Bella Terra: from enclosed mall to open-air center.Traditionalists, beware: The region's oldest enclosed shopping center shopping center, a concentration of retail, service, and entertainment enterprises designed to serve the surrounding region. The modern shopping center differs from its antecedents—bazaars and marketplaces—in that the shops are usually amalgamated into is being "demailed." Using a combination of new construction and renovation, the J.H. Snyder Company is nearing completion of Bella Terra, the $170 million open-air lifestyle center that the company is fashioning out of the former Huntington Center. Completion is expected in August 2005. Built in 1966, the old Huntington Center was purchased by leading multifamily and residential owner The Ezralow Companies in 1999. In September 2001, the J.H. Snyder Company was brought on as the lead developer in partnership with Ezralow to reconfigure the enclosed mall into Bella Terra (Italian for "Beautiful Earth"). "The biggest goal was to create a vibrant town center and destination place for local residents to shop, dine, linger and enjoy the coastal climate in an open-air setting," said Jerry Snyder, senior partner with the J.H. Snyder Company. "The expansion of the existing center brings new retailers to the area, along with new jobs and an increased sales tax sales tax, levy on the sale of goods or services, generally calculated as a percentage of the selling price, and sometimes called a purchase tax. It is usually collected in the form of an extra charge by the retailer, who remits the tax to the government. base for the city," he added. Replacing the old Huntington Center, originally containing 780,000 square feet of retail space, is a one million-square-foot, open-air center. As designed by the Jerde Partnership and Perkowitz & Ruth, the style of the renovated center evokes an Italian village with large public spaces intervening between shops and dining alleys, with architectural accents in stone, ceramic and the throughout the project. The architecture features varying building heights and tower elements which serve as "visual icons," according to according to prep. 1. As stated or indicated by; on the authority of: according to historians. 2. In keeping with: according to instructions. 3. the architects, while providing a transition between existing buildings and new street-style shopping areas. The landscaping includes a high number of mature trees and small parks, accented with colorful plants. The "de-mailed" center will boast 71 shops and restaurants, including a 20-screen, 4,000-seat Century Theatres megaplex, along with new tenants Bed Bath & Beyond, REI, ULTA ULTA Utah Land Title Association ULTA Union Leaders Training Award ULTA Union Labor Temple Association Cosmetics and Cost Plus. Kohl's department store opened in March of 2003 in the former Broadway department store building. The new design arranges 15 restaurants--including Kabuki, Daphne's Greek Cafe Daphne's Greek Cafe is a small fast food restaurant chain operating in Arizona and California. They serve Greek food in the fast casual dining style, in their case involving ordering at the counter and receiving a number for a server to deliver the order to the table if the , Pomodoro Cucina Italiana, Islands, California Pizza Kitchen California Pizza Kitchen (NASDAQ: CPKI, known within the food industry as CPK) is a casual dining restaurant chain that specializes in California-style pizza. The restaurant was started in 1985 by attorneys Rick Rosenfield and Larry Flax in Beverly Hills, California, , Johnny Rockets Johnny Rockets is an American burger restaurant franchise whose motif is meant to recreate the American diners of the 1940s and 1950s. Its restaurants' decor include jukeboxes, chrome accents and red leather seats, and customers are waited on by waiters and waitresses and Peet's Coffee and Tea--around an outdoor amphitheater intended as a venue for live performances. |
|
||||||||||||||||||
Printer friendly
Cite/link
Email
Feedback
Reader Opinion