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Barbie Doll to Perform for the Title of ``American Idol'' and ``Global Idol''; Will the Ultimate Fashion Idol Become the Next Pop Music Idol, Too?


Business/Entertainment Editors

HOLLYWOOD--(BUSINESS WIRE)--June 9, 2004

Although Barbie(R) doll is already a global phenomenon, she has decided to go for the ultimate pop idol This article is about the British television series. For general popular culture icons, see pop icon.
Pop Idol is a British television series which debuted on ITV on October 5 2001; the show was a talent contest to decide the best new young pop singer,
 title, as Barbie(R) doll auditions for "American Idol American Idol is an annual American televised singing competition, which began its first season on June 11, 2002. Part of the Idol franchise, it originated from the British reality program Pop Idol. " and "Global Idol" next spring. Barbie(R) doll has been practicing her vocal skills and preparing to face the music industry's toughest critics -- the fans who will vote online at www.barbie.com.

Girls know that Barbie(R) doll is always on the cutting edge of fashion, film and music trends, so it is no surprise that this cultural phenomenon has paired with the pop sensations that are the "American Idol" and "Global Idol" competitions.

"In recent months, Barbie(R) doll has taken some time to relax with family and friends, as well as focus on the future of her career," said Barbie(R) doll's publicist, Ken Sunshine Kenneth Mark Sunshine is a public relations consultant. He grew up in Long Island but now resides in Manhattan and is a graduate of Cornell University. He started his career working for ASCAP, he then moved on to politics, serving as chief of staff for David Dinkins during his time . "Barbie(R) doll's film career has been extremely successful and she's ready to show the world her talent for singing and fulfill a dream of becoming the next pop music sensation."

Mattel has partnered with "Idol" creators, FremantleMedia, one of the largest international creators and producers of program brands in the world, and 19 Entertainment, the world's premier creator of music-based entertainment to bring girls the latest trends in music and technology.

Barbie(R) doll and friends will offer girls an engaging new way to play out their favorite "American Idol" fantasies, including three new friends that she meets at the open call auditions and innovative products to enrich their storylines, such as a stage set and unique music feature that offers relevant, friendship-themed songs.

"Barbie(R) doll has a rich history of inspiring girls to be whatever they want to be," said Tim Kilpin, Senior Vice President for Girls Marketing and Design for Mattel. "With Barbie(R) doll's 'American Idol' performance, we're excited to be giving girls the chance to have the ultimate 'American Idol' experience."

David Luner, Director of Brand Licensing, FremantleMedia Licensing - North America North America, third largest continent (1990 est. pop. 365,000,000), c.9,400,000 sq mi (24,346,000 sq km), the northern of the two continents of the Western Hemisphere. , said, "We are really excited to partner with a true talent like Barbie(R) doll and together with Mattel, we look forward to bringing the 'Idol' experience to an even broader, all new generation of fans around the world."

About Mattel

Mattel, Inc. (NYSE NYSE

See: New York Stock Exchange
:MAT)(www.mattel.com) is the worldwide leader in the design, manufacture and marketing of toys and family products, including Barbie(R), the most popular fashion doll Fashion dolls are dolls designed to be dressed and redressed to reflect fashion trends or occasionally fantasy play. The dolls are typically plastic or vinyl, and are manufactured both as toys and as collectibles. They are enjoyed by many age groups.  ever introduced. The Mattel family of toys and games is comprised of such best-selling brands as Hot Wheels Hot Wheels is a brand of die cast toy car, introduced by American toymaker Mattel in 1968. It was the primary competitor of Johnny Lightning and Matchbox until 1996, when Mattel acquired rights to the Matchbox brand from Tyco. (R), Matchbox(R), American Girl American Girl, may refer to:
  • American Girl (comics), a fictional superheroine in the Amalgam Comics universe
  • American Girl (company), a subsidiary of the American toy company Mattel known for its eponymous collection of dolls and related accessories
(R) and Fisher-Price(R), which also includes Little People(R), Rescue Heroes(TM), Power Wheels The creator of this article, or someone who has substantially contributed to it, may have a conflict of interest regarding its subject matter.
It may require cleanup to comply with Wikipedia's content policies, particularly neutral point of view.
(R), as well as a wide array of entertainment-inspired toy lines. With worldwide headquarters in El Segundo El Segundo (ĕl sēgŭn`dō), industrial city (1990 pop. 15,223), Los Angeles co., S Calif., on Santa Monica Bay; inc. 1917. Its products include navigation and computer systems, aircraft parts, office machines, telephone apparatus, and , Calif., Mattel employs more than 25,000 people in 36 countries and sells products in more than 150 nations throughout the world. The Mattel vision is to be the world's premier toy brands -- today and tomorrow.

MATTEL, BARBIE, and associated trademarks and trade dress are owned by Mattel, Inc. (C)2004 Mattel, Inc. All Rights Reserved.

About FremantleMedia

FremantleMedia is one of the largest international creators and producers of programme brands in the world, with leading prime time drama, serial drama, entertainment and factual entertainment programming in over 40 territories. International drama programmes include Germany's top-rated serial drama, "Gute Zeiten, Schlechte Zeiten Gute Zeiten, schlechte Zeiten (literally: Good Times, Bad Times but a more accurate translation would be The Best of Times and the Worst of Times ) is the name of a popular German soap opera which was first broadcast in May 1992. " ("Good Times Bad Times"), the U.K.'s most successful police drama, "The Bill," and Australia's top soap, "Neighbours." Entertainment and factual entertainment successes range from the award-winning international format, "Idols," broadcast as prime time show, "American Idol," on FOX in the U.S., to the grime-busting format, "How Clean is Your House?" and factual entertainment series starring celebrity chef In its strictest sense, a celebrity chef is a someone who has become well-known for his/her cooking. The first historical personality that fits this description is Martino da Como but in practical terms the term grew in popularity during the 1990s. , Jamie Oliver, "Jamie's Kitchen." FremantleMedia has production offices in over 20 countries worldwide, providing local sales and production support for its international TV brands such as "Idols" and the world's longest running game show, "The Price is Right." The company's licensing operation, FremantleMedia Licensing Worldwide, exploits FremantleMedia's many strong brands across multiple off-screen platforms including merchandising campaigns, interactive and wireless support, home entertainment and music publishing The contractual relationship between a songwriter or music composer and a music publisher, whereby the writer assigns part or all of his or her music copyrights to the publisher in exchange for the publisher's commercial exploitation of the music. . Fremantle International Distribution, the company's international distribution division licenses over 19,000 hours of programming to 150 countries worldwide including the outrageous antics of "Mr Bean: The Animated Series," moving drama, "The Return," starring Julie Walters, landmark documentary, "The World at War" and the hugely popular special, "Britney Spears: In the Zone." FremantleMedia is the content arm of the RTL (Register Transfer Level) A high-level hardware description language (HDL) for defining digital circuits. The circuits are described as a collection of registers, Boolean equations, control logic such as "if-then-else" statements as well as complex event sequences;  Group, Europe's largest television and radio broadcast company.

About 19 Entertainment

Today, 19 is recognized as a leading creator, provider and promoter of globally successful, music based entertainment, or "Entertainment Brands." 19 has attracted a unique collection of expertise in people who work together to integrate and leverage activity across television, music, film, merchandising, music publishing, recording, artist/writer and producer management, sponsorship and promotion. To date, 19 has been involved in the creation of 101 Number 1 singles and 81 Number 1 albums with an impressive tally of 233 Top 40 albums and 389 Top 40 singles.
COPYRIGHT 2004 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2004, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Geographic Code:1USA
Date:Jun 9, 2004
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