Bankers Life and Casualty Company Videos Honored with Telly Awards.Business Editors CHICAGO--(BUSINESS WIRE)--April 7, 2004 Bankers Life and Casualty Bankers Life and Casualty is primarily a health insurance company in the United States. It was founded in 1879 and was previously known as White Cross. It was formerly owned by millionaire investor John D. Company, a Chicago-based insurance company focusing on the needs of seniors, has been honored with Telly Awards According to the web site, the Telly Awards "recognize distinction in creative work," honoring outstanding local and regional television commercials and productions, as well as non-broadcast video productions. The Telly Awards were founded in 1978 by David E. for three video presentations of interest to seniors. Silver Awards, the highest the Tellies can give, went to videos titled, "The Essentials of Medicare" and "We Specialize in Seniors," while a third video, "Aging Gracefully" was a Bronze Award Several organizations issue awards with this name:
The corporate videos were honored for quality of production in the "Non-Broadcast Video - Health and Medicine" category. The Telly Awards are not awarded as part of a competition, but on the basis of merit. According to the organization, Silver Awards are given to only 7 to 10 percent of the entrants and Bronze Awards to 18 to 25 percent. "These videos support Bankers efforts to be a resource for seniors on financial and aging issues," said Executive Producer Mark Matenaer, senior manager of marketing at Bankers. "We are delighted that our peers found them worthy of honoring." The series of three videos are available to the public at no charge. Each video focuses on an issue of importance to American seniors, including financial preparation for retirement, Medicare, and how people can embrace the aging process and get the most out of life at any age. The "We Specialize in Seniors" video features Bankers spokesman Dick Van Dyke  This page is protected from moves until disputes have been resolved on the .The reason for its protection is listed on the protection policy page. and the "Essentials of Medicare" and "Aging Gracefully" videos feature world renowned expert on aging Robert Butler, M.D., head of New York's International Longevity Center Organized in 1990 by Robert N. Butler, M.D., Professor of Geriatrics at Mount Sinai School of Medicine, The International Longevity Center-USA (ILC-USA) is a not-for-profit, nonpartisan research, policy and education organization whose mission is to help societies address the issues of . Founded in 1978, the Telly Awards is the premier award honoring outstanding local, regional and cable TV commercials and programs, as well as the finest video and film productions. The annual Telly Awards showcases the best work of the most respected advertising agencies, production companies, television stations, cable operators, and corporate video departments in the world. The highly respected competition receives over 10,000 entries each year from all 50 states and many foreign countries. Every year, Telly Awards entries are submitted from some of the largest, best known U.S. firms. Entrants in 2003, for example, included BMW BMW in full Bayerische Motoren Werke AG German automaker. Founded as an aircraft engine manufacturer in 1916, the company assumed the name Bayerische Motoren Werke and became known for its high-speed motorcycles in the 1920s. , Boeing, Target Corp., Honeywell, Miramax Films, NASA NASA: see National Aeronautics and Space Administration. NASA in full National Aeronautics and Space Administration Independent U.S. , NBC NBC in full National Broadcasting Co. Major U.S. commercial broadcasting company. It was formed in 1926 by RCA Corp., General Electric Co. (GE), and Westinghouse and was the first U.S. company to operate a broadcast network. and Nike. Established in 1879 and headquartered at the world-famous Merchandise Mart in downtown Chicago, Bankers Life and Casualty Company focuses exclusively on the financial security needs of seniors. The company offers a broad portfolio of health and life insurance and retirement savings products designed especially for seniors. These products are distributed through a national network of professionally trained company agents. For more information, visit www.bankers.com. |
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