Barry Drayson Joins USADATA.com as Executive Director.NEW YORK--(BUSINESS WIRE)--July 20, 1999-- Brings Extensive Business Information Industry Experience to Pioneer Marketing Information and Technology Company Will Focus on Building Partnering Relationships and Expanding Global Capabilities USADATA.com, a creator of Web portals See portal. to marketing information databases, announced today that Barry Drayson has joined the company as Executive Director, a new position. Mr. Drayson, a seasoned executive with significant international experience in the business information industry, will advise on business development issues following the company's recent $2.6 million financing. "A key member of our senior executive team, Barry will initially focus on the identification and long term development of the key customer, data source and strategic partner relationships that are driving USADATA.com's continued growth," said Ric Murphy, President and CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board. of USADATA.com. "We' ll also draw on his strategic planning Strategic planning is an organization's process of defining its strategy, or direction, and making decisions on allocating its resources to pursue this strategy, including its capital and people. skills to energize en·er·gize v. en·er·gized, en·er·giz·ing, en·er·giz·es v.tr. 1. To give energy to; activate or invigorate: "His childhood USADATA's marketing and sales efforts, with a particular focus on expanding our international capabilities." Mr. Drayson joins USADATA.com with extensive experience in the business information and financial services The examples and perspective in this article or section may not represent a worldwide view of the subject. Please [ improve this article] or discuss the issue on the talk page. industries, including 10 years with Reuters Group PLC, the world's largest provider of financial information. There, he established data and content relationships with both suppliers and subscribers. His responsibilities as Managing Director, Global Customers also included building and managing relationships with Reuters' major clients worldwide. Most recently, he was President and CEO of Reuters subsidiary AdValue Media Technologies, a company that provides the proprietary e-commerce solution of choice for the media buying industry. Prior to joining Reuters, Mr. Drayson spent 20 years in the international financial markets, most recently as President and CEO of MKI MKI Mark 1 MKI Medical Knowledge Institute MKI Missing Kids International MKI Mabuchi-Kohno-Imai (multiuser detection scheme) Securities Corporation, a NYSE NYSE See: New York Stock Exchange member firm and a leading inter dealer broker in fixed income securities. Mr. Drayson's arrival comes as USADATA.com gears up to expand the scope of its marketing and business development campaigns. During the past three months the company has doubled its sales and marketing staffs, and in the past month USADATA.com has concluded strategic partnering agreements with Seagate Software Seagate Software was an international software corporation headquartered in Scotts Valley, California. It was a majority owned subsidiary of Seagate Technology, the largest independent disc drive and related components company in the world. , Scarborough Research and IRG (1) (InterRecord Gap) See interrecord gap. (2) (Internet Research Group, Los Altos, CA, www.irgintl.com) A research and consulting firm founded in 1993 that specializes in developing business strategies for Internet-related companies. Corporation. "At a time when the business information industry is reinventing itself daily, USADATA.com is uniquely equipped to partner with content providers and bring marketing intelligence delivery into the twenty-first century," said Mr. Drayson. "After spending the last ten years forging business information partnerships, I look forward to helping USADATA.com take a lead role in shaping this industry." "Barry is joining us at an incredibly exciting time," said Ric Murphy. "We anticipate his experience and expertise will inject additional momentum into the company's growth, and that he will help fuel our mission to deliver marketing intelligence on demand." Mr. Drayson is an eleven-year resident of Ridgefield, CT, where he makes his home with his wife, Wai, and two children, Alexander and Samantha. About USADATA.com New York New York, state, United States New York, Middle Atlantic state of the United States. It is bordered by Vermont, Massachusetts, Connecticut, and the Atlantic Ocean (E), New Jersey and Pennsylvania (S), Lakes Erie and Ontario and the Canadian province of City-based USADATA.com is a marketing information and Internet technology company, specializing in the creation and delivery of Web-based business information solutions. With clients ranging from leading global corporations to small and emerging companies, USADATA.com. assembles, organizes, distributes and facilitates access to a wide variety of marketing information. USADATA.com offers an assortment of products and services, led by customized Marketing Information Portals that bundle online access to multiple databases, and feature sophisticated search, help desk and other portal capabilities. The company also provides access to various marketing-oriented databases, delivered online through USADATA.com's browser interfaces; off-the-shelf data and consultants' reports on many companies and industries, available directly from the company's web site; as well as custom reports and mailing lists An automated e-mail system on the Internet, which is maintained by subject matter. There are thousands of such lists that reach millions of individuals and businesses. New users generally subscribe by sending an e-mail with the word "subscribe" in it and subsequently receive all new crafted by USADATA.com's data experts. USADATA.com's client base of over 500 companies includes Microsoft, the National Football League, ABC Television ABC Television may refer to:
Founded under the premise that the Internet is the tool for extending access to data needed by sales, marketing, and strategic planning professionals, USADATA.com's core mission is to deliver "marketing intelligence on demand." To learn more about USADATA.com's products and services, visit the company's main web site at http://www.usadata.com, call 800-599-5030, or send e-mail to info@usadata.com. |
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