Barnes & Noble Rated America's Number One Retail Brand for Quality, According to the Spring 2004 EquiTrend Brand Study by Harris Interactive.NEW YORK New York, state, United States New York, Middle Atlantic state of the United States. It is bordered by Vermont, Massachusetts, Connecticut, and the Atlantic Ocean (E), New Jersey and Pennsylvania (S), Lakes Erie and Ontario and the Canadian province of -- -- Bookseller Tops Survey for Third Straight Year -- Barnes & Noble.com Number One E-Commerce Company In Survey Barnes & Noble, Inc. (NYSE NYSE See: New York Stock Exchange : BKS BKS Barracks BKS Best Kept Secret (gaming) BKS Bildung, Kultur Und Sport (German) BKS Brookside (city) BKS Bergen Kirurgiske Sykehus (Bergen, Norway) ), the world's largest bookseller, today announced that, for the third year in a row, the company is the nation's top retail brand for quality, according to according to prep. 1. As stated or indicated by; on the authority of: according to historians. 2. In keeping with: according to instructions. 3. the Spring 2004 EquiTrend(R) Brand Study by Harris Interactive Harris Interactive (NASDAQ: HPOL) is an American market research company that specializes in public opinion research using both telephone and surveys on online panels. The company is the product of a 1996 merger between the Gordon S. Black Company and Louis Harris & Associates. (R). Barnes & Noble was also the top brand for quality in the 2002 and the 2003 EquiTrend studies. Barnes & Noble.com (www.bn.com) ranked as the fifth best online brand among 42 brands surveyed in this category, and the number one brand among all e-commerce companies, according to the Spring 2004 EquiTrend Study. More than 24,000 consumers were interviewed in this highly respected annual survey. About Barnes & Noble, Inc. Barnes & Noble, Inc. (NYSE: BKS) is the world's largest bookseller, operating 653 Barnes & Noble bookstores in 49 states. It also operates 188 B. Dalton Bookseller stores, primarily in regional shopping malls. The company offers titles from more than 50,000 publisher imprints, including thousands of small, independent publishers and university presses. It conducts its e-commerce business through Barnes & Noble.com (http://www.bn.com). Barnes & Noble also has approximately a 63 percent interest in GameStop (NYSE: GME GME granulomatous meningoencephalitis. GME Graduate medical education, see there ), the nation's largest video-game and entertainment-software specialty retailer with 1,603 stores. General financial information on Barnes & Noble, Inc. can be obtained via the Internet by visiting the company's corporate Web site: http://www.barnesandnobleinc.com/financials. About Harris Interactive(R) Harris Interactive (www.harrisinteractive.com) is a worldwide market research and consulting firm Noun 1. consulting firm - a firm of experts providing professional advice to an organization for a fee consulting company business firm, firm, house - the members of a business organization that owns or operates one or more establishments; "he worked for a best known for The Harris Poll(R), and for pioneering the Internet method to conduct scientifically accurate market research. Headquartered in Rochester, New York This article is about the city of Rochester in Monroe County. For the town in Ulster County, see Rochester, Ulster County, New York. Rochester, once known as The Flour City, and more recently as The Flower City or , Harris Interactive combines proprietary methodologies and technology with expertise in predictive, custom and strategic research. The Company conducts international research from its U.S. offices and through wholly owned subsidiaries--London-based HI Europe (www.hieurope.com), Paris-based Novatris and Tokyo-based Harris Interactive Japan--as well as through the Harris Interactive Global Network of independent market- and opinion-research firms. For more information about EquiTrend, contact Nancy Wong, 585-214-7316, nwong@harrisinteractive.com or go to www.harrisinteractive.com/equitrend. |
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