Beaupre & Co. Public Relations Named Technology Public Relations Agency Of The Year.PORTSMOUTH, N.H.--(BUSINESS WIRE)--Nov. 11, 1997-- Beaupre & Co. Public Relations public relations, activities and policies used to create public interest in a person, idea, product, institution, or business establishment. By its nature, public relations is devoted to serving particular interests by presenting them to the public in the most , Inc., headquartered in Portsmouth, New Hampshire Portsmouth, New Hampshire is a city in Rockingham County, New Hampshire in the United States of America. It is the fourth-largest community in the county[1], with a population of 20,784 as of the 2000 census. , has been named Technology PR Agency Of The Year by the bible of the PR business, Inside PR magazine. Beaupre & Co. was selected as the top firm among 16 finalist small and mid-sized technology-focused PR agencies in the annual "Agency Report Card" issue, which was published in hardcopy today and premiered online yesterday at http://www.prcentral.com . This is the first time the 14-year old high tech PR firm has received this recognition. The 16 finalist technology agencies included such prominent high tech firms as Alexander Communications; The Benjamin Group; Blanc & Otus; Cunningham Communications; Fitzgerald Communications; Niehaus Ryan Group; Lois Paul & Partners and Waggener Edstrom, Microsoft's PR agency. Last year's Technology Agency Of The Year winner was Fitzgerald Communications. In addition to being selected as Technology Agency Of The Year, Inside PR magazine's annual Agency Report Card issue also cited Beaupre & Co. for excellence in five other categories: investor relations Investor relations The process by which the corporation communicates with its investors. expertise; management; strategic thinking; regional powerhouse; and workplace culture. Beaupre & Co. Public Relations is one of only four East Coast headquartered PR agencies that made the final 16 ranking of technology firms. The others selected as part of this exclusive list were: Fitzgerald Communications; Lois Paul & Partners; and Sterling Hager. The remaining finalist agencies were all headquartered in other U.S. geographies, in particular the Silicon Valley region of California. While this is the first time Beaupre & Co. has earned Technology Agency Of The Year recognition, the firm was highly ranked by Inside PR magazine in its 1992, 1994, 1995 and 1996 Agency Report Card issues. "Economic and societal trends are driving the increasing importance of public relations, a reality that will not disappear even if the stock market turns bearish Bearish Words used to describe investor attitude. A bearish investor believes that a particular asset or the market as a whole will decline in value. bearish . Corporations are realizing their value is more dependent than ever on the strength of the relationships they enjoy with key stakeholder stakeholder n. a person having in his/her possession (holding) money or property in which he/she has no interest, right or title, awaiting the outcome of a dispute between two or more claimants to the money or property. groups. When challenges occur, companies need to draw on their investment in relationships to earn the trust of the public. Excellent public relations firms, like Beaupre & Co. Public Relations, understand this dynamic better than anyone and are the immediate beneficiaries of these trends," said Paul Holmes Paul Holmes may refer to:
Founded in 1983, Beaupre & Co. Public Relations is now the second oldest high tech PR firm in New England New England, name applied to the region comprising six states of the NE United States—Maine, New Hampshire, Vermont, Massachusetts, Rhode Island, and Connecticut. The region is thought to have been so named by Capt. . The firm's clients include Ingram Micro Ingram Micro, Inc. NYSE: IM a Fortune 100 company founded in 1979 and based in Santa Ana, California. It is the world’s largest technology distributor and a leading technology sales, marketing and logistics company. , the PC distribution giant in Santa Ana, California Santa Ana is the most populous city in Orange County, California and is the county seat. It lies approximately 10 miles inland from the Pacific Ocean, on the largely seasonal Santa Ana River. ; PixelVision, the leading independent provider of flat panel displays A thin display screen for computer and TV usage. The first flat panels appeared on laptop computers in the mid-1980s, and the LCD technology became the standard. Stand-alone LCD screens became available for desktop computers in the mid-1990s and exceeded sales of CRTs for the first time ; Global Knowledge Network, the No. 1 information technology (IT) training company; and Stream International, the No. 1 IT outsourcing company in the world. Agency Report Card Methodology Every November, Inside PR/Reputation Management magazine publishes a comprehensive analysis of the PR agency business called the "Agency Report Card." This is the ninth year the New York New York, state, United States New York, Middle Atlantic state of the United States. It is bordered by Vermont, Massachusetts, Connecticut, and the Atlantic Ocean (E), New Jersey and Pennsylvania (S), Lakes Erie and Ontario and the Canadian province of City-based publication has published the issue, which is now widely regarded as the single most influential and credible source of PR firm accountability and excellence in the United States United States, officially United States of America, republic (2005 est. pop. 295,734,000), 3,539,227 sq mi (9,166,598 sq km), North America. The United States is the world's third largest country in population and the fourth largest country in area. . The annual Agency Report Card issue evaluates public relations firms of all types - not just technology agencies - including healthcare PR agencies; lifestyle marketing agencies; merger & acquisition agencies; new media agencies; and business-to-business agencies. Overall, only five New England-based agencies made the list this year, of which four were high tech focused. The other N.E. agency selected was Cone Communications. Beaupre & Co. Public Relations was awarded Technology PR Agency Of The Year among all the small and mid-sized public relations firms in the U.S. Among the 18 largest multi-office, multidisciplinary, global public relations agencies, Porter Novelli Porter Novelli International is a leading, global PR and lobbying firm. It is part of the Omnicom Group of advertising and marketing companies, the world's largest advertising conglomerate. The following article on Porter Novelli was obtained from "Sourcewatch. was selected as Technology Agency Of The Year for the fourth year in a row. This year's Agency Report Card included more extensive research than ever before, according to according to prep. 1. As stated or indicated by; on the authority of: according to historians. 2. In keeping with: according to instructions. 3. editor Paul Holmes. In July of this year, more than 2,000 questionnaires were mailed to clients and potential clients with 354 responses received. The mailing was sent to executives responsible for public relations/corporate communications, public affairs/government affairs, investor relations, employee communications and marketing at more than 1,300 major corporations in the United States. The questionnaire elicited responses to several questions, including familiarity with firms; overall quality of service; quality of management; quality of people; workplace culture; creativity; strategic thinking; investor relations expertise and technology expertise. About Beaupre & Co. Public Relations, Inc. Beaupre & Co. Public Relations, Inc. is a national firm dedicated to investor relations and public relations practice for the high technology industry. Founded in May, 1983, the Portsmouth, N.H.-based firm has earned over 30 national and regional awards for PR excellence. The firm counsels private and public high tech companies, with special expertise in the computer software and networking industries. CONTACT: Beaupre & Co. Public Relations, Inc. Andy Beaupre 603-436-6690 abeaupre@beaupre.com |
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