Berman Marketing Group, Inc. Announces Its Intentions to Enter Pre-Paid Debit Card Industry.IRVINE, Calif. -- Berman Marketing Group Inc, a wholly owned subsidiary Wholly Owned Subsidiary A subsidiary whose parent company owns 100% of its common stock. Notes: In other words, the parent company owns the company outright and there are no minority owners. of National HealthCare Alliance, Inc.(Pink Sheets: NHAL) today announced its plan to enter the Pre-Paid Debit Card debit card, card that allows the cost of goods or services that are purchased to be deducted directly from the purchaser's checking account. They can also be used at automated teller machines for withdrawing cash from the user's checking account. industry. The company's plan calls for initially pursuing the marketing of Pre-Paid Debit cards to the unbanked and underserved market. According to according to prep. 1. As stated or indicated by; on the authority of: according to historians. 2. In keeping with: according to instructions. 3. the Center for Financial Services The examples and perspective in this article or section may not represent a worldwide view of the subject. Please [ improve this article] or discuss the issue on the talk page. Innovation (non-profit affiliate of ShoreBank Corp.) there are an estimated 40 million unbanked or underserved consumers in the United States United States, officially United States of America, republic (2005 est. pop. 295,734,000), 3,539,227 sq mi (9,166,598 sq km), North America. The United States is the world's third largest country in population and the fourth largest country in area. . It is estimated as of the end of June 2007 that only 5% of the market has been penetrated. Bruce A Berman CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board. of Berman Marketing Group Inc, and National HealthCare Alliance stated, "Normally I would wait until all the obstacles were removed before making an announcement like this. However, I have had recent inquiries as to what Berman Marketing Groups plans were going forward. So, in an effort to keep shareholders informed of the company's intentions as well as giving us the leeway so we could talk openly and disclose material facts to potential business relationships, I felt this release was necessary at this time." The company's plan to enter the Pre-Paid Debit Card Market is in the development stage. There are several major obstacles that will have to be overcome for the company to execute their plan. First, an agreement with a card issuer must be reached and secondly, the company will need additional capital to fund the marketing costs associated with this venture. The company plans to obtain the ability to market Pre-Paid Debit cards by leveraging the infrastructure of Merchant Processing International (MPI MPI - Message Passing Interface ) on a revenue sharing revenue sharing Funding arrangement in which one government unit grants a portion of its tax income to another government unit. For example, provinces or states may share revenue with local governments, or national governments may share revenue with provinces or states. basis. MPI is owned by Bruce A. Berman. MPI is a credit card processing company that is a registered ISO (1) See ISO speed. (2) (International Organization for Standardization, Geneva, Switzerland, www.iso.ch) An organization that sets international standards, founded in 1946. The U.S. member body is ANSI. with MasterCard and Visa. MPI is currently in the due diligence Research; analysis; your homework. This term has caught on in all industries, because it sounds so "wired." Who would want to do analysis or research when they can do due diligence. See wired. stage with several banks to become a Debit Card Issuer. MPI is also in negotiation stages with companies that offer the use of their platforms to issue debit cards known as white labeling. In order to go forward with this plan, MPI must obtain either a white label agreement or bank approval. Following that, it needs the approval of Visa, MasterCard or Discover. Although white labeling of debit cards is a common practice in the industry, there can be no assurance that the company will reach an agreement with an authorized issuer of debit cards. The company hopes to be marketing Pre-Paid Debit cards first quarter 2008. Bruce A. Berman continued, "We have been doing due diligence on this market and believe now is the perfect time for us to enter. Previously we were concerned about the ease and the ability for the consumer to load funds on their cards. That is no longer an issue because major recent developments in the industry have opened the doors to tens of thousands of retail locations nationwide for consumers to add funds." About the Berman Marketing Group, Inc. The Berman Marketing Group, Inc. was formed in 2007 by Bruce A. Berman and intends to be a multi-channel direct market firm specializing in direct response marketing through television, radio, Internet and print media. Prior to forming the Berman Marketing Group Inc., Bruce A. Berman has been marketing a variety of his own products using these media. About Bruce A. Berman Bruce A. Berman's name is a registered trademark. Bruce A. Berman is the author of the book, "I Got Here. You Can Too!"[R]. The book is designed to teach people how to start, fund, and run their own businesses. Mr. Berman is also the author of the Aggressive Wealth [R] Audio Collection which is a series of 10 financial empowerment audio CDs. He has distributed over 3,000,000 CDs using direct marketing techniques. Mr. Berman has written, produced and been the talent in a series of national TV and radio campaigns. Bruce A. Berman was nominated by Sprint [R] for the Ernst & Young Entrepreneur of the Year award in 2000 for a technology incubator he founded. Mr. Berman is no stranger to the public market as he has had a controlling interest controlling interest The ownership of a quantity of outstanding corporate stock sufficient to control the actions of the firm. Controlling interest often involves ownership of significantly less than 51% of a firm's outstanding stock because many owners fail in two NASD NASD See: National Association of Securities Dealers NASD See National Association of Securities Dealers (NASD). licensed Broker Dealers and previously has been the CEO of a publicly traded company publicly traded company A company whose shares of common stock are held by the public and are available for purchase by investors. The shares of publicly traded firms are bought and sold on the organized exchanges or in the over-the-counter market. on the OTC OTC See: Over-the-counter. OTC See over-the-counter market (OTC). :BB; however, Mr. Berman does not hold a securities license now or in the past. About Merchant Processing International {MPI) MPI is a registered ISO with Visa and MasterCard and a merchant account provider that specializes in all areas of bankcard processing. With approximately 100 agents located across the United States they offer complete merchant account services. Through MPI merchants can begin processing credit cards usually within 24 hours . MPI establishes merchants Master Card, American Express, Discover, Diners Club and JCB JCB Noun trademark, Brit a large machine used in building, that has a shovel on the front and a digger arm on the back [initials of Joseph Cyril Bamford, its manufacturer] JCB® n abbr Card through either the merchants P.O.S. Terminal or through the Internet. About National HealthCare Alliance National HealthCare Alliance has been relatively inactive for the past several years as prior management was seeking an acquisition candidate. Bruce A. Berman, who is the President and CEO of Berman Marketing Group, Inc., was named on October 11, 2007 President, CEO and sole Director of National HealthCare Alliance, Inc. For further information contact Ryan Guenthart at 877-237-6260 ext 110 or visit the Company website at www.4BMG BMG Bundesministerium für Gesundheit (Germand: Federal Ministry for Health) BMG Be My Girl BMG Blue Man Group BMG Bertelsmann Music Group BMG Be My Guest BMG Browning Machine Gun BMG Bulk Metallic Glass .com. Bruce A. Berman [R], "I Got Here. You Can Too!" [R], Aggressive Wealth [R] are all registered trademarks of the Berman Investment Group, Inc. All rights reserved. Certain statements contained in the above are forward-looking statements that involve risks and uncertainties. The statements contained herein that are not purely historical are forward looking statements within the meaning of Section 27A of the Securities Act of 1933, as amended and Section 21E of the Securities Exchange Act of 1934, as amended. Forward-looking statements deal with the Company's current plans, intentions, beliefs and expectations and statements of future economic performance. Forward-looking statements involve known and unknown risks and uncertainties that may cause the Company's actual results in future periods to differ materially from what is currently anticipated. The Company cannot guarantee its future results, levels of activity, performance or achievements. |
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