Bauer Publishing's Teen Group Sees Strong Growth in 2004.ENGLEWOOD CLIFFS, N.J. -- Bauer Publishing, the number one seller of magazines on the newsstand in the United States United States, officially United States of America, republic (2005 est. pop. 295,734,000), 3,539,227 sq mi (9,166,598 sq km), North America. The United States is the world's third largest country in population and the fourth largest country in area. , today announced it's Teen Group's numbers for the second half of 2004. The Teen Group, which includes J-14, M and Twist, increased 8 percent in total circulation during the second half of 2004. "Today's announcement reinforces Bauer Publishing's strong leadership position in the teen marketplace," said Hubert Boehle, COO (Cell Of Origin) See mobile positioning. and president, Bauer Publishing. "With our strong focus on the newsstand coupled with our editorial approach, we are confident in the long-term growth of our teen division." Overall Results for Second Half of 2004 versus 2003: J-14 --Total Circulation: 615,695 copies sold in the second half of 2004 versus 588,351 during the same period in 2003, a total increase of 4.6 percent. --Newsstand Numbers: 451,588 copies on the newsstand in the second half of 2004 versus 422,056 in 2003, a total increase of 7 percent. M --Total Circulation: 414,455 copies sold in the second half of 2004 versus 362,724 during the same period in 2003, a total increase of 14.3 percent. --Newsstand Numbers: 385,952 copies on the newsstand in the second half of 2004 versus 340,309 in 2003, an increase of 13.4 percent. Twist: --Total Circulation: 222,921 copies sold in the second half of 2004 versus 226,527 during the same period in 2003. --Newsstand Numbers: 198,010 copies on the newsstand in the second half of 2004 versus 197,460 in 2003. "Each one of our teen titles made great strides in 2004," said Lynette Gallagher, Bauer Publishing Vice President, Teen Division. "J-14 is once again number one on the newsstand, M experienced tremendous growth and Twist is successfully building its own niche. Today's news is a direct reflection of the talented editorial team that is on the pulse of today's vibrant teen market." "For advertisers, Bauer is the best place to reach the younger teen market," said Neil Goldstein, Publisher of Bauer Publishing's Teen Group. "From Hasbro and Proctor A person appointed to manage the affairs of another or to represent another in a judgment. In English Law, the name formerly given to practitioners in ecclesiastical and admiralty and Gamble to Target and Bonne n. 1. A female servant charged with the care of a young child. Belle, blue-chip advertisers consistently turn to us when they want to reach the 14 billion dollar teen marketplace." About J-14: J-14 is the bestselling single copy publication for teen girls. The magazine blends celebrity, entertainment and music news for today's technologically savvy and trend conscious teens. About M: Aimed at the younger tween tween n. A child between middle childhood and adolesence, usually between 8 and 12 years old. [Blend of teen1 and between.] girl, M magazine is the fastest growing teen magazine Teen magazines are magazines aimed at teenage readers. They usually consisted of gossip, news, fashion tips and interviews and may include posters, stickers, small samples of cosmetics or other products and inserts. on newsstands. M's coverage offers a breadth of teen oriented o·ri·ent n. 1. Orient The countries of Asia, especially of eastern Asia. 2. a. The luster characteristic of a pearl of high quality. b. A pearl having exceptional luster. 3. editorial and photography focused on today's music and entertainment celebrities, with a younger sensibility sensibility /sen·si·bil·i·ty/ (sen?si-bil´i-te) susceptibility of feeling; ability to feel or perceive. deep sensibility . About Twist: Twist magazine, combining celebrity news, fashion and beauty trends with service, offers readers fresh and fun content available on the topics they care most about. About Bauer Publishing USA Bauer Publishing USA is headquartered in Englewood Cliffs, NJ, is the number one seller of magazines on the newsstand in the United States generating an annual 300 million dollars in single copy revenue. Bauer publishes top women's, teen, and entertainment titles including: In Touch Weekly, Life & Style Weekly, Woman's World Woman's World is a popular American supermarket weekly magazine with a circulation of 1.6 million readers. Generally marketed with other tabloid papers, it concentrates on short stories about popular woman-focused subjects such as weight loss, relationship advice and , First for Women, J-14, TWIST, M, Soaps In Depth Soaps In Depth is a series of magazines created in 1997 to give American soap opera viewers more variety in their soap-related magazine purchases. Instead of buying a magazine like Soap Opera Digest, in which all soap operas are covered, Soaps In Depth and Life Story. |
|
||||||||||||
Printer friendly
Cite/link
Email
Feedback
Reader Opinion