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Bergen Brunswig and Stayhealthy.com Announce Innovative Marketing Partnership.


Business Editors & Health/Medical Writers

ORANGE, Calif. and MONROVIA, Calif.--(BUSINESS WIRE)--June 19, 2000

Health Monitoring Tools, Computer Products To Be Marketed Through

GNP GNP

See: Gross National Product
 Stores Nationwide And Via myGNP.com

Bergen Brunswig Drug Company (BBDC BBDC Brantley Capital Corporation (Cleveland, OH)
BBDC before bottom dead center (referring to a piston in a engine)
BBDC Banting and Best Diabetes Centre
BBDC Beijing Benz-DaimlerChrysler Automotive Co, Ltd
), a subsidiary of Bergen Brunswig Corporation (NYSE NYSE

See: New York Stock Exchange
:BBC BBC
 in full British Broadcasting Corp.

Publicly financed broadcasting system in Britain. A private company at its founding in 1922, it was replaced by a public corporation under royal charter in 1927.
), and Stayhealthy.com, a leading developer and marketer of health monitoring devices, today announced an agreement under which Stayhealthy.com's Web-enabled portfolio of healthcare products and services as well as computers will be offered to consumers via the Good Neighbor Pharmacy Good Neighbor Pharmacy is a retailers' cooperative network of over 2,700 independently owned and operated pharmacies. It has a business affiliation with AmerisourceBergen (Bergen Brunswig Drug Company), which sponsors the network and owns the name "Good Neighbor Pharmacy". (R) (GNP) network of stores and its supporting myGNP.com website.

Available will be Stayhealthy's consumer-friendly drug information database and extensive directory of health sites, as well as Dell computers via a link from myGNP.com to a Dell Premier Page(TM), an exclusive and secure Web site enabling consumers to order computers directly from Dell.

GNP stores and the myGNP website will also provide consumers with Stayhealthy's innovative on-line health tools, including the BC1 Body Composition and Personal Calorie calorie, abbr. cal, unit of heat energy in the metric system. The measurement of heat is called calorimetry. The calorie, or gram calorie, is the quantity of heat required to raise the temperature of 1 gram of pure water 1°C;.  Tracker, a web-enabled device enabling consumers to monitor their health and fitness.

The BC1 Tracker monitors body composition through the use of a small, easy-to-use desktop device that accurately monitors caloric caloric /ca·lo·ric/ (kah-lor´ik) pertaining to heat or to calories.

ca·lor·ic
adj.
1. Of or relating to calories.

2. Of or relating to heat.
 burn by measuring and recording body movement. The BC1 links with Stayhealthy.com software and allows users to connect their computers to the Stayhealthy.com website to view performance graphs and other personalized per·son·al·ize  
tr.v. per·son·al·ized, per·son·al·iz·ing, per·son·al·iz·es
1. To take (a general remark or characterization) in a personal manner.

2. To attribute human or personal qualities to; personify.
 information in a secure, password-protected environment.

"In combining the bricks and mortar A store (shop, supermarket, department store, etc.) in the real world. Contrast with clicks and mortar.  strength of more than 2,000 GNP stores with the reach of the myGNP.com, Stayhealthy.com and Dellnet websites, we believe we are creating a superior platform from which to launch a series of innovative eHealth initiatives," said Dan Steiber, R.Ph., vice president, Strategic Development Implementation, for Bergen Brunswig Drug Company.

John Collins, chief executive officer of Stayhealthy.com, agrees.

"Our partnership with Bergen Brunswig and Good Neighbor Pharmacy provides an outstanding opportunity for us to reach a broad cross-section of consumers while driving new customers to GNP and our other marketing partners," Collins said. "Partnering with an industry leader like Bergen for fulfillment and distribution helps ensure our success in serving customers efficiently and effectively even as we jointly explore additional revenue stream opportunities."

Added Chuck Prieve, Bergen's vice president, eCommerce Sales and Marketing, "Bergen Brunswig and Good Neighbor Pharmacy are dedicated to providing consumers with the most dependable, accurate and useful health care products and services. This marketing and distribution partnership, bundling Stayhealthy.com's health and fitness tools and Bergen's nationwide network of professional pharmacists This is a list of notable pharmacists.
  • Dora Akunyili, Director General of National Agency for Food and Drug Administration and Control of Nigeria
  • Charles Alderton (1857 - 1941), American inventor the soft drink Dr Pepper
  • George F.
, provides another avenue for the health conscious consumer to achieve reliable care and optimum health."

Headquartered in Monrovia, California Monrovia is a city located in the foothills of the San Gabriel Mountains in the San Gabriel Valley of Los Angeles County, California, United States. The population was 36,929 at the 2000 census. , Stayhealthy.com is a leader in developing and marketing cost-effective, accurate Web-enabled clinical-grade products and services that empower consumers to screen, assess and monitor their health. The company's proprietary programs are accessed through its comprehensive health portal that also features a drug database, original health, nutrition and fitness content, e-commerce, chat and email. For more information, contact Stayhealthy.com at (626) 256-6152 or visit their website at www.stayhealthy.com.

Good Neighbor Pharmacy (GNP) is a nationwide network of independently owned and operated community pharmacies serviced by Bergen Brunswig Drug Company. GNP pharmacists are a knowledgeable, community-based resource committed to helping their patients live a healthy lifestyle. Every GNP store offers competitive prices on prescriptions and health and beauty care products, in addition to providing the latest information and counseling on healthcare products. With more than 2,000 locations nationwide, a Good Neighbor Pharmacy may be minutes away. Use the store locator at www.myGNP.com or call 888-GNP-STOR.

Bergen Brunswig Corporation, headquartered in Orange County, California Orange County is a county in Southern California, United States. Its county seat is Santa Ana. According to the 2000 Census, its population was 2,846,289, making it the second most populous county in the state of California, and the fifth most populous in the United States. , is a leading supplier of pharmaceuticals, medical-surgical supplies and specialty healthcare products as well as information management solutions and consulting services Noun 1. consulting service - service provided by a professional advisor (e.g., a lawyer or doctor or CPA etc.)
service - work done by one person or group that benefits another; "budget separately for goods and services"
. Bergen's customers include the nation's healthcare providers (hospitals, nursing homes and physicians) drug stores, manufacturers and patients. Through its subsidiaries, Bergen provides product distribution; logistics; pharmacy management programs; and Internet fulfillment strategies designed to reduce costs and improve patient outcomes across the entire healthcare spectrum.

Bergen Brunswig press releases are available on the company's website at www.bergenbrunswig.com.
COPYRIGHT 2000 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2000, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Geographic Code:1USA
Date:Jun 19, 2000
Words:686
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