Bankrate's CEO Elizabeth DeMarse talks to The Wall Street Transcript.Business Editors NEW YORK--(BUSINESS WIRE)--July 23, 2001 The Wall Street Transcript has published an in-depth interview with Elizabeth DeMarse, CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board. of Bankrate (OTC OTC See: Over-the-counter. OTC See over-the-counter market (OTC). BB:RATE), in which she talks at length about the company's future. The entire 3,400-word interview is available online at http://www.twst.com/info/info389.htm DeMarse gives an overview of the company. "Bankrate, Inc. owns and operates Bankrate.com, the Internet's leading consumer banking marketplace, with over three million unique visitors A count of how many different people access a Web site. For example, if a user leaves and comes back to the site five times during the measurement period, that person is counted as one unique visitor, but would count as five "user sessions. each month. Our job is to connect those visitors with over 4,500 consumer financial institutions in over 150 markets in the 50 states. Bankrate.com aggregates rates on over 100 different financial products, including mortgages, credit cards, new and used auto loans, money market accounts, CDs, checking, ATM fees, home equity loans and online banking fees. In other words Adv. 1. in other words - otherwise stated; "in other words, we are broke" put differently , we are concerned with the largest spends in United States United States, officially United States of America, republic (2005 est. pop. 295,734,000), 3,539,227 sq mi (9,166,598 sq km), North America. The United States is the world's third largest country in population and the fourth largest country in area. households." DeMarse explains, "We dominate our vertical which is providing America's households and consumers completely unbiased information about all their banking needs. We believe we are the largest in terms of our audience, and we are the largest in terms of our database of consumer banking rates." Looking forward, DeMarse states, "We have organic growth plans and we are examining the special opportunities that are coming up at this point in time due to the overbuilt o·ver·build v. o·ver·built , o·ver·build·ing, o·ver·builds v.tr. 1. To build over or on top of. 2. To construct more buildings in (an area) than necessary. 3. nature of Internet properties. My board is very pleased with our progress and our ability to deliver on our promises so far, so I think that we can really fund either organic opportunities or acquisitions, but they must fit into our fairly hard-nosed risk profile. In the meantime Adv. 1. in the meantime - during the intervening time; "meanwhile I will not think about the problem"; "meantime he was attentive to his other interests"; "in the meantime the police were notified" meantime, meanwhile , our resources are really going to go towards growing our revenue by nurturing our clients, growing our audience and developing new products. Q1 was the highest revenue quarter in the company's history, and to put that in context, you know, other media sites that I can think of were down 25%-44% for Q1." This interview is part of a 199-page Media & Entertainment Issue available at http://www.twst.com/info/info389.htm or by calling (212) 952-7433 The Wall Street Transcript does not endorse the views of any interviewees nor does it make stock recommendations. For subscription information call (800) 246-7673. |
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