Banks and Broussard are promoted to senior directors within Sprint Business Services Group.DALLAS--(BUSINESS WIRE)--Oct. 30, 1996--Sprint Business Services Group Wednesday announced the promotions of Greg Banks to senior director, brand image and small business marketing, and Suzanne R. Broussard to senior director, large business marketing. Both Banks and Broussard will report directly to the vice president of business marketing. As the senior director of brand image and small business marketing, Banks will manage all aspects of small business marketing, including market planning, advertising, brand image and local marketing strategies for small business. He will also oversee the Fridays Free program, Sprint's most successful small business program, which has continued to exceed Sprint's projected expectations -- sign up of new customers to date is 40 percent more than projected. Broussard will assume similar responsibilities in large business and international marketing, including market planning, advertising, global account marketing and local market initiatives targeting large businesses. She also will oversee the Sprint Business Advisory Committee, which represents the interests of the broad customer base and provides input on customer requirements, service quality and product development that helps establish Sprint Business' strategic direction. "The telecommunications industry revolves around creative, innovative and tailor-made programs to support both small and large business customers," said Patti Manuel, president of sales and marketing, Sprint Business Services Group. "Greg's and Suzanne's diverse experiences in marketing and advertising are an advantage to Sprint Business. "As they lead our marketing initiatives, businesses can count on Sprint for an attentive relationship and sophisticated communications services that will help enhance their business performance." Banks earned his master's degree master's degree n. An academic degree conferred by a college or university upon those who complete at least one year of prescribed study beyond the bachelor's degree. Noun 1. in advertising from Northwestern University Northwestern University, mainly at Evanston, Ill.; coeducational; chartered 1851, opened 1855 by Methodists. In 1873 it absorbed Evanston College for Ladies. and is a member of American Mensa MENSA. This comprehends all goods and necessaries for livelihood. Obsolete. , Ltd.; Kappa Tau Alpha (national journalism honor society honor society n. An organization to which students are admitted in recognition of academic achievement. ). Broussard earned her master's degree in marketing from Vanderbilt University Vanderbilt University, at Nashville, Tenn.; coeducational; chartered 1872 as Central Univ. of Methodist Episcopal Church, founded and renamed 1873, opened 1875 through a gift from Cornelius Vanderbilt. Until 1914 it operated under the auspices of the Methodist Church. and belongs to Beta Gamma Sigma Beta Gamma Sigma or ΒΓΣ is an honor society for business students and scholars. Founded in 1913 at the University of Wisconsin, it has over 580,000 members, selected from 460 chapters in AACSB-accredited business schools. business organization. Sprint Business is a leader in helping companies worldwide improve their business performance by providing the innovative products and services necessary to succeed in today's competitive markets. Sprint is a global communications company Communications Company is a communications unit of the United States Marine Corps. They are part of Combat Logistics Regiment 37 , 3rd Marine Logistics Group (3MLG) and III Marine Expeditionary Force (III MEF). The unit is based out of the Marine Corps Base Camp Smedley D. -- at the forefront in integrating long distance, local and wireless communications wireless communications System using radio-frequency, infrared, microwave, or other types of electromagnetic or acoustic waves in place of wires, cables, or fibre optics to transmit signals or data. services, and the world's largest carrier of Internet traffic Internet traffic is the flow of data around the Internet. It includes web traffic, which is the amount of that data that is related to the World Wide Web, along with the traffic from other major uses of the Internet, such as electronic mail and peer-to-peer networks. . Sprint built and operates the United States' only nationwide all-digital, fiber-optic network and is the leader in advanced data communications services. Sprint has $12.8 billion in annual revenues and serves more than 15 million businesses and residential customers. CONTACT: Sprint Business Services Pamela K. Williams, 972/405-5485 E-mail: pamela.williams@qm.sprintcorp.com |
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