Berkeley Systems announces OEM deal with Apple Computer, Inc.BERKELEY, Calif.--(BUSINESS WIRE)--Sept. 27, 1995--Berkeley Systems, Inc. today announced plans to bundle its personal information manager, Expresso Calendar and Address Book, with the Performa System by Apple Computer, Inc. Expresso is a desktop productivity system that provides instant access, full function, and high quality graphics, by combining the familiar, easy-to-use features of the most popular paper and pencil organizers with the power of the personal computer. Expresso will be preinstalled on Apple's Performa System through December of 1995. "Berkeley Systems' Expresso Calendar and Address Book is designed to make life easier," stated Shannon Foster, Berkeley's Director of OEM (Original Equipment Manufacturer) The rebranding of equipment and selling it. The term initially referred to the company that made the products (the "original" manufacturer), but eventually became widely used to refer to the organization that buys the products and Sales. "Apple Computer holds to that same ideal, making Berkeley's software a perfect match. Together, we can provide machines that will bring ease of use into the home and small office. Expresso offers users an easier, more convenient system for keeping track of schedules and contacts. It uses a click and type/drag and drop interface so it is easy to learn and use Easy to learn refers to software that is well designed and capable of being used right away without having to wade through documentation. If you make the program work with little effort, it is easy to learn. and, unlike similar products, Expresso is instantly accessible from the desktop. This instant accessibility is possible because of FlashBack flash·back n. 1. An unexpected recurrence of the effects of a hallucinogenic drug long after its original use. 2. A recurring, intensely vivid mental image of a past traumatic experience. , a feature that allows users to keep their information visible and accessible on their desktop. Instead of closing applications or searching through menus, Expresso windows can become the desktop background with a simple click of the FlashBack icon. Apple Computer, Inc., a recognized pioneer and innovator in the information industry, creates powerful solutions based on easy-to-use personal computers, servers, peripherals, software, online services, and personal digital assistants. Headquartered in Cupertino, California, Apple (NASDAQ NASDAQ in full National Association of Securities Dealers Automated Quotations U.S. market for over-the-counter securities. Established in 1971 by the National Association of Securities Dealers (NASD), NASDAQ is an automated quotation system that reports on : AAPL AAPL Apple Computer, Inc. (stock symbol) AAPL American Association of Professional Landmen AAPL American Academy of Psychiatry and the Law AAPL Advance Audiovisual Presentation Limited AAPL Advocates for Arkansas Public Libraries ) develops, manufactures, licenses and markets products, technologies and services for the business, education, consumer, scientific & engineering and government markets in over 140 countries. Founded in 1987, Berkeley Systems Berkeley Systems was a San Francisco Bay Area software company cofounded in 1987 by Wes Boyd and Joan Blades. It made money early on by doing contract work for the National Institutes of Health, specifically in making modifications to the Macintosh so that it could be usable by , Inc. is most recognized for its widely popular, award-winning After Dark and other animated screen savers Screen Savers may refer to:
 Editing of this page by unregistered or newly registered users is currently disabled due to vandalism. : The Next Generation Screen Savers. The company has since diversified its catalog of entertainment titles with Expresso Calendar and Address Book, Launch Pad Kid-Safe Desktop, and Triazzle Living Puzzles. Berkeley also recently debuted a new pop-culture trivia game, YOU DON'T KNOW JACK You Don't Know Jack is a series of computer games developed by Jellyvision and Berkeley Systems. YDKJ, promoted as the games "where high culture and pop culture collide," combine trivia with comedy. , due out this October. Berkeley's online presence expanded this summer with the creation of Toasted, Berkeley's Home Page on the World Wide Web; http://www.berksys.com. In addition, Berkeley Systems produces award-winning software that allows the blind or visually impaired to use both Windows and Macintosh computers. -0- Note to Editors: Review copies and color slides of Expresso Calendar and Address Book are available upon request. For more information, contact Monica Granados or DeEtte Christie at 510/540-5535 or pr@berksys.com. Additionally, information on Berkeley Systems and its product portfolio is accessible via the World Wide Web at http://www.berksys.com. For more information on Apple Computer's Performa system, contact Maureen O'Connell at 408/862-6689. CONTACT: Berkeley Systems, Inc. Monica Granados/DeEtte Christie, 510/540-5535 http://www.berksys.com |
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