Beautymerchant.com Signs Sponsorship Agreement With Leading Women's Online Network - iVillage.com.Business Editors FORT LAUDERDALE Fort Lauderdale (lô`dərdāl), residential, commercial, and resort city (1990 pop. 149,377), seat of Broward co., SE Fla., on the Atlantic coast; settled around a fort built (c.1837) in the Seminole War, inc. 1911. , Fla.--(BUSINESS WIRE)--Nov. 1, 2000 Beautymerchant Inc. (OTCBB OTCBB See OTC Bulletin Board (OTCBB). :BUTY), a leading Internet retailer of cosmetics, fragrances and personal care products, announced today a sponsorship agreement with the leading women's network online, iVillage Inc. (Nasdaq:IVIL), operator of iVillage.com: The Women's Network (http://www.ivillage.com and AOL (A division of Time Warner, Inc., New York, NY, www.aol.com) The world's largest online information service with access to the Internet, e-mail, chat rooms and a variety of databases and services. keyword: ivillage). The agreement is designed to promote Beautymerchant.com's thousands of brand name women's beauty products during the busy pre-Holiday shopping period on iVillage.com. The agreement is a significant milestone in Beautymerchant.com's strategy to cost-effectively build consumer awareness, accelerate traffic to its Web site at www.beautymerchant.com, and enhance revenue. Under terms of the agreement, Beautymerchant.com will procure To cause something to happen; to find and obtain something or someone. Procure refers to commencing a proceeding; bringing about a result; persuading, inducing, or causing a person to do a particular act; obtaining possession or control over an item; or making a person promotional space in iVillage.com's Shopping and Beauty Channels, expanding the personal care product company's reach to iVillage.com's desirable demographic. Promotions will highlight Beautymerchant.com's best Holiday gift ideas. "iVillage is an important component of our online marketing strategy to build traffic and sales without incurring huge advertising expenditures and we are pleased to gain a presence on a women's network with a high standard of content, and a high percentage of consumers interested in our type of products," commented Edward A. Roth, CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board. of Beautymerchant.com. "The confidence shown in us by iVillage.com helps to further establish our strong reputation for top-quality cosmetics, fragrances and personal care products, excellent customer service, and the guaranteed lowest prices." About iVillage.com: The Women's Network iVillage.com: The Women's Network (http://www.ivillage.com and AOL keyword: ivillage) is the leading women's network online providing practical solutions and everyday support for women between the ages of 25 and 54. iVillage.com is organized into branded communities across 17 content channels that focus on issues of most importance to women and provide interactive services, peer support and online access to experts and tailored shopping opportunities. Content channels include allHealth, Astrology astrology, form of divination based on the theory that the movements of the celestial bodies—the stars, the planets, the sun, and the moon—influence human affairs and determine the course of events. , Beauty, Click!: Where Computers Make Sense, Diet & Fitness, Food, Home & Garden, Lamaze.com, MoneyLife, ParentsPlace, Parent Soup, Pets, Readers & Writers, Relationships, Travel, Work from Home and Working Diva. Established in 1995 and headquartered in New York City New York City: see New York, city. New York City City (pop., 2000: 8,008,278), southeastern New York, at the mouth of the Hudson River. The largest city in the U.S. , iVillage Inc. (Nasdaq:IVIL) is a new media company, recognized as an industry leader in developing innovative sponsorship and commerce relationships that match the desire of marketers to reach women with the needs of iVillage.com members for relevant information and services. About Beautymerchant.com Beautymerchant Inc is a leading Internet retailer of cosmetics, fragrances and personal care products. In addition to its on-line retail operation Beautymerchant Inc. operates Cleaning Express USA, a wholly owned subsidiary Wholly Owned Subsidiary A subsidiary whose parent company owns 100% of its common stock. Notes: In other words, the parent company owns the company outright and there are no minority owners. that provides home services in South Florida. Beautymerchant Inc. recently announced the development of Beautyworks, a chain of personal care salons designed for women at affordable pricing. This press release may include statements that constitute" forward looking" statements usually containing the words "expects" "believe" "project" or similar expressions. These statements are made pursuant to the "Safe Harbor Safe Harbor 1. A legal provision to reduce or eliminate liability as long as good faith is demonstrated. 2. A form of shark repellent implemented by a target company acquiring a business that is so poorly regulated that the target itself is less attractive. " provisions of the Private Securities Litigation Reform Act The Private Securities Litigation Reform Act of 1995 (PSLRA) implemented several significant substantive changes affecting certain cases brought under the federal securities laws, including changes related to pleading, discovery, liability, class representation and awards fees and of 1995. Forward- looking statements involve risks and uncertainties that could cause actual results to differ materially from the forward -looking statements. The risks and uncertainties are detailed from time to time in reports filed by the company, with the Securities and Exchange Commission, including forms 8k, 10QSB QSB Fading QSB Qualified Small Business (IRS category) QSB Queen Street Backpackers (Auckland, New Zealand) QSB Quality System Basics QSB Qualified Supplemental Benefit QSB Quantum Singleton Bound , and10-KSB. These risks and uncertainties include, but are not limited to the following: Company's limited working capital, competitive nature of e-commerce, consumer acceptance of the Internet, legal uncertainties and changes in shopping trends. |
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