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Barewalls.com Announces Agreements with Microsoft, Lycos, 24/7 Media, and LookSmart.


CAMBRIDGE, Mass.--(BUSINESS WIRE)--Nov. 1, 1999--

Barewalls.com, a leading Internet retailer of art prints and posters, today announced strategic advertising agreements with several of the largest players on the Internet - Microsoft, Lycos, 24/7 Media, and LookSmart.

Under a one-year agreement, Barewalls.com will run banner advertisements on the MSN (1) (MicroSoft Network) A family of Internet-based services from Microsoft, which includes a search engine, e-mail (Hotmail), instant messaging (Windows Live Messaging) and a general-purpose portal with news, information and shopping (MSN Directory). (TM) Network of Internet Services (NASDAQ NASDAQ
 in full National Association of Securities Dealers Automated Quotations

U.S. market for over-the-counter securities. Established in 1971 by the National Association of Securities Dealers (NASD), NASDAQ is an automated quotation system that reports on
:MSFT MSFT Microsoft (stock symbol)
MSFT Movimento Sociale Fiamma Tricolore (Italy)
MSFT Multi-Stage Fitness Test
MSFT Master of Science in Family Therapy
MSFT Macalester Students for Fair Trade
) which provides consumers with one-click access to the Internet services they use most often including email, news, search, communities, shopping, auto-buying information and games. Barewalls.com has also renewed major advertising agreements with Lycos (NASDAQ:LCOS (Liquid Crystal on Silicon) A technology used to make microdisplays for rear-projection TVs and head-mounted displays (HMDs). Each LCoS chip hosts a grayscale LCD shutter sandwiched between a cover glass and a mirror. ), the fastest growing Internet portal and the world's largest online community; 24/7 Media, Inc. (NASDAQ:TFSM), one of the largest Internet media companies with the vision of being the preeminent pre·em·i·nent or pre-em·i·nent  
adj.
Superior to or notable above all others; outstanding. See Synonyms at dominant, noted.



[Middle English, from Latin prae
 global provider of interactive marketing solutions and services; and, LookSmart (NASDAQ:LOOK), a leading Web directory and search service.

"Securing advertising agreements with major Internet players is a key element of our business strategy," said Lorne Lieberman, president of Barewalls.com. "With these targeted relationships, we are able to reach a broader range of consumers with our offerings."

Barewalls.com, formed in January 1997, offers the most comprehensive selection of framed and unframed art prints and posters on the Internet. With more than 150,000 selections in more than 50 categories from fine art to animals to sports and celebrities, Barewalls.com makes decorating fast, easy and affordable. Barewalls.com's professional framing, mounting and transfer services include board mounting, canvas transfer and wood and metal frames. The company offers a specialty auction site at auctions.Barewalls.com that allows buyers and sellers to bid on a wide range of artwork. Barewalls.com also maintains the Print and Poster Index (PPI (1) (Pixels Per Inch) The measurement of the resolution of a monitor or scanner. For example, a monitor that is 16 inches wide and displays 1600 pixels across its width would have a resolution of 100 ppi (1600 divided by 16). ) which measures popularity of art prints and posters nationwide and tracks purchase trends.

(c)1999 Lycos, Inc. - Lycos(R) is a registered trademark of Carnegie Mellon University Carnegie Mellon University, at Pittsburgh, Pa.; est. 1967 through the merger of the Carnegie Institute of Technology (founded 1900, opened 1905) and the Mellon Institute of Industrial Research (founded 1913). . All other product or service marks mentioned herein are those of Lycos or their respective owners. All rights reserved.
COPYRIGHT 1999 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 1999, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Date:Nov 1, 1999
Words:332
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