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Bazaarvoice and ATG Partner to Provide Turnkey Social Commerce Solution.


Retailers Can Now Enhance the Online Shopping Experience Through the Seamless Integration An addition of a new application, routine or device that works smoothly with the existing system. It implies that the new feature or program can be installed and used without problems. Contrast with "transparent," which implies that there is no discernible change after installation.  of Bazaarvoice's Acclaimed Ratings and Reviews Solution Into ATG's Commerce Suite

AUSTIN, Texas & CAMBRIDGE, Mass. -- Bazaarvoice, an innovator in helping brands use online word of mouth to build their businesses, and ATG ATG antithymocyte globulin.
lymphocyte immune globulin (antithymocyte globulin equine, ATG, ATG equine, LIG)

Atgam

Pharmacologic class: Immunoglobulin

Therapeutic class: Immunosuppressant
 (Art Technology Group, Inc.) (NASDAQ NASDAQ
 in full National Association of Securities Dealers Automated Quotations

U.S. market for over-the-counter securities. Established in 1971 by the National Association of Securities Dealers (NASD), NASDAQ is an automated quotation system that reports on
:ARTG ARTG Australian Register of Therapeutic Goods ), the leading eCommerce platform provider, today announced a partnership to help retailers use social commerce to further personalize the online shopping experience and increase sales. ATG clients can now enhance their consumers' shopping experience through the seamless integration of Bazaarvoice's acclaimed ratings and reviews solution into the Commerce Suite, available in both an on demand (software-as-a-service) model and traditional licensed model. Joint clients can now implement Web 2.0 social commerce features in less than 2 weeks to let shoppers share their personal experiences to help others make more informed and rewarding purchase decisions.

"For years, the Years, The

the seven decades of Eleanor Pargiter’s life. [Br. Lit.: Benét, 1109]

See : Time
 world's top brands have turned to ATG to power their leading-edge eCommerce web sites," said Bill Zujewski, vice president of product marketing, ATG. "ATG allows these brands to attract prospects, convert them to buyers, and offer stellar ongoing customer care. More and more, these brands plan to leverage social computing to empower their customers and further drive loyalty."

Zujewski continued: "Bazaarvoice offers a highly customizable platform for ratings and reviews, which is critical for our clients who are looking to add social commerce features to their website without compromising their brand. Our partnership with Bazaarvoice gives our customers hosted and on-premise best-of-breed technology and word of mouth marketing expertise to immediately get additional value from our licensed and OnDemand offering. Because Bazaarvoice powers the open syndication of review content, the impact of ratings and reviews can easily extend beyond a client's website, which is another important criterion for our clients."

Bazaarvoice provides a risk-free way to incorporate ratings and reviews into the eCommerce experience through the industry's most customizable technology, reliable and accurate content moderation and seamless integration with over 30 leading eCommerce partners. Bazaarvoice amplifies the business impact of ratings and reviews through advanced analytics and branded content syndication to the world's largest comparison shopping sites, increasing search engine visibility and improving overall conversion rates. The solution delivers retail clients:

* Completely Customizable Implementation: A fully customizable white label solution that blends seamlessly with the retailer's brand and customer experience. Custom integration is available with over 30 eCommerce leaders in site search and navigation, email marketing and personalization and recommendations.

* Industry's Most Advanced Analytics: Actionable analysis of review content and trends drives greater impact from word of mouth.

* Dedicated Client Services: Personalized account management and support, and ongoing sharing of new promotional techniques and best practices.

* Open Syndication Platform: Extend the business impact of customer-to-customer conversation by extending review content beyond the web site to attract new customers.

"The turnkey integration of Bazaarvoice with ATG OnDemand provides an important time-to-market advantage for retailers who need to implement ratings and reviews," said Brett Hurt, founder and CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board.  of Bazaarvoice. "Our flexible customization capabilities and full-service approach to content moderation and community management serves as the ideal complement to the ATG OnDemand platform. We look forward to working closely with the ATG team to evangelize e·van·gel·ize  
v. e·van·gel·ized, e·van·gel·iz·ing, e·van·gel·iz·es

v.tr.
1. To preach the gospel to.

2. To convert to Christianity.

v.intr.
To preach the gospel.
 the power and benefits of this approach."

About ATG

ATG (Art Technology Group, Inc.) (NASDAQ:ARTG) makes the software and delivers the on-demand solutions that the world's most customer-conscious companies use to power their e-commerce web sites, attract prospects, convert them to buyers and ensure their satisfaction so they become loyal, repeat, profitable customers. Our B2C e-commerce B2C e-commerce

The conducting of commerce by companies, government agencies, and institutions with consumers over the Internet. Amazon.com is typical of a company engaged in B2C e-commerce.
 suite is ranked the #1 current offering by Forrester Research, #1 in strategy by the industry's largest analyst firm, and powers more of the top 300 internet retailers than any other vendor. Our eStara brand provides customer interaction solutions to enhance conversions and customer support, and delivers the world's most widely used click-to-call service. ATG's solutions are used by over 900 major brands, including Amazon, American Eagle Outfitters, AOL (A division of Time Warner, Inc., New York, NY, www.aol.com) The world's largest online information service with access to the Internet, e-mail, chat rooms and a variety of databases and services. , AT&T, Best Buy, B&Q, The FinishLine, Carrefour, Cingular, Coca Cola, Continental Airlines, CVS (1) (Concurrent Versions System) A version control system for Unix that was initially developed as a series of shell scripts in the mid-1980s. CVS maintains the changes between one source code version and another and stores all the changes in one file. , Dell, DirecTV, El Corte Ingles This article is about an American supermarket chain. For a town in Gran Canaria, see Playa del Inglés.

Ingles (NYSE: IMKTA) is a regional supermarket chain based in Asheville, North Carolina, where Robert "Bob" Ingle opened the first store in Asheville, NC in
, Expedia, France Telecom, Harvard Business School Publishing Harvard Business School Publishing is a not-for-profit, wholly owned subsidiary of Harvard Business School. It operates as an umbrella corporation to manage a group of publishing products associated with the School, including Harvard Business Review (management journal), Harvard , Hewlett-Packard, Hilton, HSBC HSBC Hongkong and Shanghai Banking Corporation
HSBC Humane Society of Broward County (Florida)
HSBC Humane Society of Bay County (Bay County, Michigan) 
, Intuit, J. Crew, Macy's, Meredith, Microsoft, Neiman Marcus, New York New York, state, United States
New York, Middle Atlantic state of the United States. It is bordered by Vermont, Massachusetts, Connecticut, and the Atlantic Ocean (E), New Jersey and Pennsylvania (S), Lakes Erie and Ontario and the Canadian province of
 & Company, Nike, Nokia, OfficeMax, PayPal, Philips, Procter & Gamble, Sears, Sony, Symantec, Target, T Mobile, Urban Outfitters, Verizon, Viacom, Vodafone and Walgreens. The company is headquartered in Cambridge, Massachusetts, with additional locations throughout North America and Europe. For more information about ATG, please visit www.atg.com.

(C) 2007 Art Technology Group, Inc. ATG and Art Technology Group are registered trademarks, and ATG Wisdom is a trademark of Art Technology Group, Inc. All other product names, service marks, and trademarks mentioned herein are trademarks of their respective owners.

About Bazaarvoice

Based in Austin, Texas, Bazaarvoice offers outsourced technology, community management services, analytics, and syndication to encourage and harness word of mouth marketing, and bring it closer to a company's brand and customer experience. The company's flagship hosted and fully managed customer ratings and review service allows businesses to enable, encourage, and analyze customer ratings and reviews on their website. With Bazaarvoice, companies can empower their customers to share honest opinions and influence each other to make more informed and rewarding purchase decisions. Clients like Bass Pro Shops Bass Pro Shops is a privately held sporting goods and outdoor goods store headquartered in Springfield, Missouri. The original Outdoor World store, referred to as the "Grand Daddy" is located at the corner of Sunshine and Campbell in Springfield. , CompUSA, Overstock.com, Macy's, and PETCO benefit from a credible and reliable customer-to-customer community, without having to delve into complex IT work or the laborious process of community management. Bazaarvoice was named Marketing Innovation of the Year in the 2006 ClickZ Marketing Excellence Awards and received a "Red Herring Red Herring

A preliminary registration statement that must be filed with the SEC describing a new issue of stock (IPO) and the prospects of the issuing company.

Notes:
 100 North America" award by Red Herring magazine. For more information, please visit the company's website at www.bazaarvoice.com or email info@bazaarvoice.com.
COPYRIGHT 2007 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2007, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Date:Apr 18, 2007
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