Best Buy Co., Inc. Hires New Vice President; New VP of Enterprise CRM Named.Business Editors MINNEAPOLIS--(BUSINESS WIRE)--Dec. 10, 2001 Best Buy Co., Inc., (NYSE NYSE See: New York Stock Exchange :BBY BBY Best Buy (stock symbol) BBY Before Battle of Yavin (Star Wars) BBY BeBeyond (Chinese online community) ) the nation's largest consumer electronics retailer, today announced that Tony H. Hart has joined the Company as Vice President of Enterprise Customer Relationship Management (CRM (Customer Relationship Management) An integrated information system that is used to plan, schedule and control the presales and postsales activities in an organization. ) for Best Buy. In this newly created position, Hart will be responsible for developing and driving the Enterprise CRM strategy across all Best Buy business units. "Tony brings to Best Buy career-long CRM experience in the development of CRM strategies, customer database-driven marketing programs, frequency and loyalty programs and multi-channel sales and service systems," said Best Buy Executive Vice President of Strategic Planning Strategic planning is an organization's process of defining its strategy, or direction, and making decisions on allocating its resources to pursue this strategy, including its capital and people. George Lopuch. "He will be working with a Company-wide cross-functional team In business, a cross-functional team is a group of people with different functional expertise working toward a common goal. It may include people from finance, marketing, operations, and human resources departments. in the pursuit of realizing a best-in-class retail CRM vision. We believe this development of a world class CRM competency throughout the enterprise is core to our goal of consumer centricity." Prior to joining Best Buy, Hart was an executive strategist with Accenture in the firm's Customer Relationship Management service line. With WPP Group WPP Group plc (LSE: WPP) (NASDAQ: WPPGY), based in London, United Kingdom, is one of the world's largest communications services groups (and one of the big six advertising holding companies, the others being Omnicom, Interpublic, Publicis, Dentsu and Havas) employing , Hart served as Sr. Vice President and Chief Strategist, working with RTC See real time clock. Relationship Marketing, J. Walter Thompson Advertising and Hill and Knowlton Public Relations public relations, activities and policies used to create public interest in a person, idea, product, institution, or business establishment. By its nature, public relations is devoted to serving particular interests by presenting them to the public in the most to integrate their services in the delivery of CRM strategies and programs for numerous domestic and international clients. His expansive business experience also includes strategic planning and management roles at Avon Products, Inc. Carlson Companies, Fingerhut Corporation and Targetbase Marketing Group. Hart has been an active supporter of the Arthritis Foundation and a member of Direct Marketing Association. A native of East Moline, Ill., Hart graduated from Monmouth College and received a Masters in Business Administration from Tulane University. About Best Buy Co., Inc. Minneapolis-based Best Buy Co., Inc. (NYSE:BBY) is North America's number one specialty retailer of consumer electronics, personal computers, entertainment software and appliances. The Company operates retail stores and commercial web sites under the names: Best Buy (BestBuy.com), Future Shop (FutureShop.ca); Magnolia Hi-Fi (MagnoliaHiFi.com), Media Play (MediaPlay.com), On Cue (OnCue.com), Sam Goody (SamGoody.com), and Suncoast (Suncoast.com). The Company reaches consumers through more than 1,800 retail stores in the U.S., Canada, Puerto Rico and the U.S. Virgin Islands. |
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