BeBeyond (Chinese online community) 
) is North America's number one specialty retailer of consumer electronics, personal computers, entertainment software and appliances. The Company operates retail stores and commercial web sites under the names: Best Buy (BestBuy.com), Future Shop (FutureShop.ca); Magnolia Hi-Fi (MagnoliaHiFi.com), Media Play (MediaPlay.com), On Cue (OnCue.com), Sam Goody (SamGoody.com), and Suncoast (Suncoast.com). The Company reaches consumers through more than 1,800 retail stores in the U.S., Canada, Puerto Rico and the U.S. Virgin Islands.
COPYRIGHT 2002 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2002, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Date:Jan 24, 2002
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