Beam Global Spirits & Wine, Inc. Appoints Global Chief Marketing Officer.Rory Finlay, Longtime Marketing Executive from Wm Wrigley Jr. Company, to Lead Marketing for Beam Global's Premium Spirits Portfolio DEERFIELD, Ill. -- Beam Global Spirits & Wine, Inc. [Fortune Brands, Inc. (NYSE NYSE See: New York Stock Exchange :FO)], a brand-led premium spirits and super-premium wine business, announced today the appointment of Rory Finlay as senior vice president and global chief marketing officer, effective January 29, 2007. Finlay will be responsible for overseeing the development and implementation of global marketing strategies for Beam Global's leading spirits brands, including Jim Beam Jim Beam is a brand of bourbon whiskey, distilled in Clermont, Kentucky. This brand of whiskey has been distilled since 1795. The Jim Beam brand is owned by Beam Global Spirits & Wine, which is in turn owned by holding company Fortune Brands. [R] bourbon; Canadian Club This article refers to the Canadian Club brand of whisky. For the Toronto club which hears speeches from prominent individuals, see Canadian Club of Toronto. [R] Canadian whisky Canadian whisky is whisky made in Canada; by law it must be aged there at least three years[1] in a wooden barrel of not greater than 700 L capacity[2]. ; Courvoisier[R] cognac; Laphroaig[R] Scotch; Sauza[R] tequila; Maker's Mark Maker's Mark is a hand crafted small batch type of bourbon whisky distilled in Loretto, Kentucky. When the famous T.W. Samuels family of distilling sold their distillery and their trademarks in the 1950s, those members of the family who wished to continue in the business [R] bourbon and Starbucks[TM] Liqueurs Liqueurs are high-alcohol, high-sugar beverages with added flavorings usually derived from herbs, fruits, or nuts. Liqueurs are distinct from flavored liquors, fruit brandy and eau de vie which contain no sugar. Most liqueurs range between 15 and 70 percent alcohol by volume. . Finlay brings to Beam Global Spirits & Wine extensive experience in global consumer marketing, brand building, strategy and management. He joins Beam Global after an 18-year career at Wm Wrigley Jr. Company, where he most recently served as vice president and managing director, New Confectionery Brands, leading the company's management and marketing efforts for popular consumer brands including Altoids[R] and Life Savers[R]. He previously managed and led the worldwide marketing of global brands including Eclipse[R], Extra[R], Doublemint[R] and Winterfresh[R], and was responsible for the launch of several new products, including Orbit[R], Wrigley's biggest and fastest growing brand. Finlay will serve as a member of the Beam Global Executive Committee and will report directly to president and CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board. , Tom Flocco. "Rory Finlay is a proven builder of leading consumer brands with an impressive record of growing iconic brands in key global markets and launching fast-growing new products," said Tom Flocco, president and CEO, Beam Global Spirits & Wine. "With the expansion of our portfolio of premium brands, Beam Global is on its way to becoming a brand-led company. Rory has extensive experience building brands from idea through field execution. He has driven several successful multi-brand efforts on both global and national levels, making him an excellent fit with our brand-led strategy." Finlay will also play a critical role in supporting Beam Global's commitment to be a leader in marketing its products responsibly to legal purchase age adults, as outlined in the company's Beam Global Spirits & Wine Marketing Code of Good Practice. Finlay takes the helm from John Muller John Muller is co-anchor of the CW 11 Morning News that airs from 7-9am. He joined WPIX in 1999 as a reporter for WB 11 News at 10. In June 2000 he was named co-anchor of the new WB 11 Morning News. , who has led the marketing function on an interim basis for the past six months while also serving as senior vice president, strategy and corporate development. Muller will continue his responsibilities as senior vice president, strategy and corporate development, working closely with the company's business units to implement its commercial priorities. "We thank John for the steadfast and exemplary leadership while serving as our interim global chief marketing officer. We owe him a debt of gratitude for his tireless efforts directing the positive momentum of our brand building objectives while leading both the global marketing function and enhancing Beam Global's long-term business strategy," stated Flocco. Finlay received a Master of Management degree from J.L. Kellogg Graduate School of Management in 1988 and a Bachelor of Arts degree with Honors from the University of Leeds Organisation Faculties The various schools, institutes and centres of the University are arranged into nine faculties, each with a dean, pro-deans and central functions:
About Beam Global Spirits & Wine Beam Global Spirits & Wine, Inc. is the fourth largest premium spirits company in the world. With nine of the world's top-100 premium spirits in its portfolio, the company's brands hold global and national leadership positions in key categories, including Jim Beam[R] bourbon; Canadian Club[R] Canadian whisky; Courvoisier[R] cognac; Laphroaig[R] Scotch; Sauza[R] tequila; Larios[R] gin; Whisky DYC DYC Division of Youth Corrections DYC Diocesan Youth Council DYC Destilerías Y Crianza (Spanish whiskey) DYC Direct Yaw Moment Control [R]; Teacher's[R] Scotch; and DeKuyper[R] cordials. The portfolio also includes Maker's Mark[R] bourbon, Knob Creek[R] bourbon and The Small Batch Bourbon Collection[R], and Starbucks[TM] Liqueurs. Beam Wine Estates is a top-five super-premium wine company in the U.S., featuring Clos du Bois[R], the number two super-premium U.S. wine brand, and the award-winning Geyser geyser (gī`zər) [Icel.], hot spring from which water and steam are ejected periodically to heights ranging from a few to several hundred feet. Peak[R] wine. Beam Global Spirits & Wine, Inc. is part of Fortune Brands, Inc. (NYSE:FO), a leading consumer brands company with annual sales exceeding $8 billion. For more information on Beam Global Spirits & Wine and the company's sales and distribution partners, please visit www.beamglobal.com. Altoids[R] mints, Life Savers[R] candy and mints, Creme Savers[R] hard candy, Juicy Fruit[R] gum, Eclipse[R] gum, Extra[R] gum, Doublemint[R] gum, Big Red[R] gum and Winterfresh[R] gum are registered trademarks of Wm. Wrigley Jr. Company The Wrigley Company (NYSE: WWY) was founded on April 1, 1891 originally selling products such as soap and baking powder. In 1892, William Wrigley, Jr., the company's founder, began offering chewing gum with each can of baking powder. . [c] 2007 Beam Global Spirits & Wine, Inc., Deerfield, IL. drink smart[R] |
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