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Best Buy Eliminates Mail-in Rebates on Notebook Computers and Introduces Online Rebate Submission.


MINNEAPOLIS -- Best Buy said today that it has begun the next phase of its two-year plan to eliminate mail-in rebates from its portfolio. First, at the start of the year, customers began receiving their savings instantly on notebook computers A laptop computer that weighs in a range from five to seven pounds. The term originated when laptops were routinely more than 10 pounds, and those that became lighter were placed in a special "notebook" category. In practice, notebook computer and laptop computer are synonymous. , rather than waiting for these rebates via mail. Second, the company has introduced a convenient online rebate rebate, partial refund of the total price paid for goods or services. In the United States, rebates were historically given by railroads to favored shippers as a return on transportation charges.  submission process that enables customers to submit select Best Buy rebates online, through BestBuy.com/rebates. Both of these initiatives mark a significant step forward in improving the overall shopping experience for Best Buy customers.

"Best Buy is taking a leadership position within the retail industry with our plans to eliminate mail-in rebates," said Ron Boire, executive vice president and global merchandise manager, Best Buy. "Our customers told us they hate mail-in rebate programs. As a result, we're working as a company and partnering with our vendors to find new solutions to give our customers a better shopping experience, while remaining competitive on pricing."

As of Jan. 1, customers started receiving instant savings on notebook computers, eliminating the need to mail-in rebate forms and wait for their rebate check. Additionally, Best Buy customers will begin receiving instant savings on a majority of computer accessories by the first week of February. These new means of savings are a result of strong vendor partnerships and the commitment of Best Buy to keep customers first.

In addition to eliminating mail-in rebates on notebooks, Best Buy has also created an online submission center for those products which still have mail-in rebates. This recently-launched tool provides customers a simple and convenient way to submit select Best Buy rebates online and receive their checks faster. Provided the submission is compliant, most rebate checks will be mailed within seven days after submission.

Best Buy announced in April 2005 that it intended to eliminate mail-in rebates from its portfolio within two years in an effort to improve customer's experience. These announcements are consistent with the company's plan to transform its stores and business model to an approach built around customers and their needs, rather than around products.

About Best Buy Co., Inc.

Best Buy Co., Inc. (NYSE NYSE

See: New York Stock Exchange
:BBY BBY Best Buy (stock symbol)
BBY Before Battle of Yavin (Star Wars)
BBY BeBeyond (Chinese online community) 
) is an innovative Fortune 100 growth company that continually con·tin·u·al  
adj.
1. Recurring regularly or frequently: the continual need to pay the mortgage.

2.
 strives to create superior customer experiences. Through more than 930 retail stores across the United States United States, officially United States of America, republic (2005 est. pop. 295,734,000), 3,539,227 sq mi (9,166,598 sq km), North America. The United States is the world's third largest country in population and the fourth largest country in area.  and in Canada, our employees connect customers with technology and entertainment products and services that make life easier and more fun. We sell consumer electronics, home-office products, entertainment software, appliances and related services. A Minneapolis-based company, our operations include: Best Buy (BestBuy.com and BestBuy.ca), Future Shop (FutureShop.ca), Geek Squad The Geek Squad is a subsidiary of the Best Buy Company and is based in Richfield, Minnesota [1]. Originally founded in 1994 by Robert Stephens, it offers various computer-related services and accessories for residential and commercial clients.  (GeekSquad.com and GeekSquad.ca) and Magnolia Audio Video Magnolia Audio Video is a specialty consumer electronics retailer in the United States. It currently operates 13 standalone stores throughout Washington, Oregon, and California.  (Magnoliaav.com). We support our communities through employee volunteerism vol·un·teer·ism  
n.
Use of or reliance on volunteers, especially to perform social or educational work in communities.


volunteerism 
 and grants from The Best Buy Children's Foundation.
COPYRIGHT 2006 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2006, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Geographic Code:1USA
Date:Jan 24, 2006
Words:459
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