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Beam Global Spirits & Wine, Inc. Sponsors National Criminal Enforcement Association to Help Stop Drunk Driving.


Beam Global Supports More Than 400 Traffic Safety Officers at Annual Conference

DEERFIELD, Ill. -- Beam Global Spirits & Wine, Inc. [Fortune Brands, Inc. (NYSE NYSE

See: New York Stock Exchange
:FO)], a global leader in premium spirits and wine, today announces its support of the National Criminal Enforcement Association at their annual conference in Greensboro, N.C. Beam Global is sponsoring an educational seminar on drunk driving prevention. The company is also educating National Criminal Enforcement Association members about its efforts to eliminate drunk driving and its work to educate legal purchase age consumers about responsible alcohol consumption.

Beam Global shared its drink smart[R] social responsibility platform with members attending the annual conference. Through drink smart[R], Beam Global helps educate consumers on how to make responsible decisions about alcohol and encourages them to follow these basic laws and principles:

* If you're under 21, don't drink.

* If you're of legal purchase age and choose to drink, do so in moderation.

* Never drive drunk.

* If you can't drink responsibly, don't drink at all.

"Beam Global Spirits & Wine is honored to work with the National Criminal Enforcement Association," stated Chris Swonger, senior vice president of corporate affairs, Beam Global Spirits & Wine, Inc. "Law enforcement individuals are on the front lines in this battle. We applaud their efforts and fully support their work in keeping our roads safe. We know it takes all parties working together to eliminate drunk driving."

"We appreciate Beam Global's support and commitment to our members," said Douglas Wright Douglas Wright is the name of at least three people of note:
  • Douglas Wright (murderer)
  • Douglas Wright (New Zealand dancer)
, executive director of the National Criminal Enforcement Association Corp. "Our officers are committed to keeping our roads safe from those who decide to get behind the wheel of an automobile when drunk. We commend Beam's efforts to educate consumers about responsible drinking and appreciate its support."

"Drink Smart is an excellent resource for communities wishing to educate young people on the ill effects of drinking while their bodies are forming. It also teaches adults how to be socially responsible while consuming or hosting events and encourages control while consuming alcoholic beverages

Main article: Alcoholic beverage
Fermented beverages
  • Beer
  • Ale
  • Barleywine
  • Bitter ale
 so that mishaps or accidents do not occur," stated Katie Alley, Greensboro ABC ABC
 in full American Broadcasting Co.

Major U.S. television network. It began when the expanding national radio network NBC split into the separate Red and Blue networks in 1928.
 Board Supervisor. "One of the Greensboro ABC Board's top priorities is to protect the safety of our customers and the general public and we are proud supporters of Drink Smart and those law enforcement officials who are on the front line in the fight against drunk driving."

Beam Global's Commitment to Eliminating Drunk Driving

In addition to its work with the National Criminal Enforcement Association, Beam Global also supports the National Center for DWI Courts DWI courts (sometimes called DUI courts) use substance-abuse interventions and treatment with defendants who plead guilty of driving while intoxicated or impaired.

Not every DWI offender is alcoholic, but most hard core repeat offenders are alcohol dependent.
 (NCDC) to focus on eliminating hard core and repeat drunk driving. DWI Courts deal with hard core and repeat drunk driving offenders by providing long-term, ongoing accountability and rehabilitation in addition to conviction. Beam Global is in its second year working with NCDC to help raise awareness about the effectiveness of DWI Courts. In 2007, 25 states established 29 DWI Courts to address hard core drunk driving.

Beam Global is also a primary contributor to The Century Council, a not-for-profit organization that is funded by leading distillers and dedicated to fighting drunk driving and underage drinking. The Century Council promotes responsible decision making regarding beverage alcohol and discourages all forms of irresponsible consumption through education, communication, research, law enforcement and other programs. More information about The Century Council can be found at www.centurycouncil.org.

About Beam Global Spirits & Wine:

Inspiring conversations around the world, Beam Global Spirits & Wine, Inc., is building brands people want to talk about. Consumers from all corners of the globe call for our brands, including Jim Beam Jim Beam is a brand of bourbon whiskey, distilled in Clermont, Kentucky. This brand of whiskey has been distilled since 1795. The Jim Beam brand is owned by Beam Global Spirits & Wine, which is in turn owned by holding company Fortune Brands. [R] Bourbon, Sauza[R] Tequila, Canadian Club This article refers to the Canadian Club brand of whisky. For the Toronto club which hears speeches from prominent individuals, see Canadian Club of Toronto. [R] Whisky, Courvoisier[R] Cognac, Maker's Mark Maker's Mark is a hand crafted small batch type of bourbon whisky distilled in Loretto, Kentucky.

When the famous T.W. Samuels family of distilling sold their distillery and their trademarks in the 1950s, those members of the family who wished to continue in the business
[R] Bourbon, Laphroaig[R] Scotch Whisky Scotch whisky
n.
A whiskey distilled in Scotland from malted barley.

Noun 1. Scotch whisky - whiskey distilled in Scotland; especially whiskey made from malted barley in a pot still
, Larios[R] Gin, Whisky DYC DYC Division of Youth Corrections
DYC Diocesan Youth Council
DYC DestilerĂ­as Y Crianza (Spanish whiskey)
DYC Direct Yaw Moment Control
[R], Teacher's[R] Scotch Whisky, DeKuyper[R] Cordials and Liqueurs Liqueurs are high-alcohol, high-sugar beverages with added flavorings usually derived from herbs, fruits, or nuts.

Liqueurs are distinct from flavored liquors, fruit brandy and eau de vie which contain no sugar.

Most liqueurs range between 15 and 70 percent alcohol by volume.
, Knob Creek Knob Creek can refer to:
  • Any of several streams by that name.
  • Knob Creek, Arkansas in Izard County
  • Knob Creek, Kentucky in Bullitt County
  • Knob Creek, North Carolina in Cleveland County
  • Knob Creek, Tennessee in Lauderdale County
[R] Bourbon and Starbucks[TM] Liqueurs. Beam Global Spirits & Wine is part of Fortune Brands, Inc. (NYSE:FO), a leading consumer brands company with annual sales exceeding $8 billion. For more information on Beam Global Spirits & Wine, its brands, and its commitment to social responsibility, please visit www.beamglobal.com and www.drinksmart.com.

(c) 2008 Beam Global Spirits & Wine, Inc., Deerfield, IL.

drink smart[R]
COPYRIGHT 2008 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2008, Gale Group. All rights reserved.

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Publication:Business Wire
Date:Feb 14, 2008
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