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BayGroup International Moves Sales Training Online With DigitalThink; Cutting Edge Selling Tool Developed for Major Corporate Clients.


Business/Technology Editors

LARKSPUR Larkspur, city, United States
Larkspur, city (1990 pop. 11,070), Marin co., W Calif., a prestigious residential suburb of San Francisco near Mt. Tamalpais; inc. 1908. The region's scenic beauty and excellent beaches attract many visitors.
, Calif.--(BUSINESS WIRE)--March 21, 2000

The Online Advisor, a unique, new Internet-delivered performance support tool for sales professionals, has been developed by two Bay Area companies, BayGroup International of Larkspur and DigitalThink (NASDAQ NASDAQ
 in full National Association of Securities Dealers Automated Quotations

U.S. market for over-the-counter securities. Established in 1971 by the National Association of Securities Dealers (NASD), NASDAQ is an automated quotation system that reports on
: DTHK) of San Francisco San Francisco (săn frănsĭs`kō), city (1990 pop. 723,959), coextensive with San Francisco co., W Calif., on the tip of a peninsula between the Pacific Ocean and San Francisco Bay, which are connected by the strait known as the Golden .

BayGroup International is a global leader in sales profitability improvement. DigitalThink provides fully integrated e-learning solutions to Fortune 1000 companies.

The Online Advisor is a highly interactive Web site offering Web-based skill reviews, opportunities to assess knowledge, real-time assistance in account negotiation planning, and 24-hour access to performance support resources. In addition to Web site access, users also receive periodic e-mail skill reinforcement messages.

The Online Advisor is offered as part of BayGroup International's Situational Sales Negotiation(tm) system, which teaches sales professionals and their managers how to improve account profitability through more effective negotiation. The system includes consulting, workshop training, ongoing reinforcement of profitable negotiation in the field, and tracking of results.

According to according to
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1. As stated or indicated by; on the authority of: according to historians.

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 Gregg Crawford, President of BayGroup International, "With the launch of the Online Advisor, sales organizations have access to an Internet-enabled approach to boosting sales profitability. Our clients have been asking us to provide online support and negotiation planning tools for their sales professionals. Online Advisor meets this critical need."

Pete Goettner, president and CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board.  of DigitalThink, agreed that the Internet must be leveraged as a strategic business tool. "BayGroup has a long history of providing solutions that increase sales productivity, and DigitalThink is uniquely suited to deliver those results through our e-learning platform. More importantly, both companies are committed to providing business tools that integrate into the work process in a way that enables organizations to meet important business objectives."

About BayGroup International

BayGroup International is a leading provider of behavior change Behavior change refers to any transformation or modification of human behavior. Such changes can occur intentionally, through behavior modification, without intention, or change rapidly in situations of mental illness.  solutions to global corporations, partnering with corporate executives to improve profitability and shareholder value. BayGroup International helps key employees build better agreements with customers, suppliers, merger partners and each other. Clients include AT&T, Cisco Systems, Dell Computer, Hewlett-Packard, Johnson & Johnson, Motorola, NEC (NEC Corporation, Tokyo, www.nec.com, www.necus.com) An electronics conglomerate known in the U.S. for its monitors. In Japan, it had the lion's share of the PC market until the late 1990s (see PC 98).

NEC was founded in Tokyo in 1899 as Nippon Electric Company, Ltd.
, Sony, Sun Microsystems, and UPS. Comprehensive information about BayGroup International can be found on the web at www.baygroup.com.

About DigitalThink

DigitalThink is a leading provider of e-learning solutions to Fortune 1000 companies. DigitalThink offers a 100% Internet-based solution that combines course content aligned with business objectives, a compelling, results-oriented e-learning experience, reporting tools that allow easy tracking and ROI (Return On Investment) The monetary benefits derived from having spent money on developing or revising a system. In the IT world, there are more ways to compute ROI than Carter has liver pills (and for those of you who never heard of that expression, it means a lot).  measurement, and fully integrated technologies that are completely outsourced. DigitalThink e-learning solutions are already at work boosting employee efficiency, fostering customer loyalty and improving sales channel performance at smart companies such as Charles Schwab, KPMG KPMG Klynveld Peat Marwick Goerdeler (accounting firm)
KPMG Kaiser Permanente Medical Group
KPMG Keiner Prüft Mehr Genau (German)
KPMG Kommen Prüfen Meckern Gehen
, Cisco Systems, Adobe Systems and Deutsche Bank. Comprehensive information about DigitalThink can be found on the Web at www.digitalthink.com.
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Copyright 2000, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Date:Mar 21, 2000
Words:449
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