Baskin-Robbins.The Birmingham Birmingham, cities, United States Birmingham (bûr`mĭnghăm') 1 City (1990 pop. 265,968), seat of Jefferson co., N central Ala., in the Jones Valley near the southern end of the Appalachian system; founded and inc. News reports that Baskin-Robbins Baskin-Robbins is a global chain of ice cream parlors founded by Burt Baskin and Irv Robbins in 1945 in Glendale, California. It claims to be the world's largest ice cream franchise, with more than 5,600 locations, 2,800 of which are located in the United States. is returning to the Birmingham area after an absence of five years. The company plans to open 40 shops in the Birmingham area and a total of 88 across Alabama Alabama, indigenous people of North America Alabama (ăləbăm`ə), indigenous people of North America whose language belongs to the Muskogean branch of the Hokan-Siouan linguistic stock (see Native American languages). over the next four years. Besides Birmingham, the company is targeted Mobile, Huntsville, Montgomery, Dothan, Decatur and Auburn Auburn (ô`bərn). 1 City (1990 pop. 33,830), Lee co., E Ala.; inc. 1839. The city's economy centers around Auburn Univ.; there is some manufacturing. 2 City (1990 pop. 24,309), seat of Androscoggin co. , along with several small towns. Baskin-Robbins left Birmingham in November 2002 after having operated there in order to concentrate on expansion in larger markets. A change in strategy now has it expanding into underserved areas where it sees room for growth. The company says it is seeking 30 franchisees statewide, including 14 in the Birmingham area. |
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