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Bashas' Supermarket Chain Selects Point Of Sale, Ltd. Systems.


RA'ANANA, Israel--(BUSINESS WIRE)--September 27, 1999--

-- ISS ISS

See Institutional Shareholder Services (ISS).
45 Software Installed in 23 Arizona Stores --

Point of Sale, Ltd. (NASDAQ NASDAQ
 in full National Association of Securities Dealers Automated Quotations

U.S. market for over-the-counter securities. Established in 1971 by the National Association of Securities Dealers (NASD), NASDAQ is an automated quotation system that reports on
:POSI POSI Programa Operacional da Sociedade de Informação (Portugal)
POSI Public Offering of Securities Insurance
POSI Publisher Out of Stock Indefinitely
POSI Promoting Open System Interface
POSI Promoting Conference for Osi
) announced today that Bashas' Inc, a family-owned Arizona-based chain of 95 supermarkets, has made initial plans to install the company's store systems software in all of their stores during the next two years.

The software, named ISS45 and marketed by ICL's Retail Systems Division in the U.S., has so far been installed in 23 stores with plans underway for the remaining 72.

"ICL (International Computers Ltd., London) The former name of Fujitsu Services, the European-centered arm of the global Fujitsu Group and one of the leading IT services companies in Europe, the Middle East and Africa.  has been able to provide the technology and services that help us serve our customers more quickly and efficiently," said Ike Basha, Chief Information Officer for the supermarket chain. "With ISS45 software and the TeamPOS terminals, we now have the functionality, flexibility, usability and power to conduct quick-time shopping transactions for our customers and optimize our frequent shopping program."

"Bashas' commitment to improving customer service is an area we are comfortable supporting with our ISS45 system," commented Eli Spirer, Vice President of Strategic Development at StorePoint, Inc., Point of Sale's U.S. subsidiary. He went on to say, "The combination of speed, efficiency and customer oriented features provided by the ISS45 software should help Bashas' satisfy their customers and continue its recognition as a leader in customer service."

ISS45 is a Windows NT-based, point-of-sale system for small and large supermarkets. It provides a modular, scalable store system including scanning, price management and comprehensive loyalty programs as well as complete integrated fuel sales and quick service restaurant features.

The software was developed by Point of Sale, Ltd. (NASDAQ: POSI), based in Israel, and is distributed by ICL's Retail Systems Division to supermarkets throughout North America North America, third largest continent (1990 est. pop. 365,000,000), c.9,400,000 sq mi (24,346,000 sq km), the northern of the two continents of the Western Hemisphere. . ISS45 is built on industry-standard platforms, including Microsoft, and supports a variety of terminals, including Fujitsu, IBM (International Business Machines Corporation, Armonk, NY, www.ibm.com) The world's largest computer company. IBM's product lines include the S/390 mainframes (zSeries), AS/400 midrange business systems (iSeries), RS/6000 workstations and servers (pSeries), Intel-based servers (xSeries) , NCR (NCR Corporation, Dayton, OH, www.ncr.com) A technology company specializing in financial terminal transactions, retail systems and data warehousing. Until the late 1990s, NCR was heavily invested in the hardware side of the industry, known worldwide as a major manufacturer of computers  and Siemens-Nixdorf.

About Bashas'

Bashas', which is headquartered in Chandler, Arizona Chandler is a city in Maricopa County, Arizona, USA. Chandler is one of the major suburbs of Phoenix. As of the 2000 census, the city population was 176,582. According to 2005 Census Bureau estimates, the population of the city is 234,939. , operates 95 supermarkets located throughout Arizona. Its stores include AJ's Fine Foods, Bashas', Food City and Mercado. Store sizes range from 25,000 to 65,000 square feet. The chain initiated its first frequent shopping program in October 1998 and has more than one million customers using the program.

About Point of Sale, Ltd.

Point of Sale, Ltd. provides enterprise-wide retailing solutions to the supermarket, convenience store and restaurant industries worldwide. With more than 9,000 stores installed across more than 33 countries, Point of Sale's installed base handles more than 30 million retail customers per day. Point of Sale is headquartered in Ra'anana, Israel, and has a U.S. subsidiary in Carlsbad, Calif.

About ICL's Retail Systems Division ICL's retail systems division, based in Dallas, employs 2,000 people worldwide. It is dedicated to serving the retail industry through the creation of effective IT solutions and services.

Microsoft, MS-DOS MS-DOS
 in full Microsoft Disk Operating System

Operating system for personal computers. MS-DOS was based on DOS, developed in 1980 by Seattle Computer Products. Microsoft Corp. bought the rights to DOS in 1981, and released MS-DOS with IBM's PC that year.
, Windows and Windows NT are registered trademarks of Microsoft Corporation in the USA and/or other countries.

Safe Harbor Safe Harbor

1. A legal provision to reduce or eliminate liability as long as good faith is demonstrated.

2. A form of shark repellent implemented by a target company acquiring a business that is so poorly regulated that the target itself is less attractive.
 for Forward-Looking Statements: Except for the statements of historical fact, the information presented herein constitutes forward-looking statements within the meaning of the Private Securities Litigation Reform Act The Private Securities Litigation Reform Act of 1995 (PSLRA) implemented several significant substantive changes affecting certain cases brought under the federal securities laws, including changes related to pleading, discovery, liability, class representation and awards fees and  of 1995. These and all other forward-looking statements involve known and unknown risks, uncertainties, and other factors which may cause the actual achievements, performance,or results of the company to be materially different from any future achievements, performance, or results expressed or implied by such forward-looking statements. Such factors include general business and economic conditions, the loss of market share, changes in consumer buying habits and other factors over which Point of Sale, Ltd. has little or no control. The Company undertakes no obligation to publicly release the results of any revisions to these forward- looking statements that may be made to reflect events or circumstances after the date hereof or to reflect the occurrence of unanticipated events.
COPYRIGHT 1999 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 1999, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Date:Sep 27, 1999
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