Basin Water Appoints Orlando A. Carreno as Vice President, Western Region.Appointment is Part of Company's Strategy to Develop Five Potable potable /pot·a·ble/ (po´tah-b'l) fit to drink. po·ta·ble adj. Fit to drink; drinkable. potable fit to drink. Water Market Regions across the United States United States, officially United States of America, republic (2005 est. pop. 295,734,000), 3,539,227 sq mi (9,166,598 sq km), North America. The United States is the world's third largest country in population and the fourth largest country in area. RANCHO CUCAMONGA Rancho Cucamonga (răn`chō k 'kəmäng`gə), city (1990 pop. 101,409), San Bernardino co., S Calif. , Calif. -- Basin Water Inc. (NASDAQ NASDAQin full National Association of Securities Dealers Automated Quotations U.S. market for over-the-counter securities. Established in 1971 by the National Association of Securities Dealers (NASD), NASDAQ is an automated quotation system that reports on :BWTR) announced the appointment of Mr. Orlando Carreno to the position of Vice President, Western Region. The appointment is part of Basin's plan to provide local support for its customers and expansion across the United States through the establishment of five regions serving the potable water market. Mr. Carreno is the first such regional Vice President and will oversee all of the company's sales and service operations in the western states of California, Arizona, Nevada, Idaho, Oregon, Washington, Hawaii, Pacific Islands and Alaska. Basin already has a strong presence in groundwater treatment for potable water supplies in this region, and is currently in the process of geographical expansion while integrating new technologies into its customer-oriented technology+services business model. With more than 20 years of experience in sales and marketing in the water and environmental industries, Mr. Carreno has worked with Basin Water since 2002 and has contributed significantly to the growth of the company. He will be based at Basin Water's regional offices in Rancho Cucamonga, CA. According to according to prep. 1. As stated or indicated by; on the authority of: according to historians. 2. In keeping with: according to instructions. 3. Mike Stark W. (Wilfred) Michael "Mike" Stark is an American author, activist, and commentator with Air America Radio.[1] He also contributes to blogs such as Daily Kos, and was a panelist at the 2007 Yearly Kos convention. , President and Chief Operating Officer Chief Operating Officer (COO) The officer of a firm responsible for day-to-day management, usually the president or an executive vice-president. of Basin Water, Mr. Carreno's appointment underscores Basin Water's focus on providing best-in-class service while supporting its regional growth strategy. "We see the satisfaction of our customer base as a critical element of Basin's continued success, even as we gear up to offer a much broader range of technology+service solutions in new markets and new regions," Stark explained. "Orlando Carreno has been a big part of Basin's success in the Western Region since his start here five years ago, so it is fitting that he be responsible for maintaining customer satisfaction and exploring new opportunities in the West moving forward," he added. The Basin Water business model of lowest lifecycle cost solutions for potable water supplies - providing proprietary, customized technology on a service basis supported by a performance guarantee - has achieved acceptance with both public and private potable water systems, primarily in the Southwestern United States. The company now intends to grow into a larger, national presence in both the potable water and the industrial water market, utilizing the same business model while offering customers a wider range of technology. A key element of the growth plan is regionalization regionalization Managed care The subdivision of a broadly available service–eg, a blood bank, into quasi-autonomous regional centers, capable of making decisions and providing more cost-effective and/or faster service to hospitals and health care facilities, . Basin Water will establish five regions serving the potable water market across the United States. This will enable the company to provide close, local attention to customers' needs and to achieve economies of scale, while also identifying new business opportunities that are region-specific. According to Stark, Mr. Carreno understands the need for continued care of their established markets during a period of dynamic growth. "Orlando is a seasoned professional with top-notch knowledge of the environmental services The various combinations of scientific, technical, and advisory activities (including modification processes, i.e., the influence of manmade and natural factors) required to acquire, produce, and supply information on the past, present, and future states of space, atmospheric, industry," Stark said. "Our customers here in California and Arizona know him and trust him to continue Basin's performance at all their sites. At the same time, he has the marketing skill and vision to help us continue to grow in this region," he said. Mr. Carreno began his career at Allied-Signal, Inc. (now Honeywell), working as a Systems Engineer and then a Sales Engineer in the Engineered Materials Group. As Sales Engineer, he represented the company's line of equipment and chemicals to the aerospace, pharmaceuticals, automotive and metal-working industries in the Northeast US, Southwest US, Caribbean and Mexico. He later worked for Chemical Waste Management (now Veolia Environmental Services) as Account Manager and then Sales/Customer Service Manager where he was responsible for sales and customer service functions in Southern California Southern California, also colloquially known as SoCal, is the southern portion of the U.S. state of California. Centered on the cities of Los Angeles and San Diego, Southern California is home to nearly 24 million people and is the nation's second most populated region, . Mr. Carreno joined Basin Water in 2002 as an Account Manager and later served as Business Development Manager. He received his B.S. in Chemical Engineering from the New Jersey Institute of Technology. He currently resides in Southern California with his wife Odalys, a Human Resources The fancy word for "people." The human resources department within an organization, years ago known as the "personnel department," manages the administrative aspects of the employees. Manager, and children Adriel and Erin, both college students. About Basin Water Basin Water, Inc. is a provider of reliable, long-term process solutions for a range of clients, which includes designing, building and implementing systems for the treatment of contaminated contaminated, v 1. made radioactive by the addition of small quantities of radioactive material. 2. made contaminated by adding infective or radiographic materials. 3. an infective surface or object. groundwater as well as waste reduction and resource recovery. Basin Water employs treatment technologies including its own proprietary, scalable ion-exchange wellhead well·head n. 1. The source of a well or stream. 2. A principal source; a fountainhead. 3. The structure built over a well. wellhead Noun 1. treatment system, along with a host of other treatment technologies designed to meet customer needs in an efficient, flexible and cost effective manner. Additional information may be found on the company's web site: www.basinwater.com. Forward Looking Statements This press release contains "forward-looking statements forward-looking statement A projected financial statement based on management expectations. A forward-looking statement involves risks with regard to the accuracy of assumptions underlying the projections. " within the meaning of the Private Securities Litigation Reform Act The Private Securities Litigation Reform Act of 1995 (PSLRA) implemented several significant substantive changes affecting certain cases brought under the federal securities laws, including changes related to pleading, discovery, liability, class representation and awards fees and of 1995. These statements, including expectations relating to relating to relate prep → concernant relating to relate prep → bezüglich +gen, mit Bezug auf +acc future revenues and income, the company's ability to gain new business and control costs, involve risks and uncertainties, as well as assumptions that, if they prove incorrect or never materialize, could cause the results of the company to differ materially from those expressed or implied by such forward-looking statements. Actual results may differ materially from these expectations due to various risks and uncertainties, including: the company's limited operating history, significant operating losses associated with certain of the company's contracts, the company's ability to identify and consummate acquisition opportunities that improve the company's revenues and profitability, significant fluctuations in its revenues from period to period, its ability to effectively manage its growth, the success of the company's strategic partners, its long sales cycles, market acceptance of its technology, the geographic concentration of its operations and customers, its ability to meet customer demands and compete technologically, the company's ability to protect its intellectual property, regulatory approvals of the company's systems, changes in governmental regulation that may affect the water industry, particularly with respect to environmental laws, the company's ability to attract and retain qualified personnel and management members and the company's ability to manage its capital to meet future liquidity needs and the timing of the company's stock repurchases, if any. More detailed information about these risks and uncertainties are contained in the company's filings with the Securities and Exchange Commission, including the company's Annual Report on Form 10-K Form 10-K A report required by the SEC from exchange-listed companies that provides for annual disclosure of certain financial information. Form 10-K See 10-K. for the year ended December 31, 2006 and subsequent Quarterly Reports on Form 10Q. The company assumes no obligation to update these forward-looking statements to reflect any change in future events. |
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