BarPoint Shopper Service Now Available To Cingular Wireless Customers With Wireless Internet.Business Editors/Technology Writers DEERFIELD BEACH Deerfield Beach, town (1990 pop. 46,325), Broward co., SE Fla., on the Atlantic coast; inc. 1925. The development of high-technology industry and commerce expanded the town and more than doubled its population between 1970 and 1990. , Fla.--(BUSINESS WIRE)--August 1, 2001 Product and Shopping Information and m-commerce Now Available Through Shopping Channel Shopping channels are television specialty channels that present shopping related content, particularly for home shopping enthusiasts. Home shopping pioneers:
BarPoint.com (Nasdaq:BPNT), a leading online and wireless product information service and applications developer, today announced that BarPoint's product and shopping information service, the BarPoint Shopper(TM), is now available on the shopping menu to all users of the Cingular Wireless Internet service. Cingular Wireless customers can benefit from BarPoint's service when needed most - at the point of purchase - by getting product-specific information in seconds to help them make quicker, smarter shopping decisions. This information includes detailed product descriptions, comparative prices, links to order the product from vendor partners, product reviews, manufacturer contact information and much more. BarPoint uses patent-pending reverse-search technology to provide direct access to detailed product information by simply entering a product's UPC (Universal Product Code) The standard bar code printed on retail merchandise, which is administered by GS1 US, Brussels, Belgium and Lawrenceville, NJ (www.gs1.org). barcode number. Although keyword searches are supported through the BarPoint service, the UPC-based search is a more intuitive process on the phone and much simpler than entering text. "We are pleased that Cingular is making the BarPoint service available to its rapidly growing base of wireless Internet subscribers," said John Macatee, President and CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board. of BarPoint.com. "With the addition of Cingular Wireless, the BarPoint service is now one of the most widely offered services, readily accessible on the shopping menus of over 90% of Internet-enabled phones sold in the U.S." Cingular Wireless is the second largest wireless carrier in the U.S. and serves more than 21 million customers in 39 states, the District of Columbia District of Columbia, federal district (2000 pop. 572,059, a 5.7% decrease in population since the 1990 census), 69 sq mi (179 sq km), on the east bank of the Potomac River, coextensive with the city of Washington, D.C. (the capital of the United States). and two U.S. territories. Cingular operates in 48 of the top 50 markets in the United States measured by population. About BarPoint.com BarPoint.com is a leading online and wireless product information service and applications developer and a pioneer in the use of unique product identifiers, such as the UPC barcode number, and patent-pending "reverse-search" technology to simplify the process of finding meaningful product information. As a content provider, retail sales facilitator, and applications developer, BarPoint is dedicated to helping businesses and consumers make better buying decisions. Whether using a handheld device to scan or by manually entering the product's UPC or even accessing BarPoint's Web site from a desktop computer, BarPoint.com is the most direct route to meaningful product information, helping users make more informed purchasing decisions -- anytime, anywhere. The Company has previously announced strategic alliances with companies such as AT&T Wireless (NYSE NYSE See: New York Stock Exchange :AWE), Sprint PCS (1) (Personal Communications Services) Refers to wireless services that emerged after the U.S. government auctioned commercial licenses in 1994 and 1995. This radio spectrum in the 1. (NYSE:PCS), Verizon Wireless (NYSE:VZ), Office Depot (NYSE:ODP ODP - Open Distributed Processing ), Air2Web, GoAmerica (Nasdaq:GOAM GOAM Government of Armenia ), i3 Mobile (Nasdaq:IIIM IIIM International Institute of Islamic Medicine IIIM Islamic Information Institute of Manitoba ), Palm (Nasdaq:PALM), Motorola (NYSE:MOT), and Symbol Technologies (NYSE:SBL SBL Society of Biblical Literature SBL Symbol Technologies, Inc. (NYSE symbol) SBL Spamhaus Block List SBL Space-Based Laser SBL Securities Borrowing and Lending SBL Supreme Beings of Leisure (band) ) and in 1999 acquired Synergy Solutions, now acting as BarPoint's application development division. BarPoint.com is located at: 2200 SW 10th Street, Deerfield Beach, FL 33442. For information, contact BarPoint.com at: (954) 949-7000 or via the web: www.barpoint.com. BarPoint.com's common stock is traded on Nasdaq under the symbol BPNT. This press release contains forward-looking statements within the meaning of the Private Securities Litigation Reform Act The Private Securities Litigation Reform Act of 1995 (PSLRA) implemented several significant substantive changes affecting certain cases brought under the federal securities laws, including changes related to pleading, discovery, liability, class representation and awards fees and of 1995, regarding the Company's business strategy and future plans of operations. Forward-looking statements involve known and unknown risks and uncertainties, both general and specific to the matters discussed in this press release. These and other important factors, including the Company's ability to attract new customers, the Company's relationships with strategic partners, the Company's ability to raise additional capital and other factors mentioned in various Securities and Exchange Commission filings made periodically by the Company, may cause the Company's actual results and performance to differ materially from the future results and performance expressed in or implied by such forward-looking statements. The forward-looking statements contained in this press release speak only as of the date hereof and the Company expressly disclaims any obligation to provide public updates, revisions or amendments to any forward-looking statements made herein to reflect changes in the Company's expectations or future events. BarPoint, BarPoint.com and My BarPoint are trademarks or registered trademarks of BarPoint.com, Inc. BarPoint technology is patent-pending. |
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