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Becker Underwood expands and forms two new units.


Becker Underwood expands and forms two new units, an Inoculants Business Unit and Seed Enhancements Business Unit.

The Inoculants group is headed by Paul Holliday who will oversee all sales and marketing activities, and all inoculants manufacturing operations Manufacturing operations concern the operation of a facility, as opposed to maintenance, supply and distribution, health, and safety, emergency response, human resources, security, information technology and other infrastructural support organizations.  in North America North America, third largest continent (1990 est. pop. 365,000,000), c.9,400,000 sq mi (24,346,000 sq km), the northern of the two continents of the Western Hemisphere. . Prior to joining the company, Holliday worked for Bayer CropScience and Dekalb Genetics genetics, scientific study of the mechanism of heredity. While Gregor Mendel first presented his findings on the statistical laws governing the transmission of certain traits from generation to generation in 1856, it was not until the discovery and detailed study of .

The Enhancements group includes seed colorant col·or·ant  
n.
Something, especially a dye, pigment, ink, or paint, that colors or modifies the hue of something else.

adj.
Of or being a subtractive primary color.
 and polymer product lines and the Seedbiotics business and is headed by Bill Romp who has been with the company for eight years.
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Title Annotation:MARKETING NEWS
Publication:Agri Marketing
Date:Jan 1, 2007
Words:83
Previous Article:Bayer CropScience purchases the assets of California Planting Cotton Seed Distributors (CPCSD), Bakersfield, CA, and the assets of Reliance Genetics...
Next Article:Robert Curtis joins ABG, Indianapolis, IN, to lead its market research.(MARKETING NEWS)
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