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Bally Total Fitness Expands Global Reach With New Health Clubs in Korea; Bally Branded Franchises to Officially Open in Bundang and Pungchung.


Business Editors & Health Writers

CHICAGO--(BUSINESS WIRE)--Aug. 1, 2002

Bally Total Fitness Bally Total Fitness is an American health club chain with 400 gyms in 70 cities, and claims 4 million customers [1]. The chain has recently opened gyms in South Korea, China & the Bahamas.  (NYSE NYSE

See: New York Stock Exchange
: BFT (Binary File Transfer) An extension to the fax protocol that allows transmission of raw data. A page of text is transmitted faster than a bitmap of the page and is displayed at normal printer resolution at the receiving side. ) today announced the opening of the first Bally Total Fitness franchise in South Korea, located in the Seoul suburb of Bundang. The company will launch a second facility in Pungchung, South Korea, later next month.

"Bringing the Bally brand to Korea is a tremendous step for our company," said Lee Hillman Hillman was a famous British automobile marque, manufactured by the Rootes Group. It was based in Ryton-on-Dunsmore, near Coventry, England, from 1907 to 1976. Before 1907 the company had built bicycles. , chairman and CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board. , Bally Total Fitness. "With most of the country's health centers catering to the very wealthy, Bally will answer the much-needed call for affordable and reasonably-priced fitness solutions for the people of Korea."

The Bundang Bally Total Fitness is a 35,000 square foot location that provides members with state-of-the-art equipment, as well as over 120 popular group exercise classes, including Yoga and Spinning(TM). In addition, the club will offer a retail store, a rehabilitation center, an indoor golf range, as well as a child care area.

"We're entering the Korean market at the perfect time," said John Wilson John Wilson may refer to: Politicians
  • John Wilson (Scottish politician), member of the Scottish Parliament (MSP)
  • John Wilson (Govan MP), member of Parliament for Govan 1880s
  • John Wilson (British politician), leader, Greater London Council, 1984
, who heads up franchising for Bally Total Fitness. "The country's focus on health and fitness is booming as most consumers are now focused on staying fit and improving their physical well-being. By leveraging our unsurpassed expertise in fitness and nutrition, we will help lead the way."

In May 2002, Bally Total Fitness launched its first club in Beijing, China through a joint venture agreement with China Sports Industries Co., Ltd. (CSI CSI Crime Scene Investigator
CSI CompuServe, Inc.
CSI Commodity Systems, Inc.
CSI Commodity Systems Inc. (Boca Raton, FL)
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), the country's largest publicly traded company publicly traded company

A company whose shares of common stock are held by the public and are available for purchase by investors. The shares of publicly traded firms are bought and sold on the organized exchanges or in the over-the-counter market.
 related to sports and fitness.

Through its joint partnership with Holmes Place, the leading operator of premium health and fitness clubs in Europe, Bally Total Fitness plans to introduce the Bally brand throughout Western Europe in 2003.

Last year, the company debuted its first Bally branded facility in Nassau, Bahamas through a franchise arrangement with Doctor's Hospital, the leading for-profit medical institution in the Caribbean region.

About Bally Total Fitness

Bally Total Fitness is the largest and only nationwide, commercial operator of fitness centers, with approximately four million members and nearly 430 facilities located in 29 states and Canada under the Bally Total Fitness, Crunch Fitness, Sports Clubs of Canada, Gorilla Sports, Pinnacle Fitness and Bally Sports Club brands. With more than 150 million annual visits to its clubs, Bally offers a unique platform for distribution of a wide range of products and services targeted to active, fitness-conscious adult consumers. For more information, visit www.ballyfitness.com.
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Comment:Bally Total Fitness Expands Global Reach With New Health Clubs in Korea; Bally Branded Franchises to Officially Open in Bundang and Pungchung.
Publication:Business Wire
Geographic Code:9SOUT
Date:Aug 1, 2002
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