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Bergen Brunswig Announces Multi-Tiered Internet Strategy; Positions Company and Customers for Definitive Role in E-Commerce.


ORANGE, Calif.--(BW HealthWire)--June 14, 1999--

Builds on Core Competencies A core competency is something that a firm can do well and that meets the following three conditions specified by Hamel and Prahalad (1990):
  1. It provides customer benefits
  2. It is hard for competitors to imitate
  3. It can be leveraged widely to many products and markets.
 to Power Comprehensive

Internet Internet

Publicly accessible computer network connecting many smaller networks from around the world. It grew out of a U.S. Defense Department program called ARPANET (Advanced Research Projects Agency Network), established in 1969 with connections between computers at the
 Solutions

Bergen Brunswig Corporation (NYSE NYSE

See: New York Stock Exchange
:BBC BBC
 in full British Broadcasting Corp.

Publicly financed broadcasting system in Britain. A private company at its founding in 1922, it was replaced by a public corporation under royal charter in 1927.
) today announced a comprehensive plan tonation's healthcare consumers to benefit most e to address patients' demands for healthcare in will take place over the next three to five years by establishing an e-commerce strategy that enhances the position of our customers on the Internet and affords new e-coillment and other components that benefit our c to capitalize on Cap´i`tal`ize on`   

v. t. 1. To turn (an opportunity) to one's advantage; to take advantage of (a situation); to profit from; as, to capitalize on an opponent's mistakes s>.
 Bergen's core competencies, cattention to the building, branding and marketing of their businesses, websites and Internet plays."

To address the often overlooked need for robust systems that aloth customer sets to take consumer orders via trough Trough

The stage of the economy's business cycle that marks the end of a period of declining business activity and the transition to expansion.
 central-fill operations. This puts the pharmacists This is a list of notable pharmacists.
  • Dora Akunyili, Director General of National Agency for Food and Drug Administration and Control of Nigeria
  • Charles Alderton (1857 - 1941), American inventor the soft drink Dr Pepper
  • George F.
 we serve right in the center of the Internet opportunity and is eminently em·i·nent  
adj.
1. Towering or standing out above others; prominent: an eminent peak.

2. Of high rank, station, or quality; noteworthy:
 consistent with our stated commitment tstribution of a broad range of health and beautyhe Bergen network while demonstrating the high quality service and customer sensitivity required for successffacturer partners with Internet distribution th e-commerce strategy, the company has hired Marll utilize and coordinate the competencies of each of Bergen's business units to implement the company's comprehensive deployment into the e-commerce arena.

Chuck Prieve, a 25-year industry veteran who was previously vice president, national accounts for Bergen Brunswig Drug Company, has been promoted to vice president, e-commerce sales and marketing, working with current drug company clients and new e-commerce clients to help maximize e-commerce opportunities.

Messers Kell and Prieve will report directly tly needed and valuable services for our customeillion (excludes bulk shipments to customers' warehouses), is one of the nation's leading supply channel manergen serves approximately 500,000 patients in e subject to risks, uncertainties and other factors which could cause actual results to differ materially from those projected or implied. Such statements may be identified by the use of forward-looking language such as "may, " "will," "should," "expect," "anticipate," "estimate" or "continue" or the negatives or other variations thereof or other similar terminology. Such risks and uncertainties may include the risks described in exhibit 99 to the Company's quarterly report on Form 10Q for the quarter ended March 31, 1999 and in other reports and exhibits filed with the Securities and Exchange Commission.

Bergen Brunswig press releases are available through the company's website at www.bergenbrunswig.com.
COPYRIGHT 1999 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 1999, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Geographic Code:1USA
Date:Jun 14, 1999
Words:381
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