Bertelsmann's Digital World Services Helps Shape the Future of Second-Generation E-Commerce At CeBIT 2000.Business/Technology Editors CeBIT 2000 NEW YORK--(BUSINESS WIRE)--Feb. 17, 2000 As a key enabling technology helping shape the future of digital content delivery, digital rights management promises to revolutionize rev·o·lu·tion·ize tr.v. rev·o·lu·tion·ized, rev·o·lu·tion·iz·ing, rev·o·lu·tion·iz·es 1. To bring about a radical change in: Television has revolutionized news coverage. 2. the way consumers and businesses distribute information and entertainment. With digital rights management, book and music clubs could, for instance, expand beyond packaged media into secure online delivery. And in the near future, freestanding free·stand·ing adj. Standing or operating independently of anything else: a freestanding bell tower; a freestanding maternity clinic. content-delivery kiosks may compete for floor space with candy and soft-drink dispensers. That's the message Digital World Services, the digital rights management company of Bertelsmann AG Bertelsmann AG German media company. Beginning as a religious printer and publisher in 1835, the company grew steadily over the next century. Though virtually destroyed by Allied bombing in 1945, it recovered quickly after World War II. , is bringing to the CeBIT 2000 computer show in Hannover, Germany next week. With Digital World Services, entertainment and information providers have a unique resource capable of helping them expand beyond traditional distribution channels with end-to-end online solutions that comprise every aspect of the digital content transaction. Johann Butting, Digital World Services CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board. noted, &uot;Some day the gas pumps in filling stations may be able to let you download an audio book or an hour's worth of music as you fill your tank. We offer the digital rights management technology and services to make it happen now--from system integration to content preparation and secure packaging, to usage and financial clearing.&uot; Willms Buhse, Sr., Director of Marketing, continued, &uot;As a key provider of digital rights management, Digital World Services is helping lay the foundation for second-generation e-commerce. First-generation e-commerce was really just a subset of the traditional mail-order model. With our end-to-end digital rights management solutions, we are enabling content providers and distributors to fully exploit the potential of online delivery. In fact, the potential for increased marketing and distribution opportunities through secure online delivery are almost limitless. At the CeBIT show, we'll be exploring these possibilities with our customers as we create partnerships that will help shape the future of e-commerce.&uot; Digital World Services will showcase its complete range of online digital content delivery and digital rights management (DRM (1) (Digital Radio Mondiale) A digital audio broadcasting (DAB) system for AM radio in Europe. See HD Radio. (2) (Digital Rights M ) services at CeBIT in the Bertelsmann e-commerce booth in Exhibition Hall 2, Stand B40, February 24 - March 1, 2000. About Digital World Services Digital World Services is providing end-to-end solutions (jargon) end-to-end solution - (E2ES) A term that suggests that the supplier of an application program or system will provide all the hardware and/or software components and resouces to meet the customer's requirement and no other supplier need be involved. Compare: turn-key solution. and services in areas of digital rights management, (DRM) for the entertainment and publishing industries, enabling content providers to exercise complete control over digitally delivered products. Based in New York New York, state, United States New York, Middle Atlantic state of the United States. It is bordered by Vermont, Massachusetts, Connecticut, and the Atlantic Ocean (E), New Jersey and Pennsylvania (S), Lakes Erie and Ontario and the Canadian province of and Hamburg Hamburg, city, Germany Hamburg (häm`b  rkh), officially Freie und Hansestadt Hamburg (Free and Hanseatic City of Hamburg), city (1994 pop. , Germany, Digital World Services is a division of Bertelsmann AG, Europe's largest media company and a world leader in e-commerce for media products. Among the range of services offered by Digital World Services is content preparation and secure packaging, usage and financial clearing, as well as system integration tailored to specific customer needs. By ensuring the protection of copyright, Digital World Services enables content providers and distributors to deliver their digital products directly to consumers over the Internet by realizing its full marketing and distribution potential. The company's technology partners include InterTrust, a leader in digital rights management technology and Reciprocal Inc., providing a comprehensive global back-end service. Digital World Services is one of the founding members of the Secure Digital Music Initiative Secure Digital Music Initiative (SDMI) was a forum formed in late 1998, comprised of more than 200 IT, consumer electronics, security technology, ISP and recording industry companies, ostensibly with the purpose of developing technology specifications that protected the (SDMI (Secure Digital Music Initiative) A set of rules for securely distributing digital music over the Internet. Announced in February 1999, it is backed by the Recording Industry Association of America (RIAA) and Sony, Warner, BMG, EMI and Universal, the top five ) and actively assists in the development of international standards for securing digital products across all digital delivery platforms. |
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