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Bell Microproducts' High-End Multimedia Selection Enhanced by New Nationwide Distribution Agreement with Chromatic Research Inc.


SAN JOSE San Jose, city, United States
San Jose (sănəzā`, săn hōzā`), city (1990 pop. 782,248), seat of Santa Clara co., W central Calif.; founded 1777, inc. 1850.
, Calif.--(BUSINESS WIRE)--March 13, 1997--Bell Microproducts (NASDAQ NASDAQ
 in full National Association of Securities Dealers Automated Quotations

U.S. market for over-the-counter securities. Established in 1971 by the National Association of Securities Dealers (NASD), NASDAQ is an automated quotation system that reports on
:BELM) and Chromatic chromatic /chro·mat·ic/ (kro-mat´ik)
1. pertaining to color; stainable with dyes.

2. pertaining to chromatin.


chro·mat·ic
adj.
1. Relating to color or colors.
 Research Inc. announced today an agreement to distribute Chromatic Research's Mpact(TM) Blazer multimedia PCI (1) (Payment Card Industry) See PCI DSS.

(2) (Peripheral Component Interconnect) The most widely used I/O bus (peripheral bus).
 add-on boards nationally.

Mpact Blazer cards uses the supercomputing power of the Mpact media processor and a PC's own X86/MMX(TM) CPU CPU
 in full central processing unit

Principal component of a digital computer, composed of a control unit, an instruction-decoding unit, and an arithmetic-logic unit.
 to provide affordable consumer electronics-quality for advanced PC multimedia.

Chromatic Research's Mpact media processors add 2D and 3D graphics acceleration, MPEG (Moving Pictures Experts Group) An ISO/ITU standard for compressing digital video. Pronounced "em-peg," it is the universal standard for digital terrestrial, cable and satellite TV, DVDs and digital video recorders (DVRs). , video, audio, fax/modem and telephony capabilities to PCI-based PCs running Windows 95(R). The Mpact Blazer cards are also DVD-, Videophone-, and home video editing-ready via software upgrades.

"Bell Microproducts is well equipped to rapidly deliver software-upgradable Mpact multimedia accelerator solutions into the PC marketplace," said Mike Ofstedahl, vice president of sales, Chromatic Research. "Their experienced field personnel will help VARs and systems integrators capitalize on Cap´i`tal`ize on`   

v. t. 1. To turn (an opportunity) to one's advantage; to take advantage of (a situation); to profit from; as, to capitalize on an opponent's mistakes s>.
 the unique opportunities enabled by Mpact technology, including new applications like DVD DVD: see digital versatile disc.
DVD
 in full digital video disc or digital versatile disc

Type of optical disc. The DVD represents the second generation of compact-disc (CD) technology.
, new profit opportunities through upgrades, and better multimedia price and performance."

According to Phil Roussey, senior vice president of marketing at Bell Microproducts, "Mpact technology is an excellent complement to our high-end board-level strategy. The Mpact multimedia board will help Bell Microproducts become a leader in providing high-performance multimedia PCI add-on boards."

Founded in 1993, Chromatic Research Inc. is a leader in the media processor market. As the world's first "chipless" semiconductor company, Chromatic Research's semiconductor partners -- LG Semicon, SGS-THOMSON, and Toshiba -- co-develop, manufacture and sell the Chromatic Research-designed Mpact media processor and Chromatic Research develops and sells the enabling software called "mediaware." The Mpact media processor solution provides the first complete multimedia solution for Windows 95-based PCs. Further information is available at www.mpact.com .

Bell Microproducts Inc. is a distributor of high technology products serving the industrial and commercial markets. The company markets a wide range of semiconductor products including memory, logic, microprocessors and specialty components. The company also offers one of the industry's broadest selections of computer products including hard disk drives, optical drives, tape drives, PCMCIA (Personal Computer Memory Card International Association, San Jose, CA, www.pcmcia.org) An international standards body and trade association that was founded in 1989 to establish a standard for connecting peripherals to portable computers. PCMCIA created the PC Card. See PC Card.  devices, subsystems and complete computer systems.

In addition, Bell Microproducts offers an extensive set of value-added services including systems integration, testing, kitting, and contract manufacturing of printed circuit boards and subsystems through its Quadrus Manufacturing Division.

Further information about the company's products and services can be obtained by visiting the company's Website at www.bellmicro.com .

CONTACT: Bell Microproducts Inc.

Philip Roussey, 408/451-9400
COPYRIGHT 1997 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 1997, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Date:Mar 13, 1997
Words:395
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